Who is this relevant to?

If you enjoy a crunchy rusk with your coffee

You choose seeds mainly for their flavour and texture, perhaps with a topping. You can check the ingredients list of the rusk you choose to see which combination it contains.

If you’re comparing fibre and wholemeal flour

You don’t want to rely on the word ‘multiseed’. Instead, you check the fibre per 100 g and look for an explicit mention of wholemeal flour.

If you need to check ingredients carefully

You check the allergens in the exact variant, or want to know whether the label lists baker’s salt before making any assumptions about iodine.

What should you look for when choosing?

First decide whether the seed mix, nutritional value or ingredient information matters most to you. Then compare the details for the exact rusks you’re thinking of buying.

What to consider What to check when buying Who it matters to
Fibre and wholemeal flour Compare the fibre per 100 g and check whether wholemeal flour is explicitly listed in the ingredients. If I want to choose based on fibre or a wholemeal base, the word ‘multiseed’ alone isn’t enough. Around 40% of consumers put this nutritional information first.
Seeds and texture Check which seeds are listed and compare their proportions if the label provides them. With coffee or cake, I mainly look for rusks with a seed mix whose flavour and crunch appeal to me. Texture is the top priority for around 40% of consumers.
Ingredients and allergens Read the current allergen information, including any warnings about traces. Check the ingredients if baker’s salt is important to your choice. If I need to avoid certain ingredients, the suitability of the exact pack matters more than the seed mix or fibre content. This label check is the most important factor for around 20% of consumers.

Common mistakes

  • Assuming ‘multiseed’ means ‘wholemeal’

    The name doesn’t tell you how much wholemeal flour or fibre a rusk contains. Albert Heijn lists 7 g of fibre per 100 g for AH Multiseed Rusks; PLUS lists 49% wholemeal wheat flour and 10.6 g of fibre per 100 g for Wholemeal with Seeds. These are different products, not standard figures for the whole category.

    Check the ingredients list for the flour base and the nutrition table to compare fibre per 100 g.

  • Choosing a seed mix without checking the allergens

    The multiseed varieties mentioned include wheat and sesame; some also list egg or other cereals. An appealing seed combination doesn’t mean a product is suitable if you have an allergy.

    Every time you buy, check the allergens and any ‘may contain’ information on the current packaging.

  • Assuming ‘salt’ means the product contains iodine

    According to the Netherlands Nutrition Centre, using baker’s salt when baking bread isn’t compulsory. So, the word ‘salt’ on its own doesn’t tell you what type of salt was used in a particular rusk.

    Check the ingredients for the exact variant if this distinction matters to your purchase.

Brands to consider

These examples show which product details you can compare. The features apply to the specific variants listed, not necessarily to every rusk from that brand.

Bolletje

According to Bolletje, its High-Fibre Multiseed Rusks combine sunflower seeds, linseed, sesame and pumpkin seeds.

  • Jumbo lists 10 g of fibre per 100 g for this variant.
  • This variant contains wheat and sesame; check the pack for information about other allergens too.

Albert Heijn

AH Multiseed Rusks are an own-brand option with a declared seed and kernel content.

  • Albert Heijn lists over 16% seeds and kernels, and 7 g of fibre per 100 g.
  • The product information lists egg, sesame, barley and wheat; check the current packaging.

PLUS

PLUS sells separate Wholemeal with Seeds and Luxury Plain with Seeds varieties, with different flour bases and nutritional values.

  • For Wholemeal with Seeds, PLUS lists 49% wholemeal wheat flour, over 25% seeds and kernels, and 10.6 g of fibre per 100 g.
  • For Luxury Plain with Seeds, PLUS lists 5.2 g of fibre per 100 g. Check the ingredients and allergens for each variant.

TastyBasics

Multiseed rusks with a declared combination of wholemeal flour and seeds.

  • Jumbo lists 9% sesame, 7% linseed and 11 g of fibre per 100 g for this variant.
  • The product information lists egg, sesame and cereals containing gluten, among other ingredients. So don’t compare this variant on fibre alone.

Multiseed rusks at Joybuy

These rusks are a good fit if you’re looking for a mix of different seeds and a stated fibre content to enjoy with coffee or cake.

Bolletje multiseed rusks, pack of 10

Bolletje multiseed rusks, 10 pieces

An option if you want to compare both a range of seeds and kernels and a stated fibre content for enjoying with coffee or cake.

The product information lists sunflower seeds, linseed, sesame and pumpkin seeds, and states 10 g of fibre per 100 g.

Contains wheat and sesame; check the current packaging for all allergens and any warnings. Don’t assume the product contains iodised baker’s salt just because salt is listed.

View at Joybuy

Frequently asked questions

Are multiseed rusks always wholemeal?

No. Check the ingredients list for the exact variant to find out what flour it contains. Fibre content also varies by product: Albert Heijn lists 7 g per 100 g for AH Multiseed Rusks, while PLUS lists 10.6 g per 100 g for Wholemeal with Seeds.

Should I check for sesame and gluten in multiseed rusks?

Yes. If you need to avoid these ingredients, the allergen information for the variant you choose is what matters. The products from Bolletje, Albert Heijn, PLUS and TastyBasics mentioned here list wheat or cereals containing gluten. Also check the current packaging for sesame and any other allergens.

Do salted rusks contain iodine?

You can’t tell from the word ‘salt’ alone. The Netherlands Nutrition Centre says that using baker’s salt when baking bread isn’t compulsory, so check which ingredients the manufacturer lists for the specific rusks.

How do I keep an opened pack of rusks crisp?

Seal the pack well after opening and follow the storage advice for the variant you’ve chosen. The product description for the Bolletje multiseed rusks mentioned here advises keeping the pack tightly closed after opening.