Who is each option best for?

Visitors who want to serve rusks with muisjes

If you want to prepare the traditional birth treat yourself, you’ll need muisjes rather than just a gift. IsGeschiedenis describes rusks with muisjes as a Dutch birth custom; according to Jumbo, De Ruijter Crushed Muisjes can also be used on rusks.

Visitors who want to bring a gift

If you mainly want to hand over a gift without preparing a treat first, a boxed chocolate gift is another option. It can be given alongside rusks with muisjes, but doesn’t replace the sprinkles.

Shoppers who need to check ingredients

If you’re buying for someone who needs to avoid certain ingredients, read the label on the exact variant. Albert Heijn lists wheat in De Ruijter Crushed Muisjes; the Merci Gift Box checked for this article lists milk, nuts and soya, among other allergens.

What should you consider when choosing?

Crushed muisjes

Choose these if: you want to serve rusks topped with finely crushed, sugar-coated aniseed.

Bear in mind: you’ll need to prepare the treat yourself; the De Ruijter product checked for this article contains wheat.

Coloured muisjes

Choose these if: you want muisjes on rusks and the colour presentation matters more to you than a crushed texture.

Bear in mind: this is a different type of product; check the ingredients of the variant you choose.

Chocolate as a gift

Choose this if: you want to give someone a separate gift.

Bear in mind: you’ll still need muisjes to make rusks with muisjes.

What to consider What to check when buying Who it matters most to
Serving a treat Choose between crushed and coloured muisjes, and make sure the pack size suits what you want to serve. I want to serve rusks with muisjes myself, so I need sprinkles. This is the main priority for around 50% of consumers.
Bringing a gift Check whether the packaging is suitable for giving as a gift and, if you want to share the chocolates, how they’re individually wrapped. I’d rather give someone a gift straight away than prepare rusks. This is the top priority for around 30% of consumers.
Ingredients and allergens Read the label on the exact muisjes or chocolate variant, even if you already know the brand. If the recipient needs to avoid certain ingredients, I want to know what’s in the pack before I buy it. This check is the main priority for around 20% of consumers.

Common mistakes

  • Bringing only chocolate when you want to serve rusks with muisjes

    A box of chocolates is a gift, not a topping for muisjes. It won’t help you prepare the rusk treat you had planned.

    Before you go shopping, decide whether you want to serve something, give a gift or do both. If you’re making the treat, add muisjes and rusks to your list too.

  • Assuming which allergens a product contains based on its type

    The De Ruijter crushed muisjes checked for this article contain wheat; the chocolate gifts checked list different allergens, including milk, nuts or soya.

    Check the ingredients and allergen information on the exact pack you’re buying.

  • Assuming a pack you looked at earlier will still be available

    The colour variant or gift packaging you want may not be available when you do your shopping.

    Check the current product listing or ask in store about the specific variant before planning your treat or gift around it.

Brands to consider

De Ruijter

The 270 g Crushed Muisjes product checked for this article is a sugar-coated aniseed topping for anyone who wants to prepare a treat themselves.

  • Jumbo’s product information says it can be used on bread and rusks, or in yoghurt.
  • Albert Heijn lists wheat for this variant; it’s not a ready-to-give box of chocolates.

Merci

The 400 g Gift Box checked for this article is a chocolate gift, not a topping for rusks.

  • Albert Heijn describes this box as containing 32 individually wrapped chocolates.
  • This specific box lists milk, nuts and soya, among other allergens; check the label for the recipient.

Celebrations

The gift pack checked for this article is intended as a chocolate gift to give alongside muisjes on rusks, not instead of them.

  • An assortment could work well if you want to offer a selection of chocolates.
  • Check the ingredients, allergens and current availability for each pack.

Products for a gift or treat

These products include chocolate options to give as a gift or share, as well as pink muisjes for a rusk treat. Pink muisjes aren’t the same as crushed muisjes, so choose according to what you want to serve or give as a gift.

Celebrations chocolate assortment 385 g

Celebrations chocolate assortment 385 g

A chocolate assortment to give as a gift or share, not for making rusks with muisjes.

Check the allergens on the pack and consider how many chocolates it contains if you’re buying to share with several people.

View at Joybuy
Tony's Chocolonely chocolate gift pack 288 g

Tony's Chocolonely chocolate gift pack 288 g

This chocolate gift pack makes a thoughtful present for a visit to a new baby, but it won’t replace muisjes on rusks.

Read the ingredients and allergen information on the exact pack before choosing it for the recipient.

View at Joybuy
Merci Petits chocolate collection 125 g

Merci Petits chocolate collection 125 g

This chocolate collection is an option for a small gift to give alongside any rusk treat.

If you want to hand out the chocolates individually, check how they’re packaged. And remember to read the allergen information on the label.

View at Joybuy
Milka Party Pack chocolate assortment 143 g

Milka Party Pack chocolate assortment 143 g

This chocolate assortment is a good choice if you want to put something out to share, but not if you’re making rusks with muisjes.

Check that the packaging suits how you want to offer the chocolates, and read the allergen information.

View at Joybuy
De Ruijter Pink Muisjes 330 g

De Ruijter Pink Muisjes 330 g

These pink muisjes are for anyone who wants to serve coloured muisjes on rusks; they aren’t crushed muisjes.

Check the ingredients on the exact pack, especially if wheat, gluten or colourings are a concern.

View at Joybuy

Frequently asked questions

Can a box of chocolates replace crushed muisjes when visiting a new baby?

Not if you want to serve rusks with muisjes: you’ll need muisjes as a topping for that. A box of chocolates is a separate gift you can bring along as well.

Which allergens should I check before buying?

Always check the label on the exact variant. Albert Heijn lists wheat in the De Ruijter Crushed Muisjes checked for this article; the Merci Gift Box checked lists milk, nuts and soya, among other allergens, and may contain peanuts and egg. Don’t assume these ingredients apply to other packs without checking.