Anyone planning a Mother’s Day breakfast on a budget
You want to know whether the pack sizes suit the number of people eating, and whether you’ll use any leftover sprinkles later.
Who is this breakfast for?
Anyone catering for a favourite flavour
The recipient prefers milk or dark chocolate, or has a trusted brand such as De Ruijter or Venz. Their preference will help you decide which sprinkles to put on the rusks.
Anyone who needs to check ingredients and allergens
Check the labels on both the rusks and the chocolate sprinkles before buying. For example, Jumbo lists egg, gluten and wheat for its Beschuit Naturel, as well as other ingredients the product may contain.
What should you look for when choosing?
First, work out how many rusks you want to serve. Then choose a suitable variety of chocolate sprinkles and check the labels on both packs.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Getting the quantity right | Count how many people are eating and check the number of rusks and the size of the sprinkles pack. | I want to have enough rusks for everyone and keep using any leftover sprinkles. For around 50% of consumers, getting the quantity right comes first. |
| Flavour and brand | Find out whether the recipient prefers milk or dark chocolate, or a particular brand. The different varieties aren’t interchangeable. | If the recipient has a clear preference, I want to tailor breakfast to suit. Around 30% of consumers give flavour or brand top priority. |
| Ingredients and allergens | Read the current labels on the rusks and chocolate sprinkles separately, even if you’re buying a mixed multipack. | If someone needs to avoid certain ingredients, I need to be able to check both products. For around 20% of consumers, checking the labels comes first. |
Common mistakes
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Only looking at the size of the chocolate sprinkles pack
A larger pack isn’t necessarily right for a one-off breakfast. Rusks and chocolate sprinkles also come in different pack sizes.
First, count how many rusks you need and consider whether you’ll use the leftover sprinkles later.
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Treating chocolate flakes and sprinkles as the same product
Chocolate flakes can be used as a topping, but they aren’t the same as chocolate sprinkles. This matters if you want to serve the familiar combination of rusks and sprinkles.
Check the product name and decide whether you want flakes or sprinkles.
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Only reading the label on one item
Jumbo lists egg, gluten and wheat for its Beschuit Naturel. The allergens listed for chocolate sprinkles and mixed multipacks may vary between products or varieties.
Before serving, check the current packaging for both the rusks and your chosen topping.
Brands to consider
Jumbo
A supermarket own-brand option if you want to pair plain rusks with chocolate sprinkles.
- Jumbo lists Beschuit Naturel in a pack of 13 and milk chocolate sprinkles in a 600 g pack.
- According to Jumbo, the rusks contain egg, gluten and wheat. Check the pack for the rest of the allergen information too.
De Ruijter
An option if the recipient specifically wants De Ruijter, dark chocolate sprinkles or a selection of different toppings.
- Alongside its dark chocolate sprinkles, Albert Heijn lists De Ruijter Kleintjes, with eight small portions.
- Check the allergens for each variety in a multipack. The different types don’t necessarily contain the same ingredients.
Venz
Worth considering if you’re looking for Venz milk chocolate or dark chocolate sprinkles.
- Jumbo lists Venz milk and dark chocolate sprinkles in 400 g packs.
- Choose the flavour carefully and check the label on the pack you buy.
Bolletje
A rusk base for anyone who wants to pair Bolletje Echte Beschuit with their choice of chocolate sprinkles.
- Joybuy lists Bolletje Echte Beschuit in a pack of 13.
- The rusks alone don’t make a breakfast with chocolate sprinkles; you’ll need to choose the topping separately.
Chocolate sprinkles and other toppings on Joybuy
These products are toppings for rusks, not complete breakfast combinations. Choose the rusks separately, and note that the list includes chocolate flakes as well as chocolate sprinkles.
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Venz milk chocolate sprinkles 400 g
A topping for anyone who wants Venz milk chocolate sprinkles.
Choose the rusks separately, and if you have allergies, check the current labels on both products.
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Sprinkles Choca Flakes 200 g
An option if you’d prefer chocolate flakes as a topping instead of chocolate sprinkles.
The pack contains 200 g. Choose rusks separately and, if you have allergies, check the current label.
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De Ruijter Chocolate Chunks 390 g
A topping for anyone who specifically wants to use this De Ruijter variety at breakfast.
This isn’t a rusk combination. Check the product name and current label before choosing your topping.
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g'woon milk chocolate sprinkles with smileys 600 g
A milk chocolate option for anyone who wants to serve sprinkles with smileys on their rusks.
This is the topping only; choose rusks separately. If you have allergies, check the current label.
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De Ruijter dark chocolate sprinkles 390 g
A topping for anyone who prefers De Ruijter and dark chocolate sprinkles.
The product information states that it contains at least 52% cocoa solids. Choose rusks separately and, if you have allergies, check the current label.
Frequently asked questions
How many rusks do I need for a Mother’s Day breakfast?
Count how many people will be eating and how many rusks you want to serve. Jumbo lists 13 rusks in its Beschuit Naturel pack. Check whether that’s enough for your breakfast, and choose the chocolate sprinkles separately.
Should I choose a familiar brand of chocolate sprinkles?
Choose a particular brand if the recipient has a clear preference. Also check the flavour and pack size, so you’re not choosing on brand name alone.
Which allergens should I check in rusks with chocolate sprinkles?
Read the current labels on both products, as ingredients vary between rusk and chocolate sprinkle varieties. Jumbo lists egg, gluten and wheat for its Beschuit Naturel; if you’re buying a mixed multipack, check each variety individually too.
Can I assume that rusks contain iodised baker’s salt?
No. Don’t assume a particular iodine content in rusks without checking the ingredients. The Netherlands Nutrition Centre says that using baker’s salt in bread isn’t compulsory; this information doesn’t establish the iodine content of any individual rusk product.