Who is this choice relevant to?

Hosts planning drinks for fussy eaters

You’re looking for bread for topped snacks that will also appeal to guests who don’t enjoy strongly wholemeal bread. A product made with both white and wholemeal flour could be an option, but the ingredients alone won’t tell you how mild it tastes. Read the ingredients and choose a serving style that works with your toppings.

Guests who prioritise wholemeal

You don’t want to judge multigrain bread by its name alone; you want to know which flours it contains. According to the Voedingscentrum, bread can be made with wholemeal flour, white flour or a combination of the two. So check the ingredients and compare the nutritional information per 100 g if fibre is important to your choice.

Hosts who want to serve warm bread

You want to put warm, tear-and-share pieces of bread on the table just before drinks. A bake-at-home baguette suits this plan if you can accommodate the equipment and cooking time listed. Read the pack instructions before planning when to serve it.

What should you look for when choosing?

First, check whether you need to take any guests’ allergens into account. Then choose between a verifiable mix of white and wholemeal flour, a clearly wholemeal option, and the serving style that suits your drinks get-together.

What to consider What to check when buying Especially relevant for
Wholemeal flour and fibre Check which types of flour are listed in the ingredients and compare fibre per 100 g on the same stated basis. If the ingredients are my priority, I want to be able to identify wholemeal flour rather than judge by a dark colour. Around 42% of consumers prioritise wholemeal flour and fibre as their primary need.
Taste and serving style Choose between sliced bread, individual rolls and bake-at-home baguettes. For bread that needs baking, check the cooking instructions. For topped snacks to serve with drinks, I’m looking for a style I can serve on time and that suits my guests. Ease of serving and an approachable taste come first for around 33% of consumers.
Allergens and ingredients Check the latest pack for the ingredients, allergen information and any ‘may contain’ warnings. If a guest needs to avoid certain ingredients, I want to know in advance which bread I can offer separately. For around 25% of consumers, this check is their primary reason for buying.

Common mistakes

  • Assuming ‘multigrain’ means ‘100% wholemeal’

    Multigrain bread can contain white flour as well as wholemeal flour. For example, Albert Heijn lists AH Vloerbrood meergranen as containing 31% wholemeal wheat flour and 30% wheat flour. So the product name alone doesn’t tell you what mix you’re buying.

    Read the ingredients for the bread you’ve chosen. If fibre matters to your choice, compare the amount per 100 g on the pack.

  • Leaving bake-at-home bread until serving time to check

    Part-baked baguettes need cooking before you can serve them warm. This can be tricky if the oven is in use or your drinks get-together is already under way.

    Check the pack instructions and plan the cooking time. If you don’t have time for that, choose bread you can top and serve straight away.

  • Assuming multigrain bread suits every guest

    Ingredients vary from product to product. The information for PLUS Korenlanders wholemeal multigrain rolls lists wheat, sesame and milk, among other ingredients. That doesn’t tell you anything about the allergens in a different loaf.

    Ask guests about any relevant dietary requirements and check the latest packaging for each product. If necessary, have a suitable alternative available separately.

Brands to consider

Bread styles and ingredients vary between products from these brands. Use a brand or range as a starting point, then check the specific bread you plan to serve.

Albert Heijn

Albert Heijn stocks products including AH Vloerbrood meergranen and Liefde & Passie Meergranen.

  • AH Vloerbrood meergranen lists 31% wholemeal wheat flour and 30% wheat flour: a specific example of a mix you can compare with others.
  • That ingredient mix doesn’t automatically apply to other multigrain breads from Albert Heijn. Check the latest pack when you buy.

PLUS

PLUS offers multigrain bread, wholemeal multigrain rolls and wholemeal multigrain baguettes.

  • The baguettes are bake-at-home, while the rolls let you serve individual portions. PLUS lists its wholemeal multigrain baguettes as containing 56% wholemeal wheat flour.
  • The rolls’ ingredients include wheat, sesame and milk, among other things. Check the allergens and cooking instructions for the pack you choose.

