Which type of bread is right for you?

If you want to make filled rolls quickly

If you want to make sandwiches, toast or filled rolls without baking the bread first, look for a fresh loaf that lets you use as much as you need. If you don’t need it all, you can freeze the rest in portions.

If you want to bake the bread just before eating

Part-baked baguettes or bread rolls are a good match for a meal where you want a warm, crisp bread accompaniment. Allow time for preparation and follow the instructions on the packaging.

If you read the label carefully

If wholemeal flour, fibre or allergens are important to your choice, look beyond the name ‘multigrain’. Check the product description, nutritional information and allergens for the exact product.

What should you look for when choosing?

First, decide how much bread you’ll serve and whether you want to bake it before eating. Then compare the labels of the types of bread that suit your meal.

What to consider What to check Most relevant for
Quantity per meal Check the weight, number of pieces and how many portions you need. I want enough bread for all the filled rolls, without ending up with a large amount left over. Around 36% of consumers prioritise getting a useful quantity.
Wholemeal and fibre Check the wholemeal claim, ingredients and fibre per 100 g for the product you’re considering. If you want to choose wholemeal bread, the name ‘multigrain’ alone isn’t enough. Around 29% of consumers prioritise checking the label.
Serving it warm and crisp Check whether the bread needs to be baked and follow the instructions on the packaging. I want to serve the bread warm and have time to prepare it before eating. This is the top priority for around 21% of consumers.
Allergens Read the ingredients and allergen declaration on the exact product packaging. If I need to avoid an allergen, I need to check the packaging before choosing a type of bread. This check is decisive for around 14% of consumers.

Common mistakes

  • Assuming ‘multigrain’ means ‘wholemeal’

    According to the Netherlands Nutrition Centre, ‘multigrain’ refers to at least three types of grain. The term alone doesn’t tell you whether the bread is made with wholemeal flour.

    Check the wholemeal claim and ingredients list. To compare the fibre content of two products, use the nutritional information per 100 g.

  • Assuming half a loaf and a pack of rolls are the same quantity

    Half a loaf, individual bread rolls and a pack of baguettes don’t necessarily provide the same number of usable portions.

    Check the weight and number of pieces against the meal you’re planning. Also think about how much you can store.

  • Choosing part-baked bread without planning when to bake it

    Part-baked bread takes time and requires suitable equipment. For example, ALDI gives an oven time of 8–10 minutes for De Afbakker Baguettes Meergranen.

    If you want to make filled rolls straight away, choose bread that’s ready to use. For part-baked bread, always follow the instructions on the packaging you choose.

  • Guessing the allergens from the product name

    A name such as ‘multigrain’ doesn’t tell you which grains or other allergens the specific bread contains. Even with a product explicitly labelled gluten-free, other allergens may still be relevant.

    Before buying, read the current ingredients and allergen declaration for the exact product.

Brands compared

These examples show different types of bread. Always compare the exact product, as ingredients and preparation methods vary.

Albert Heijn

An individual wholemeal multigrain roll could be a good choice if you want to make filled rolls one at a time.

  • Albert Heijn describes its wholemeal multigrain roll as a roll topped with seeds.
  • Check the latest product information and availability for the variant you choose.

Jumbo

A whole loaf is an option if you want to use several slices for sandwiches or toast.

  • Jumbo describes Stevig Meergranen as a whole wholemeal multigrain loaf with seeds.
  • Check the allergens for this specific loaf; the term ‘multigrain’ is no substitute for checking.

ALDI

The range includes examples of both half a wholemeal multigrain loaf and part-baked baguettes.

  • According to ALDI, a pack of De Afbakker Baguettes Meergranen contains two part-baked baguettes; the stated oven time is 8–10 minutes.
  • Don’t choose based on the type of bread alone: check the ingredients and preparation instructions on the packaging too.

PLUS Korenlanders

Worth considering if you want to compare a whole multigrain loaf with a multigrain baguette.

  • PLUS lists around 50% wholemeal wheat flour in the ingredients for Korenlanders Donker meergranen rond heel.
  • The Korenlanders multigrain baguette is a different product; don’t assume it has the same characteristics as the round loaf.

Bakker van der Akker

Dirk’s half multigrain loaf is worth considering if you don’t need a whole loaf.

  • Dirk describes Bakker van der Akker Bakkers meergranen half as a fresh half multigrain loaf.
  • Check the label on the product you choose if wholemeal flour or allergens affect your choice.

Multigrain bread at Joybuy

These products include baguettes, a round loaf and individual rolls to suit fakeaway portions of different sizes. Check each pack to see whether preparation is needed and which ingredients and allergens it contains.

Lekhaven Bakkerij Multigrain Rustic Baguette, four 135 g baguettes

Lekhaven Bakkerij Multigrain Rustic Baguette, 4 × 135 g

Individual baguettes are a good fit for a meal where you want to serve bread one piece at a time.

Before baking, check the instructions on the packaging. You should also check the wholemeal claim and allergens for the exact product.

View at Joybuy
Lekhaven Bakkerij Multigrain Country Bread Round, 550 g

Lekhaven Bakkerij Multigrain Country Bread Round, 550 g

This round loaf is a good fit for a fakeaway where you want to cut several slices.

Plan how you’ll prepare it using the information on the packaging, and check the wholemeal claim and allergens for this variant.

View at Joybuy
g'woon Multigrain Rolls, four multigrain rolls

g'woon Multigrain Rolls, 4 pieces

Four individual rolls make it easy to serve filled rolls as separate portions.

Check the packaging to see whether they need to be prepared, and read the wholemeal claim and allergen information before choosing.

View at Joybuy

Frequently asked questions

Is multigrain bread automatically wholemeal?

No. According to the Netherlands Nutrition Centre, ‘multigrain’ means that bread contains at least three types of grain; the name alone doesn’t tell you whether it contains wholemeal flour. So check the product description and ingredients list.

Does all multigrain bread in the Netherlands contain iodised baker’s salt?

You can’t tell from the name ‘multigrain’. The Netherlands Food and Consumer Product Safety Authority explains the conditions under which iodine may be present in bread through the use of baker’s salt; check the ingredients list for the bread you choose.

What should I do with bread left over after my fakeaway?

Freeze any bread you won’t use straight away in portions. The Netherlands Nutrition Centre recommends freezing bread in portions as soon as you’ve bought it, so you can take out what you need later.

Can I simply choose multigrain bread if I need to avoid gluten?

No, don’t rely on the name ‘multigrain’. Choose a product explicitly labelled gluten-free, and also check the full allergen declaration on the exact packaging.