Looking for sliced multigrain bread for Sunday breakfast? First decide whether the wholemeal label matters to you: multigrain does not automatically mean wholemeal. Then check whether the slices of the specific loaf suit your toppings and how you plan to serve it; ‘sliced’ does not guarantee medium-thick slices. Compare the fibre and salt per 100 g, and read the allergen information.
If you want wholemeal bread, look for the wholemeal label on the specific loaf. Also compare the fibre per 100 g: according to the Netherlands Nutrition Centre, ‘multigrain’ on its own does not mean that a loaf is wholemeal.
If you want bread you can top or toast without slicing it yourself, check that your chosen loaf is pre-sliced. Assess the thickness of the slices separately: pre-sliced does not necessarily mean medium-thick.
If allergens, salt or iodised salt matter to you, read the information on the loaf you’re buying. Ingredients and nutritional values can vary from product to product.
For Sunday breakfast, first decide whether wholemeal bread or a practical, pre-sliced loaf matters more to you. Then check the nutritional information and whether your preferred option is available.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Wholemeal and fibre | Look for the wholemeal label on the exact variant and compare the fibre per 100 g. According to the Netherlands Nutrition Centre, multigrain means that a loaf is made from at least three types of grain; it does not mean that it is wholemeal. | If wholemeal bread is my top priority for breakfast, I don’t want to rely on the name or colour of the loaf alone. This is the top priority for around 33% of consumers. |
| Slices for toppings | Check whether the loaf is sliced, and look at the slice thickness on the packaging, product photo or in store. The word ‘sliced’ does not specify a medium slice thickness. | For breakfast toppings, I want slices that suit the way I serve the bread, without having to slice it myself. Practical slices are a top priority for around 27% of consumers. |
| Label and ingredients | Read the allergen information and salt per 100 g. If it affects your choice, also check whether the specific loaf contains iodised salt. | If I need to take ingredients or salt into account, the type of bread alone doesn’t tell me enough. Around 27% of consumers prioritise this label information. |
| Availability and size | Check your chosen shop or ordering option, and whether you want a whole or half loaf. Lidl lists its multigrain bread included in this review as available in store only. | I want to buy the right amount for Sunday, from a shop or using an ordering option that suits me. This is the first thing around 13% of consumers consider. |
According to the Netherlands Nutrition Centre, multigrain refers to the use of several types of grain. The name doesn’t tell you whether the whole grain has been used, so the loaf may not meet your preference for wholemeal bread.
Look for an explicit wholemeal label, then compare the fibre per 100 g on the packaging.
Albert Heijn and ALDI describe the multigrain loaves included in this review as sliced, but that doesn’t tell you how thick the slices are. This can make a difference to your toppings or the way you serve the bread.
Check the packaging or look at the slices in store if thickness is a deciding factor for you.
The Albert Heijn, Jumbo and PLUS products included in this review differ in their ingredients and salt content. Seeds or a dark colour are no substitute for checking the allergen information and nutritional details.
Read the label for the exact variant and compare salt on the same basis, for example per 100 g.
The RIVM reports that not all bread is made with iodised salt. So a general assumption about bread won’t tell you for certain what’s in the loaf you’ve chosen.
Check the ingredients list. If you can’t find the information on unpackaged bread, ask the retailer for product details.
The breads listed here offer different options in terms of wholemeal status, whether they’re sliced and their size. Always check the information for the variant you’re planning to buy.
Albert Heijn’s AH Liefde & Passie Meergranen is a sliced brown multigrain loaf made with sourdough and seeds.
Jumbo offers multigrain bread in whole and half sizes, including Boeren Donker Volkoren Meergranen Half.
PLUS offers multigrain breads, including Brood van Soma Haverkorn, which is described as a wholemeal multigrain loaf.
Lidl describes its multigrain bread included in this review as a loaf made with, among other things, wheat, barley and buckwheat.
ALDI offers a pre-sliced luxury multigrain hearth loaf and a sliced wholemeal farmhouse multigrain loaf.
Dirk offers a range that includes whole and half multigrain loaves, as well as wholemeal multigrain loaves.
No, multigrain bread isn’t automatically wholemeal. According to the Netherlands Nutrition Centre, multigrain bread is made from at least three types of grain. If you specifically want wholemeal bread, look for the wholemeal label on the packaging.
No. The RIVM reports that not all bread is made with iodised salt. So read the ingredients list for the specific loaf, or ask for product information if you’re buying unpackaged bread.
Check the full allergen information for the exact variant. The product information reviewed for Albert Heijn and Jumbo lists different gluten-containing grains; the Albert Heijn variant reviewed also lists sesame.
That depends on the bread, the shop and the available delivery or collection options. Jumbo and PLUS show bread categories online, while Lidl lists its multigrain bread included in this review as available in store only. Check what’s currently available in your area before breakfast.
