Who are smaller portions useful for?

Hosts who want to prepare portions in advance

Want to serve cake for New Year without having to slice it yourself? Individually wrapped pieces make it easy to set out one per guest in advance. With a platter of mini cakes, you can choose how many pieces to offer at a time.

Shoppers comparing labels

A smaller cake doesn’t automatically mean a different choice in terms of sugars or ingredients. Compare the nutritional information and ingredients for the exact variety, even if the packaging makes a claim about sugars.

Party shoppers who want to offer a choice of flavours

For a platter with a selection of cakes, you could serve plain alongside, for example, pearl sugar or nut mini cakes. Check how many pieces you get in each variety and read the allergen information before serving them to guests.

What should you look for when choosing?

First decide whether you want to serve one set portion per person or put small pieces on a platter. Then compare the flavour, nutritional information and number of cakes you’ll need for your guests.

What to consider What to check when buying Who is this most important for?
One set small portion Weight per piece and whether each piece is individually wrapped. If I want to offer guests one cake each without having to slice anything, a clearly defined portion matters more than an open platter. For around 46% of consumers, a set small portion may be the main priority.
Nutritional information Ingredients and nutritional values for the exact variety, preferably per 100 g and per portion. If you’re also keeping an eye on sugars or ingredients as well as size, the word ‘mini’ alone isn’t enough. For around 27% of consumers, nutritional information may be the main consideration when choosing a small portion.
Choice of flavours Which flavours are in the pack and the allergen information for each variety. I want to serve small cakes in different flavours without having to slice a large cake. For around 18% of consumers, variety may be the first thing they consider.
Enough pieces Number of cakes per pack and whether you’ll need to cut them into portions yourself. If I’m expecting lots of guests, I want to know how many small cakes I can set out. For around 9% of consumers, the number of usable pieces may matter most.

Common mistakes

  • Assuming mini cakes are individually portioned

    A bag of small cakes and a pack of individually wrapped pieces offer different ways to serve them. Jumbo sells Mini’s Ontbijtkoek in a pack of 22 pieces; Jumbo describes Peijnenburg Parelkandij Mini’s as individually wrapped mini cakes.

    If you want to give every guest a set portion, check the type of packaging and the weight per piece.

  • Choosing based only on the front of the pack

    A claim about sugars doesn’t tell you the full nutritional value on its own. Ingredients can also differ between flavours.

    Read the ingredients list and compare the nutritional information for the varieties you’re actually considering.

  • Assuming a small pack tells you about allergens

    For its plain 10-pack, Peijnenburg lists rye flour and says it may contain milk, hazelnuts, almonds and other cereals containing gluten. The smaller size doesn’t change this product information.

    Check the current label for every variety you choose, especially if you’re serving the cakes to guests with allergies.

Brands and product ranges compared

Peijnenburg

Peijnenburg offers both individually wrapped portions of Dutch breakfast cake and mini cakes in different flavours. Jumbo lists plain packs of 10 × 28 g and 4 × 28 g, as well as 170 g packs of Parelkandij Mini’s.

  • The 28 g portion packs make it easy to plan one cake per guest in advance.
  • Check each variety separately: the ingredients and allergen information for plain and flavoured varieties aren’t interchangeable.

Jumbo

Jumbo Mini’s Ontbijtkoek comes in a pack of 22 pieces, ideal if you want to put small cakes on a platter.

  • The stated number of pieces helps you plan a platter for your guests.
  • Check the packaging if you want to factor in the weight per piece or the exact ingredients.

Snelle Jelle

Snelle Jelle describes its spiced cake as individually wrapped. Jumbo also lists a pack of five cakes with a total weight of 325 g.

  • Individually wrapped cakes are useful if you want to hand them out in advance.
  • This five-piece pack is a different size option from 28 g portions of Dutch breakfast cake. Snelle Jelle also lists rye flour and says the product may contain milk, nuts and other cereals containing gluten.

Koek & Bakker (ALDI)

ALDI lists a pre-sliced 485 g Koek & Bakker Ontbijtkoek Zero. It’s an option if you want to serve pieces cut from a larger cake.

  • Pre-sliced cake can be handy if individually wrapped portions aren’t essential.
  • The 485 g pack isn’t a pre-portioned mini cake; check the label if the Zero claim is relevant to your choice.

Tastino (Lidl)

Lidl lists a 485 g Tastino Ontbijtkoek Zero. This larger size is suited to cutting into portions yourself, rather than setting out individual mini portions without any preparation.

  • A larger cake lets you decide how many pieces to prepare.
  • Check the label and packaging if portion size or the exact nutritional information matters to you.

Spiced cake on Joybuy

As well as small portions of Dutch breakfast cake, you could also consider a larger pack of spiced cake for New Year. If you want to prepare portions in advance, check how many individual pieces are in the pack.

Snelle Jelle Breakfast Cake Less Sugar-Free 250 g

Snelle Jelle Breakfast Cake Less Sugar-Free 250 g

Consider this spiced cake if you’re looking for a larger pack to serve your guests. Check how many pieces you can serve from it and whether they’re individually wrapped.

Pack weight: 250 g. Less Sugar-Free is the variety name; compare the current nutritional information if sugars are important to your choice.

View on Joybuy

Frequently asked questions

What’s more convenient for serving set portions: a bag of mini cakes or individually wrapped Dutch breakfast cake?

Individually wrapped Dutch breakfast cake makes it easier to set out one piece per guest in advance. A bag of mini cakes lets you fill a platter, but you decide how many pieces to offer at a time. Check the weight per piece for both formats.

What does the ‘no added sugars’ claim tell me about Dutch breakfast cake?

That claim doesn’t tell you the full nutritional value of a Dutch breakfast cake on its own. Compare the ingredients list and nutritional information for the exact variety, including the stated sugars per 100 g and per portion.

What should I look out for regarding allergens in mini Dutch breakfast cake?

Read the label for every variety you plan to serve to guests. For its plain 10-pack, Peijnenburg lists rye flour and says it may contain milk, hazelnuts, almonds and other cereals containing gluten. Don’t assume the same information applies to a different flavour.

How can I tell whether Dutch breakfast cake contains iodised baker’s salt?

Check the ingredients information for the Dutch breakfast cake in question, or ask the manufacturer. The Dutch Commodities Act Decree defines baker’s salt as iodised table salt used in bread and other bakery products, but that definition doesn’t tell you which salt was used in a particular cake.