What should you look for when choosing?
First decide how large you want each piece to be and whether guests will take it from a packet or a serving plate. Then compare the label and the number of pieces you actually want to put out.
| What to consider | Check before buying | Who is this important for? |
| Portions and self-service |
Count the pieces, check the weight of each one and see whether they’re individually wrapped. |
If guests are taking a small piece themselves, I don’t want to have to cut it during the buffet. A pre-portioned serving is the top priority for around 36% of consumers. |
| Ingredients and nutritional information |
Check the ingredients, allergen information and sugars per portion on the packaging of the exact variety. |
If guests need to check the ingredients, I want to be able to show them the packaging alongside the cake. Around 29% of consumers put this first. |
| Variety in a smaller size |
Compare the flavour, portion size and current availability of the variety you want. |
I want to offer a small cake with a different flavour alongside the plain one, without putting out a large piece. This variety is the top priority for around 21% of consumers. |
| Number of portions you can serve |
Compare the number of pieces per pack with how many you want to put on the serving plate; consider whether you’ll cut a large cake yourself. |
For a larger buffet, I want to have enough pieces ready without opening more cake than necessary. Around 14% of consumers are most concerned with limiting leftovers. |
Portion option on Joybuy
If you’re considering breakfast cake in a bar format for self-service, check how it’s packed and how much each bar weighs. A bar isn’t automatically a small mini breakfast cake.
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Snelle Jelle Breakfast Cake Less Sugar-Free 250 g
For a buffet with pre-portioned servings, check whether the bars are individually wrapped and whether the weight of each one suits the portion size you want.
The product name states that the pack weighs 250 g. Check the nutritional information, ingredients and allergens on the exact packaging; don’t assume that Less Sugar-Free tells you how much sugar a portion contains.
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Frequently asked questions
Does ‘no added sugars’ mean breakfast cake contains no sugars?
No. Peijnenburg lists 1.4 g of sugars per individually wrapped 28 g slice of its Naturel variety with no added sugars. Compare the nutritional information per portion for the variety you want to serve.
Is rye breakfast cake a gluten-free buffet option?
No. Breakfast cake made with rye isn’t gluten-free: rye is a gluten-containing grain, as the Netherlands Food and Consumer Product Safety Authority points out. Check the ingredients and any allergen warnings on the exact pack, too.
How can guests check the allergens in breakfast cake?
Keep the packaging for the exact breakfast cake by the serving plate so guests can read the ingredients and allergen information for themselves. If you’re serving different varieties, don’t rely on a flavour name or buffet label alone.
Can I assume breakfast cake contains iodised baker’s salt?
No, you can’t tell from the name breakfast cake. Check the ingredients list for the specific product if the type of salt used matters to your choice.
How should I plan breakfast cake portions for a buffet?
Start by deciding how many pieces you want to serve, then check the number of pieces and the weight per piece on the packaging. For example, Peijnenburg lists eight 28 g slices for its Naturel 8-pack; if you’re serving a large sliced cake, you decide how many slices to put on the plate.