What should you look for when choosing?
First, decide how often you use oats and whether you can store an opened pack somewhere dry. Then compare the preparation method and portion size, and prioritise ingredients and allergens if they’re important to you.
| What to consider |
What should you check? |
Who is this important to? |
| Pack size |
Compare the pack size with how often you use oats. |
I use oats regularly for breakfast or baking and want a pack size that suits me. Pack size is the top priority for around 36% of consumers. |
| Storage after opening |
Check the best-before date and make sure you can store the pack in a cool, dry, dark place with the seal closed. |
If I use a pack over several weekends, I want to be able to store it properly after opening. This is the main concern for around 29% of consumers. |
| Preparation and portions |
Check the preparation instructions and whether the product contains loose flakes or pre-measured portions. |
On a busy morning, I want to make a bowl of oats without measuring them out. Around 21% of consumers give this convenience the highest priority. |
| Ingredients and allergens |
Read the current ingredients list and allergen information, and check whether the variety is labelled as gluten-free. |
If I need to avoid certain grains or soya, the label determines which pack I can choose. This check matters most to around 14% of consumers. |
Oats for your cupboard at Joybuy
These oat products are suited to breakfast and baking during a busy weekend. Pack sizes vary and, where stated, so does the portion format. See which variety suits how you use oats and where you can store them.
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Quaker Oatmeal 600 g
A pack of oats for anyone who regularly keeps breakfast staples in the cupboard. Compare the size with how much you use and check the allergens on the label before buying.
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Zonnatura Organic Whole Wheat Oatmeal 500 g
A 500 g pack to consider if you’re looking for a smaller size. Check the ingredients list to see which grains this variety contains.
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Quaker Express Oatmeal 324 g
An Express variety to consider if pre-measured breakfast portions matter to you. Joybuy’s product information lists 12 portion packs; follow the pack instructions for preparation.
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Brinta Oatmeal 450 g
A pack of oats to consider if you don’t want to store a large pack. Make sure you choose Brinta Havermout, not the separate Brinta Volkoren graanontbijt.
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Quaker Oatmeal 375 g
A smaller pack of Quaker oats for anyone who prefers to open less at a time. Check the preparation instructions and allergen information for this pack separately from those for the 600 g variety.
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Frequently asked questions
How long can you keep opened oats in the kitchen cupboard?
According to the Netherlands Nutrition Centre, opened oats can be kept in the kitchen cupboard for a year, provided you store them in a cool, dry, dark place in a tightly sealed container. Before using them, also check that their smell and texture seem normal.
Can you use oats after the best-before date?
According to the Netherlands Nutrition Centre, a ‘best before’ date relates to quality and doesn’t mean that an unopened pack is immediately unusable. Assess the packaging and product by looking at and smelling them, and taste them if needed. Storage conditions also matter once the pack has been opened.
Are plain oats suitable for a strict gluten-free diet?
Don’t assume they are without checking the label: plain oat products may state that they contain traces of gluten-containing grains. The Dutch Coeliac Society recommends choosing oats clearly labelled as gluten-free, for example with the Crossed Grain symbol.
When are portion packs useful?
Portion packs are particularly useful if you don’t want to measure out oats on a busy morning. According to Albert Heijn, the Quaker Oats Express Naturel product reviewed here contains 12 portions of 27 g and is ready in two minutes. Check the portions and preparation instructions again for any other variety.