Choose a multi-seed croissant if seeds are important for the presentation and texture of your Flag Day breakfast; Albert Heijn has a product called AH Meerzaden croissant. The name doesn’t tell you which seeds it contains or how its nutritional value compares with that of a plain croissant. So compare the packaging of the products available to you, rather than declaring one supermarket chain the winner based on a product name alone.
Would you like to serve a croissant with seeds alongside the other brunch dishes for Flag Day? AH Meerzaden croissant gives you a specific product name to look for. Check the packaging to see which seeds it contains.
If fibre, saturated fat and salt matter to you, compare the nutritional information for the exact multi-seed croissant with that of a plain croissant. Make sure you compare like for like, for example per 100 g.
Check the current ingredients list and allergen information before buying. For example, a butter croissant from PLUS lists wheat, egg and milk; for a multi-seed version, check the information for that specific product.
Before planning your Flag Day breakfast, decide whether you specifically want a croissant with seeds. Then check the ingredients, nutritional information and allergen details for the product you have in mind.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Seeds and presentation | Look for a croissant explicitly described as multi-seed and check which seeds are listed on the packaging. | If you want seeds to be visible on the brunch table, look for a product whose ingredients suit your plans. Around 25% of consumers put seeds and presentation first. |
| Availability | Check whether your chosen shop stocks the exact product and whether the packaging matches the product listing. | If you’re doing your shopping at one supermarket, you’ll need to be able to find your preferred croissant there. Availability matters most to around 31% of consumers. |
| Nutritional value | Compare fibre, saturated fat and salt per 100 g; for the amount you’ll serve, also check the portion size. | If you don’t want to use seeds as an indication of nutritional value, compare the labels of the individual products instead. Around 19% of consumers prioritise this comparison. |
| Allergens | Read the ingredients list, allergen information and any warnings on the current product label. | If a guest needs to avoid certain allergens, the ingredients of the exact croissant are crucial. Around 25% of consumers give this check top priority. |
The product name doesn’t tell you how much fibre, saturated fat or salt the croissant contains. The Netherlands Nutrition Centre lists 1.1 g of fibre, among other values, for a plain 45 g croissant; this isn’t the nutritional value of a specific multi-seed croissant.
Compare the nutritional information on the packaging of the products you’re choosing between.
Ingredients can vary from one croissant to another. The Netherlands Food and Consumer Product Safety Authority explains how allergens must be listed on the labels of pre-packed foods.
Before buying, read the information for the exact product, including any warnings relevant to your guests.
A butter croissant may work well for brunch, but its name doesn’t confirm that it contains or is topped with seeds.
If you specifically want a croissant with seeds, check both the product name and the ingredients on the packaging.
For bake-at-home croissants, the preparation and storage instructions for the product you choose will determine your plans.
Read the packaging before setting aside oven or air fryer space for brunch, and follow the storage and preparation instructions.
Albert Heijn lists a product called AH Meerzaden croissant.
Jumbo’s croissant range includes butter and plant-based options.
ALDI describes a range of bread and bakery products.
PLUS lists butter croissants with ingredients and allergen information.
Dirk lists butter croissants in its rolls and croissants category.
You can’t tell from the name. The Netherlands Nutrition Centre lists 1.1 g of fibre for a plain 45 g croissant, but the value for a specific multi-seed croissant is shown in that product’s nutritional information. Compare values on the same basis.
Check the allergen information and ingredients list for the exact croissant. For example, wheat, egg and milk are listed for a small butter croissant from PLUS; don’t assume another croissant has the same ingredients.
No, you can’t assume that every croissant does. According to the Netherlands Nutrition Centre, iodine is sometimes added to baker’s salt. Check the ingredients list to see which salt is used in the product you choose.
Follow the preparation instructions on the packaging of the bake-at-home croissants you choose. Before brunch, check the preparation and storage instructions so you can plan the oven or air fryer space you’ll need.
