What should you look for when choosing?
First, decide whether you’ll hand out snacks from an opened bag or give each one out individually. Then compare the stated portion size, product details and suitability for your stock planning.
| Point to consider |
What should you check? |
Who is it most relevant to? |
| Portion size |
Grams per stated portion and the number of pieces it contains. |
If you want to hand out one small snack, check whether the stated portion is one waffle or several. Portion control is the top priority for around 36% of consumers. |
| Handing out and packaging |
Individual wrapping or a portion pack; whether the pack can be resealed after opening. |
If customers need to be able to take a snack away, individual wrapping matters more than the mini size alone. Around 29% of consumers give this way of handing out snacks top priority. |
| Stock planning |
Net weight and best-before date on delivery. |
If you’re selling these regularly, choose a pack size that suits the expected rate of sales from the shelf. Stock management is the most important factor for around 21% of consumers. |
| Range variety |
Brand or flavour alongside the standard option; ingredients and allergens for each variant. |
If you’re adding an extra flavour or a recognisable brand, make sure it has its own place in your range without assuming its product information is the same as that of the standard bag. Variety is the main requirement for around 14% of consumers. |
Brands and product ranges compared
The details below apply to the variants described, not every product from each brand. Check the label on the pack you actually plan to buy.
Daelmans
PLUS lists a Daelmans portion pack containing 25 mini stroopwafels. For one Daelmans variant reviewed, Albert Heijn states that the syrup filling makes up 44% of the product.
- A stated number of pieces makes it easy to compare the portion pack with other packaging formats.
- Check the ingredients and allergens for the specific Daelmans variant you choose.
Albert Heijn
Albert Heijn lists AH Mini stroopwafels in a 300 g bag, with a portion size of 8 g and 37 portions.
- The stated portion size can help you plan how to hand out snacks from a larger bag.
- Albert Heijn provides storage instructions for this variant. Follow the instructions on the current packaging, including after opening.
Jumbo
Jumbo describes a current 300 g bag of mini stroopwafels made with butter, and also listed an individually wrapped variant of 18 × 8 g.
- The two packaging formats described show why bag size and individual wrapping should be assessed separately.
- The individually wrapped variant was listed as no longer available online on the Jumbo page we consulted; check current availability.
Lidl / Sondey
Lidl lists Sondey Mini butter stroopwafels in a 316 g pack containing approximately 37 pieces.
- The stated pack weight and number of pieces give you useful figures for portion and stock planning.
- Lidl describes this product as available in store only; base your regular stock choice on actual delivery availability.
ALDI / Heerlijck Banket
ALDI lists Heerlijck Banket Mini stroopwafels in a 300 g pack containing 25% butter.
- The pack size and stated ingredient percentage are specific details you can compare for each variant.
- Check current availability before planning to keep a product in regular stock.
PLUS
PLUS lists its own mini stroopwafels in a 300 g pack, as well as a Daelmans portion pack containing 25 pieces.
- The two packs listed offer different options for a standard bag and an additional branded product.
- For the variant you choose, follow the current information on ingredients, allergens and storage.
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Frequently asked questions
What label information is important when selling prepacked mini stroopwafels in the Netherlands?
According to Ondernemersplein, mandatory information for prepacked food must be in Dutch, easy to read and find, and also available online. Check the product name, ingredients, allergens, net quantity, best-before date, applicable storage instructions and nutritional information on the pack you’ve chosen.
Do I need to check the allergens for each mini stroopwafel variant separately?
Yes. Use the declaration for the specific variant rather than one for a similar stroopwafel. The product listings we reviewed mention ingredients including wheat, milk and soya, but ingredients and allergens can vary from one product to another.
Are mini stroopwafels automatically individually wrapped?
No. Mini size and packaging format are separate features. Albert Heijn lists a bag with 8 g portions; Jumbo described another variant of 18 × 8 g as individually wrapped. If you’re handing them out individually, check both the packaging and current availability.
How should I store an opened bag of mini stroopwafels?
Follow the instructions on the pack you’ve chosen, especially if you’ll be handing snacks out from the same bag regularly. For the variant reviewed, Albert Heijn recommends storing it in a cool, dark, dry place and keeping it in a sealed tin after opening; PLUS says to store its mini stroopwafels in a dry, dark place.