Who is this relevant to?

If you want one croissant

If you’re looking for a defined portion for breakfast or lunch and don’t want a multipack, how it’s sold matters. Albert Heijn lists its multiseed croissant as 80 g and one serving per product.

If you choose seeds for their texture

If the seeds themselves are why you’re choosing this croissant, check which types are listed for the product. Albert Heijn names linseed and sunflower seeds, while Lidl describes its multiseed croissant as made with several types of seed.

If you compare labels

If allergens or nutritional values will determine your choice, compare the information for the specific product. Albert Heijn lists milk and cereals containing gluten among the allergens in its multiseed croissant, and advises checking the packaging as product information can change.

What should you look for when choosing?

For a meal for one, first decide whether serving size, seed texture or the label matters most to you. Then compare the products that meet your requirements.

What to consider What to check when buying Who it matters to
Serving size Check the weight of each croissant and whether it’s sold individually or in a multipack. I want to choose one defined portion for my meal without having a multipack left over. Serving size is the top priority for around 40% of consumers.
Seed texture Check which seeds are listed for the specific product; a multiseed name doesn’t always specify the types. The seeds need to be the reason I choose this croissant, not just a word in the product name. Seed texture is the top priority for around 30% of consumers.
Label Compare nutritional values on the same basis, for example per 100 g, and check the latest allergen information. If allergens or nutritional values determine my choice, I want to know what this particular croissant contains. For around 30% of consumers, the label matters more than serving size and texture.

Common mistakes

  • Assuming the multiseed name tells you about nutritional value

    Seeds alone won’t tell you how much fat, saturated fat or salt the croissant contains. Albert Heijn lists 21 g of fat, 8 g of saturated fat and 1.18 g of salt per 100 g for its multiseed croissant.

    Compare the nutritional information for the products you’re considering on the same basis, then take into account how much you’ll eat.

  • Relying on a short product description for allergen information

    A description such as ‘made with several types of seed’ isn’t complete allergen information. Product ingredients can also change.

    If you have an allergy or intolerance, check the current packaging or the full official allergen information before choosing.

  • Assuming an old product listing reflects what’s available now

    An older listing for a multiseed croissant at Jumbo doesn’t tell you whether it’s available at your local shop today. The current croissant range can vary by shop and sales channel.

    Check your shop’s current range before making a special trip for a multiseed version.

Brands to compare

Albert Heijn

Albert Heijn lists an 80 g multiseed croissant as one serving.

  • The product information lists linseed, sunflower seeds, allergens and nutritional values.
  • Check the packaging when you buy it: Albert Heijn says ingredients and nutritional information can change.

Lidl

Lidl describes its multiseed croissant as made with several types of seed and lists it as an in-store product.

  • An option to look for in-store if you’re after a seed texture.
  • Check the ingredients, allergens and nutritional information in-store before comparing it with another croissant.

Jumbo

Jumbo offers plain croissants, including a pack of four butter croissants weighing 180 g.

  • An alternative to consider if seeds aren’t a must-have.
  • A multipack is less suited to buying just one croissant, so check how the version you choose is sold.

PLUS

PLUS lists a small butter croissant sold individually.

  • Buying it individually may suit you if serving size matters more than seeds.
  • This isn’t a multiseed croissant. PLUS lists wheat, egg and milk for this product; check the latest allergen information.

Dirk

Dirk lists, among other options, a 65 g butter croissant sold individually.

  • A plain croissant sold individually that you can include in a serving-size comparison.
  • Check the ingredients of the version you choose if seeds are a must-have for you.

Croissant at Joybuy

This croissant is an option for one if seeds aren’t a must-have. Check the ingredients if you’re specifically looking for a multiseed version.

Bakery Village Danish Croissant 85 g

Bakery Village Danish Croissant 85 g

A croissant to consider if you’re buying for one and seed texture isn’t a must-have; check the ingredients if seeds matter to you.

Weight: 85 g.

View at Joybuy

Frequently asked questions

Is a multiseed croissant wholemeal too?

The name ‘multiseed’ doesn’t tell you that. Check the ingredients list for the specific croissant if wholemeal is a must-have for you. Assess its nutritional value using the listed figures, not the seed name.

Which allergens does Albert Heijn list for its multiseed croissant?

Albert Heijn lists milk, wheat, rye, spelt and barley among the allergens present; egg, soya, oats and various nuts may also be present. Check the latest packaging before choosing the product, as the information can change.

Can I use the nutritional values for a plain croissant to assess a multiseed version?

No, not as the nutritional values for that specific product. Voedingscentrum gives an average of 181 kcal for a 45 g plain croissant, but values can vary by product. So compare the labels of the croissants you’re actually considering.