Who are they for?

If you’re looking for an anise-flavoured topping

You want to sprinkle Muisjes on bread, rusks or yoghurt and don’t necessarily need a ready-made bar. Jumbo suggests using Gestampte Muisjes in these ways.

If you want to measure out a portion

You’re having Muisjes as a snack and want to compare the amount of sugar in your portion. The packs listed by Jumbo and Albert Heijn aren’t individually wrapped bars.

If you check ingredients and allergens

You want to check the exact variety before buying it. Albert Heijn lists wheat starch as an ingredient in pink and white Muisjes, and wheat and cereals containing gluten as allergens.

What should you look for when choosing?

First decide whether you need a snack to take with you or a topping to add to something you’re already eating. If you choose Muisjes, compare the portion size and nutritional information for the variety you plan to use.

What to consider What to check before buying Who it matters to
Pack size for eating on the go Check whether you need an individually wrapped snack. Jumbo and Albert Heijn list Muisjes as sprinkle toppings in 270 g or 330 g packs. When I’m out and about, I want to take one snack with me without having to pack a portion myself. For around 40% of consumers, this is the top priority.
Portion and sugars Compare sugars per 100 g as well as per portion. Jumbo lists 79 g of sugars per 100 g for Feest Muisjes and Gestampte Muisjes. If I have Muisjes as a snack, I want to be able to weigh out the amount of sugars in my portion. For around 30% of consumers, this is the main consideration.
Flavour and how to use them Choose between whole and crushed Muisjes, and decide what you want to sprinkle them on. Jumbo suggests using Gestampte Muisjes on bread, rusks and yoghurt. On my rusk or in my yoghurt, I’m mainly looking for anise flavour, not a snack bar. This is the biggest priority for around 20% of consumers.
Ingredients and allergens Check the current packaging for the exact variety. Albert Heijn lists wheat starch, wheat and cereals containing gluten for pink and white Muisjes. When choosing a variety, I want to know which ingredients and allergens are listed first. For around 10% of consumers, checking this is the first requirement.

Common mistakes

  • Mistaking Muisjes for a wrapped snack bar

    The Muisjes listed by Jumbo and Albert Heijn are sprinkle toppings sold in larger packs. If you’re taking them with you, you’ll need to pack a portion yourself and decide what to use it on.

    If an individually wrapped bar is a must-have, look for a different type of product. Choose Muisjes when you’re specifically after a sprinkle topping.

  • Comparing only the sugars per portion

    The stated portion size isn’t the same for every variety: Jumbo lists 6 g for Gestampte Muisjes, while Albert Heijn lists 15 g per portion for pink and white Muisjes. That means you can’t compare sugars per portion without taking the portion size into account.

    Check the nutritional values per 100 g alongside the stated portion, and remember to account for how much you actually sprinkle.

  • Assuming the label for one variety applies to all Muisjes

    Albert Heijn lists wheat starch, wheat and cereals containing gluten for pink and white Muisjes. You can’t use this information to work out the ingredients in a different colour or variety.

    Check the ingredients and allergen information on the current packaging of the exact variety you’re buying.

A brand to know

De Ruijter

Jumbo lists De Ruijter varieties including Feest Muisjes and Gestampte Muisjes, while Albert Heijn lists pink and white Muisjes. These products are sprinkle toppings, not individually wrapped bars.

  • Jumbo provides nutritional information per 100 g and per portion for Feest Muisjes and Gestampte Muisjes.
  • Portion sizes and ingredients vary by variety. Check the packaging of the product you’re buying for allergen information.

Related Joybuy products

Matching products coming soon.

Frequently asked questions

Can I take the Muisjes shown as a bar to eat on the go?

No. The Muisjes listed in the ranges mentioned by Jumbo and Albert Heijn are 270 g or 330 g packs of sprinkle toppings. If you want to eat them on the go, you’ll need to pack a portion yourself; if you’re looking for a single wrapped bar, you’ll need a different type of product.

How can I have Muisjes as a morning snack?

You can measure out a portion yourself and use it as a topping on bread, rusks or yoghurt. Jumbo suggests these uses for Gestampte Muisjes; the pack isn’t a ready-made snack bar.

How can I compare the sugars per portion?

Compare the amount of sugars alongside the portion size: according to Albert Heijn, a 15 g portion of pink and white Muisjes contains 12 g of sugars, while Jumbo lists 4,7 g of sugars in a 6 g portion of Gestampte Muisjes. These portions are different sizes, so also check the nutritional values per 100 g and consider how much you’ll use.

What should I look out for if I want to avoid wheat or gluten?

Check the current packaging for the exact variety before buying. Albert Heijn lists wheat starch as an ingredient in pink and white Muisjes, and wheat and cereals containing gluten as allergens. You shouldn’t assume this information applies to other varieties.