Start with plain oats if you want to compare sugar content and choose the flavourings yourself. Quaker Oats Express Naturel is convenient for individual portions and, according to Albert Heijn, contains 1 g of sugars per 100 g. Brinta Havermout contains 0.8 g of sugars per 100 g according to Jumbo, but you’ll need to measure it out yourself. Neither option guarantees that a fussy eater will enjoy the taste or texture.
Who are these options for?
Parents keeping an eye on sugar
You’re looking for quick-to-prepare oats for a fussy eater and want to check the sugar content. Compare the nutritional information per 100 g: according to Albert Heijn, Quaker Oats Express Naturel contains 1 g of sugars per 100 g, while Jumbo lists 0.8 g per 100 g for Brinta Havermout.
Families who want to choose their own flavours
A plain base lets you choose what to add to each portion, rather than making the same flavoured variety every time. Milk, yoghurt or fruit will also change the nutritional make-up of the finished meal.
Buyers who want to avoid measuring
An individual sachet can be handy when you’re short on time. Albert Heijn gives a preparation time of 2 minutes for Quaker Oats Express Naturel; with loose Brinta oats, you measure out the amount yourself.
What should you look for when choosing?
First compare the sugar content and ingredients of the exact variety, then decide how much flexibility you want to adjust the flavour and portion size. If you have an allergy, always check the label on the product you’re buying.
| What to consider | What to look for | Who is it for? |
| Sugars in the base |
Compare ‘of which sugars’ per 100 g and read the ingredients for the same variety. |
If I want to limit my sugar intake, I need a clear figure for the dry oats. This is the top priority for around 36% of consumers. |
| Adjustable flavour |
Choose between plain oats and a fixed flavour; also consider what you add yourself. |
A familiar topping for each portion gives me more freedom to adjust the flavour. This is the top priority for around 29% of consumers. |
| Preparation and portions |
Check the preparation time and whether the oats are pre-portioned. |
When I’m busy, I want to get started quickly without measuring out the oats myself. This matters most to around 21% of consumers. |
| Ingredients and allergies |
Read the allergen information for the chosen flavour and variety, including warnings about possible traces. |
If I need to avoid an ingredient, I want to know exactly what’s in the pack. This is the main concern when shopping for around 14% of consumers. |
Common mistakes
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Assuming ‘no added sugars’ means ‘sugar-free’
According to the Voedingscentrum, a product with no added sugars may still contain sugars that occur naturally. So the wording on the front of the pack doesn’t tell you the total amount of sugars per 100 g.
As well as checking the claim, read the ‘of which sugars’ figure in the nutritional information and check the ingredients.
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Assuming the plain variety is the same as a flavoured one
Albert Heijn lists 1 g of sugars per 100 g for Quaker Oats Express Naturel. Quaker Nederland lists sugar as an ingredient in Oats Express Kaneel and gives its sugar content as 19 g per 100 g.
Compare each flavour separately, and don’t choose a particular flavour just because it might sound appealing to a fussy eater.
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Checking the allergen information only after buying
Ingredients and warnings vary between products: Albert Heijn lists soya protein as an ingredient in Quaker Oats Express Protein Naturel, while Brinta Havermout carries a warning about possible traces of wheat and rye.
Before buying, check the pack of the exact variety you plan to use, especially if oats, soya or other grains need to be avoided.
Brands and retailers to consider
Quaker
Oats Express includes Naturel, Kaneel and Protein Naturel varieties. Compare them separately if sugar content or ingredients are a deciding factor.
- Albert Heijn lists 1 g of sugars per 100 g and a preparation time of 2 minutes for Oats Express Naturel.
- Quaker Nederland lists sugar as an ingredient in Oats Express Kaneel and gives its sugar content as 19 g per 100 g.
Brinta
Brinta Havermout is made with extra-fine loose oats, giving you control over how much you use.
- According to Jumbo, these oats are made from 100% oats and contain 0.8 g of sugars per 100 g.
- This pack doesn’t contain individually measured instant portions. If you have allergies, also check the warning about possible traces of wheat and rye.
Jumbo
Jumbo’s product information shows why portion packaging and sugar content should be assessed separately.
- Jumbo Havermout Porties Original contains five 27 g portions.
- Jumbo describes this variety as sweetened oats and lists 10.7 g of sugars per 100 g.
Albert Heijn
As a retailer, Albert Heijn provides nutritional information and preparation instructions for the Quaker varieties mentioned here.
- The product information distinguishes Oats Express Naturel from Protein Naturel, which Albert Heijn says contains 15% soya protein.
- Check the label on the variety you’ve bought before use; ingredients and nutritional information may change.
Oat products on Joybuy
These two products offer a plain oat base for a fussy eater: a pre-portioned instant option and loose, extra-fine oats that you measure out yourself.
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Quaker Express Oatmeal 324 g
A pre-portioned oat base is a good fit if you want to avoid measuring and choose the flavourings yourself.
Albert Heijn lists 1 g of sugars per 100 g and a preparation time of 2 minutes for Quaker Oats Express Naturel. If you have allergies, check the pack for oats and for a warning about possible traces of soya, barley and wheat.
View on Joybuy
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Brinta Oatmeal 450 g
Loose oats are a good fit if you want to choose your own portion sizes and toppings instead of using instant sachets.
According to Jumbo, Brinta Havermout is made from 100% extra-fine oats and contains 0.8 g of sugars per 100 g. If you have allergies, check the pack for oats and possible traces of wheat and rye.
View on Joybuy
Frequently asked questions
Does ‘no added sugars’ mean that oats contain no sugars?
No. According to the Voedingscentrum, sugars can occur naturally in a product even when none have been added. So compare the ‘of which sugars’ figure per 100 g and read the ingredients for the variety you’ve chosen.
What does ‘reduced sugar’ mean on an oat product?
It’s a comparison with other products, not a figure for the sugar content on its own. Check which products it’s being compared with, and look at the amount of sugars per 100 g when making your choice.
How can I keep track of the finished meal when using plain oats?
Remember to consider what you add to the oats: milk, yoghurt, fruit and other toppings change the nutritional value of the prepared meal. Prepare the oats according to the pack and compare products on the same basis, for example per 100 g of dry oats.
Can I use any type of oats if I have coeliac disease or an allergy?
No. Don’t assume a product is suitable based on its name alone. Check the gluten and allergen information on the pack of the exact variety. For Quaker Oats Express Protein Naturel, Albert Heijn lists soya protein as an ingredient, while Brinta Havermout carries a warning about the possible presence of wheat and rye.