Dirk

Dirk offers a range of multigrain bread styles, including whole and half loaves and bake-at-home baguettes.

  • The different styles let you choose between slicing the bread yourself and baking it just before drinks.
  • Check the ingredients, nutritional information and allergens on the label of each specific product. The shape of the bread doesn’t determine these details.

ALDI

ALDI offers freshly baked multigrain bread, farmhouse wholemeal multigrain bread and part-baked multigrain baguettes.

  • You can weigh up a loaf for topped slices against baguettes you’d like to serve warm.
  • Check the latest ingredients and allergen information for your chosen product, along with any baking instructions.

Lidl

Lidl offers multigrain bread and smaller or longer bread styles, including bake-at-home kampioentjes rolls and a multigrain stone-baked baguette.

  • The bake-at-home kampioentjes rolls give you a handy option for individual portions to serve with drinks.
  • To compare ingredients or nutritional values, check the information for the specific product you’re buying.

Multigrain bread and rolls at Joybuy

These products include baguettes, a round loaf and individual rolls for different ways of serving bread. Choose the style that suits your drinks get-together and check the ingredients, allergens and any preparation instructions for each product. The style or name alone doesn’t confirm a mild taste or wholemeal ingredients.

g'woon Popular Multigrain Baguettes, pack of 2

g'woon Popular Multigrain Baguettes, 2 pieces, 300 g

A baguette style you can cut into pieces to serve with drinks. The pack contains 2 baguettes, weighing 300 g in total. Check the latest ingredients and allergen information if your guests need a particular mix of ingredients.

View at Joybuy
Lekhaven Bakkerij Multigrain Rustic Baguette, 4 x 135 g

Lekhaven Bakkerij Multigrain Rustic Baguette, 4 × 135 g

Four individual baguettes are handy if you want to prepare bread separately for a drinks get-together. Allow time for defrosting and oven cooking, and follow the latest pack instructions for the correct baking time. Check the allergens too, and don’t assume the bread contains wholemeal flour based on its name.

View at Joybuy
Lekhaven Bakkerij Multigrain Country Bread Round, 2 round loaves of 550 g

Lekhaven Bakkerij Multigrain Country Bread Round, 2 × 550 g

The round loaves are a good option if you want to cut your own pieces for topped snacks. Allow time for defrosting, oven cooking and cooling before slicing. Check the latest pack for the baking time, ingredients and allergens.

View at Joybuy
g'woon Multigrain Rolls, 4 rolls

g'woon Multigrain Rolls, 4 pieces

Four individual rolls are ideal for separately topped portions, without needing to slice a whole loaf. If wholemeal flour, fibre per 100 g or allergens affect your choice, check the latest pack. The product name alone doesn’t give you enough information.

View at Joybuy

Frequently asked questions

Is multigrain bread automatically wholemeal?

No. According to the Voedingscentrum, bread can be made with wholemeal flour, white flour or a combination of the two. If you want to be sure your multigrain bread contains wholemeal flour, read the ingredients for that specific product. A dark colour isn’t enough to tell you.

Which type should I choose if I want to serve warm bread just before drinks?

A part-baked multigrain baguette suits this plan if you have the time and the right equipment. Read the pack instructions before you start, as preparation can vary by product.

Do I need to check for allergens in multigrain bread?

Yes. Check each bread separately if a guest needs to avoid certain ingredients. Multigrain products can contain different gluten-containing grains and ingredients such as sesame, soya or milk. Check the ‘may contain’ warnings on the latest pack too.

How can I check whether my multigrain bread contains iodised salt?

Read the ingredients list on the bread you’re buying and look for terms such as ‘iodised salt’ or ‘baker’s salt’. Don’t rely on the ingredients for a different multigrain bread, as they can vary from product to product.