What should you look for when choosing?
First decide whether the bread is for a special occasion or for regular school lunches. Then check the wholemeal labelling, allergens and any preparation needed for the option you choose.
| What to consider |
What to check before buying |
Especially relevant for |
| Allergens and school rules |
For packaged bread, read the latest label; for unpackaged bread, ask about allergens before buying. Check the school or class rules. |
If I’m packing bread for school and need to avoid an allergen, I want to know exactly what’s in this bread and whether it can be brought in. This is the top priority for around 33% of consumers. |
| Wholemeal and fibre |
Look for an explicit wholemeal label and compare the fibre content of different breads per 100 g, rather than judging by colour or seeds. |
For regular lunches, I want to know whether my multigrain bread is actually wholemeal. This is the main selection question for around 27% of consumers. |
| Flavour and occasion |
Choose the type of bread to suit the occasion; for sourdough or rustic bread, also check the ingredients and preparation method. |
For a special breakfast or family lunch, flavour and crust matter more to me than a regular packed-lunch routine. Around 20% of consumers give this occasion priority. |
| Portions and preparation |
Check whether the bread is whole, half or sliced, and look for any instructions on defrosting or baking. |
On busy school days, I want to use only the bread we need, without overlooking a baking step. This convenience matters most to around 20% of consumers. |
Multigrain bread at Joybuy
The two Lekhaven Bakkerij breads are suited to a planned occasion where defrosting and baking are practical. The four individual g'woon rolls are another option for portioned lunches; their name alone does not indicate whether they are wholemeal. Check the latest allergen information for all three products before packing bread for school.
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Lekhaven Bakkerij Multigrain Rustic Baguette 4 x 135 g
For a meal where you want to bake individual baguettes. The pack contains four 135 g baguettes; they need to be defrosted. The product information lists wheat and sesame. Check the latest allergen information and follow the baking instructions on the packaging.
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Lekhaven Bakkerij Multigrain Country Bread Round 550 g
A 550 g round multigrain loaf for a meal where you can plan time to defrost and bake it, then let it cool before slicing. The product information lists wheat and sesame; check the latest allergen information and the baking instructions on the packaging. If you’re looking for wholemeal bread, don’t rely on the name ‘multigrain’ alone.
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g'woon Multigrain Rolls, 4 stuks
Four individual multigrain rolls for anyone who wants to portion out lunches separately. The product information lists cereals containing gluten and sesame; check the latest packaging and school rules if allergens are a consideration. If wholemeal is important to your everyday choice, check for an explicit wholemeal label separately.
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Frequently asked questions
Is multigrain bread automatically wholemeal?
No. According to the Voedingscentrum (Netherlands Nutrition Centre), ‘multigrain’ means bread made with at least three different types of grain; it does not mean that the whole grain has been used. Look for an explicit wholemeal label if that’s one of your selection criteria.
Can I tell from the name whether multigrain bread contains gluten?
No. Check the allergen information for the specific bread. The Netherlands Food and Consumer Product Safety Authority says that cereals containing gluten must be listed on the label; don’t assume bread is suitable for a gluten-restricted diet based on the words ‘multigrain’ or ‘premium’.
How do I check allergen information for unpackaged bread?
Before buying, ask the bakery or fresh food counter for the allergen information for the bread you’ve chosen. For prepacked bread, this information should be on the label. If you need it to make your choice, also ask about relevant information on possible cross-contamination.
Does premium or sourdough bread always contain added iodine?
No. The words ‘premium’, ‘sourdough’ or ‘multigrain’ don’t tell you what type of salt the bread contains. For packaged bread, check the ingredients list for baker’s salt or iodised salt if this is important to your purchase.
How should I store bread for several school days?
Freeze any bread you won’t use straight away in portions as soon as you buy it, and take out what you need for the day, as the Voedingscentrum advises. For a sealed pack, also follow the use-by date and storage instructions on the label.