Breakfast makers keeping an eye on quantities
You want a celebratory touch without having lots left over. So, look beyond the pack size and think about how many rusks or portions you plan to make.
Who is this for?
Home bakers and brunch hosts
You’re looking for sprinkles to top your baking or breakfast. The colour you want and how you plan to serve them will help determine your choice.
Shoppers who need to check allergens
Before serving, read the label on the exact pack you’ve chosen, especially if wheat or other allergens are a concern.
What should you look for when choosing?
First, work out how much you need and the look you’re after. Then check the label on the variety you’re buying.
| What to consider | What to check | Who is it for? |
|---|---|---|
| Quantity | Compare the pack size with the number of portions or decorations you’re planning. PLUS lists De Ruijter crushed aniseed sprinkles at 270 g and the blue and white variety at 330 g. | If I’m only making a small breakfast, I don’t want lots left over. Around 38% of consumers put the quantity they need first. |
| Colour and use | Choose a colour that suits your presentation. PLUS also suggests using Feestmuisjes to decorate cupcakes and cakes, among other things. | For a brunch or homemade baking, I want the topping to go with everything else; for around 37% of consumers, appearance is the deciding factor. |
| Ingredients and allergens | Read the ingredients and allergen information on the current packaging of the variety you’ve chosen. | If I need to take an allergen into account, I check the label before serving anything. Around 25% of consumers put this check first. |
Common mistakes
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Assuming sprinkles are a Mother’s Day tradition
Product information links the pink and white and blue and white varieties with birth celebrations. For Mother’s Day, the colour is simply a matter of personal preference and presentation.
Choose a variety to suit your breakfast or baking, rather than assuming a particular colour is associated with Mother’s Day.
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Looking only at the pack size
A larger pack isn’t necessarily more convenient if you’re only making a few portions.
Think about how much you’ll serve, then compare the pack sizes available.
You’ll need to be able to store any leftovers after opening.
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Relying on online ingredient information as your final check
The information on the pack you’ve chosen matters if someone needs to avoid an allergen. According to Joybuy, the blue and white De Ruijter variety lists gluten from wheat.
Before serving, read the ingredients and allergen information on the physical label of that variety.
A brand to consider
De Ruijter
The ranges described by Albert Heijn, Jumbo and PLUS include crushed aniseed sprinkles, Feestmuisjes and De Ruijter varieties in different colours.
- The varieties listed come in different colours and pack sizes, so you can choose something for decorating or a smaller quantity.
- The pink and white and blue and white varieties aren’t specifically intended for Mother’s Day. Check the current label on the variety you choose.
Sprinkles for breakfast or baking
These two De Ruijter colour varieties are a good fit for breakfast or baking if you’re after a deliberate blue and white or pink accent. Before choosing, consider whether a 330 g pack is right for the amount you’ll use.
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De Ruijter blue and white sprinkles 330 g
A choice for rusks or decorating when you want a distinctly blue and white look.
330 g pack. The product information lists gluten from wheat; check the label before serving.
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De Ruijter Pink Muisjes 330 g
A choice for breakfast or baking when you’d like a touch of pink.
330 g pack. The ingredients listed by Joybuy include wheat starch; read the current label before serving.
Frequently asked questions
Are sprinkles a traditional Mother’s Day product?
No. The pink and white and blue and white varieties are mainly linked with birth celebrations in the product information cited. You can still choose sprinkles as a topping for a Mother’s Day breakfast or baking.
Should I check the allergens on the packaging?
Yes. If allergens are a concern, read the label on the variety you’re going to serve. The Netherlands Food and Consumer Product Safety Authority explains how allergens are listed on labels; according to Joybuy, the blue and white De Ruijter sprinkles contain gluten from wheat.
How should I store sprinkles after opening?
According to their product information, the two De Ruijter varieties shown here should be stored in a cool, dry place, with the pack closed securely after opening. Also follow the storage advice on the packaging you actually buy.