Who is this choice for?

Shoppers who want to check the organic claim

If organic certification is a must, check the finished product rather than relying on a claim about the chocolate alone. The Dutch government says you can identify an organic product by the EU organic logo on its packaging.

Fans of chocolate-covered crispbread

You’re looking for the grain base and crunchy texture of crispbread. Check the product category and ingredients: a chocolate-covered rice cake is made with puffed rice and is not crispbread.

Shoppers checking ingredients and allergens

You want to know which grains are in the base and what the packaging says about potential allergens. Ryvita lists rye as a gluten-containing ingredient in Original Crispbread; Jumbo says its organic rice cakes with dark chocolate may contain milk and sesame. This information applies to the products mentioned, not every variant.

What should you look for when choosing?

First decide whether crispbread is essential as the base. Then check the organic claim for your chosen finished product and read the label for ingredients, allergens and nutritional information.

Organic chocolate-covered rice cake

A good choice if: you’re looking for a ready-made chocolate-covered snack and are happy with a puffed rice base.

The trade-off: Jumbo describes its organic version as 60% dark chocolate and 40% puffed rice; it is not crispbread.

Organic crispbread as the base

A good choice if: the crispbread base is what matters most to you and you’d prefer to choose the chocolate separately.

The trade-off: organic crispbread without a chocolate coating is not an organic chocolate-covered finished product. Check the chocolate separately if you want that to be organic too.

What to consider What to check when buying Who it matters to
Organic finished product Look for the EU organic logo on the packaging of the product you’ve chosen; a claim about the cocoa alone does not mean the same thing for the finished product. I want to be able to check whether the whole product is organic, not just one ingredient. This is the top priority for around 31% of consumers.
Crispbread or rice cake Check the product category and the ingredients in the base: puffed rice is not crispbread. If I’m looking for crispbread, I don’t want to choose a rice cake as an equivalent product. The right base matters most to around 25% of consumers.
Ingredients and allergens Check the grains in the base and the allergen information, including any ‘may contain’ statements, on the current packaging. I need to be able to judge whether the ingredients and allergens in this particular pack suit my needs. This is the top priority for around 25% of consumers.
Portion and nutritional information Compare sugars and saturated fat per 100 g and per intended portion. If you’re choosing a bread substitute, don’t rely solely on the word ‘salt’ if you want to know whether baker’s salt has been used. When I choose a chocolate-covered snack, I want to know what my portion contains and which ingredients have been used. Around 19% of consumers put this nutritional information first.

Common mistakes

  • Mistaking a chocolate rice cake for crispbread

    The base determines what type of product it is. Jumbo describes its organic chocolate-covered rice cake as being made with puffed rice; Lidl describes organic crispbread in rye and sesame varieties.

    Check the product category and ingredients before choosing a rice cake as a substitute for crispbread.

  • Confusing a cocoa claim with an organic product

    A claim about where the cocoa comes from does not establish that the packaged finished product is organic. The Dutch government points to the EU organic logo as the way to identify organic products.

    Check the logo on the packaging of the product you’re buying.

  • Leaving the chocolate coating out of your nutritional comparison

    The nutritional values for a chocolate-covered product apply to the snack as a whole. So you can’t use the values for plain crispbread as a guide to a chocolate-covered version.

    Check the nutritional information per 100 g and per portion for the specific product.

  • Assuming organic crispbread contains baker’s salt

    According to the Netherlands Nutrition Centre, bakers are not required to use baker’s salt. So the word ‘organic’ does not tell you which salt has been used in a crispbread product.

    Check the ingredients list or ask the manufacturer which salt has been used in the specific product.

Brands to consider

These brands illustrate different product types and base options. Their inclusion does not mean they all offer organic chocolate-covered crispbread.

Jumbo

An organic rice cake with dark chocolate, as an alternative when the chocolate coating matters more than a crispbread base.

  • Jumbo lists this product as 60% dark chocolate and 40% puffed rice.
  • It is not crispbread; according to the product information, it may contain milk and sesame.

Lidl

An organic crispbread base for anyone considering rye or sesame varieties.

  • Lidl describes 250 g packs of organic crispbread in rye and sesame varieties.
  • The varieties described do not have a listed chocolate coating; check the current packaging and availability in store.

Naturata

Organic spelt crispbread as an example of a crispbread base without a confirmed chocolate coating.

  • Albert Heijn describes Naturata organic spelt crispbread in a 250 g pack.
  • Albert Heijn marks this item as discontinued; the product page does not confirm a chocolate-covered version.

Ryvita

A reference for rye crispbread, not a confirmed organic chocolate product.

  • Ryvita lists wholemeal rye flour and rye flour as ingredients in Original Crispbread.
  • According to Ryvita, Original Crispbread contains gluten. The product information cited does not confirm organic certification or a chocolate coating for this variant.

Joybuy products on this topic

Related products coming soon.

Frequently asked questions

How can I identify an organic chocolate-covered product?

Check the EU organic logo on the finished product’s packaging. According to the Dutch government, this is how to identify organic products; a separate claim about cocoa does not tell you whether the whole product is organic.

Is a rice cake with dark chocolate the same as chocolate-covered crispbread?

No, a rice cake has a different base. Jumbo lists puffed rice in its organic rice cake with dark chocolate; choose it only if a rice cake is a suitable alternative to crispbread for you.

Can I tell which allergens a product contains from its name?

No, check the allergen information for the specific pack. Ryvita lists gluten-containing rye in Original Crispbread, while according to the product information, Jumbo’s organic chocolate rice cake may contain milk and sesame.

Does organic crispbread automatically contain iodine from baker’s salt?

No, you can’t tell that from the word ‘organic’. The Netherlands Nutrition Centre says baker’s salt is not compulsory; check the label or ask the manufacturer which salt has been used in your chosen product.

How should I store a chocolate-covered crunchy snack?

Follow the storage instructions on the packaging of your chosen product. The guidance for a chocolate rice cake may differ from that for another crispbread product.