Who is this relevant to?

Cake makers looking to limit the sugar from the biscuit layer

If you use syrup waffles as a base, crumble or decoration, you can look for a lower-sugar option specifically for that part. The rest of the recipe won’t change as a result.

Bakers comparing sugar claims

A comparison with a regular syrup waffle tells you something different from the amount of sugars per 100 g. So, if you want to assess a claim, check the nutritional information and the product used for comparison too.

Bakers taking allergens into account

If you’re baking for someone with an allergy, check the latest packaging before adding syrup waffles to the cake. Less sugar says nothing about whether they contain wheat, milk, soya or egg.

What should you look for when choosing?

Decide how you’ll use the syrup waffles in your cake, then compare the sugar information, the quantity you’ll need and the label for that use.

What to consider What should you check? Who is it important to?
Sugar in the syrup waffles Compare sugars per 100 g and note how many syrup waffles the recipe uses. For a claim such as ‘less sugar’, check the product used for comparison too. For a biscuit base, I want to limit the sugar from the syrup waffles without treating this as a claim about the whole cake; for around 50% of consumers, this reduction is the top priority.
How they’re used in the cake Check whether the recipe calls for crumbs, a base, a topping or whole waffles, and how many you’ll need. For a visible topping, I want to choose waffles in a suitable shape and quantity; for around 30% of consumers, how the product is used in the recipe is the top priority.
Allergens and claims Read the latest allergen declaration, including ‘may contain’ information, and distinguish a comparative sugar claim from ‘low sugar’. If I’m baking for someone with an allergy, I need to know what’s in the waffles before adding them to the cake; for around 20% of consumers, checking the label matters most.

Common mistakes

  • Reading ‘less sugar’ as ‘low-sugar cake’

    Albert Heijn states that its lower-sugar syrup waffles contain 32% less sugar than regular AH Roomboter stroopwafels, but also lists 23 g of sugars per 100 g. Cake batter, cream, caramel or chocolate can add sugars to the cake too.

    Compare the waffles per 100 g, calculate how much you’ll use and assess the whole recipe separately.

  • Assuming a product listing means it’s currently available

    Albert Heijn’s product page for Céréal Stroopwafels suikerarm says they contain 65% less sugars than a regular syrup waffle, but also states ‘Discontinued’.

    Check availability with the retailer you plan to buy from, and compare the latest packaging and nutritional information.

  • Overlooking allergens because you’re focusing on sugar

    According to Albert Heijn’s product information, AH Roomboter minder suiker stroopwafels contain wheat, milk and soya, among other ingredients; they may contain spelt. A sugar claim doesn’t change those ingredients.

    Check the allergen declaration on the packaging you’ll actually use for everyone who will be eating the cake.

Brands to consider

Albert Heijn

Albert Heijn lists AH Roomboter minder suiker stroopwafels in a pack of 10, weighing 315 g.

  • Albert Heijn says they contain 32% less sugar than AH Roomboter stroopwafels and lists 23 g of sugars per 100 g.
  • This isn’t the same as ‘low sugar’: Voedingscentrum defines this as no more than 5 g of sugars per 100 g. Check the listed allergens too.

Céréal

Albert Heijn has a product listing for Céréal Stroopwafels suikerarm.

  • The listing compares the product with a regular syrup waffle and says it contains 65% less sugars.
  • The same page states ‘Discontinued’. Check availability and the latest label before choosing this product for a recipe.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Does ‘less sugar’ mean the same as ‘low sugar’?

No. ‘Less sugar’ compares one product with another; Voedingscentrum defines ‘low sugar’ as no more than 5 g of sugars per 100 g. Albert Heijn lists 23 g of sugars per 100 g for AH Roomboter minder suiker stroopwafels, so don’t treat the comparative claim as a statement that these waffles are low in sugar.

Will my whole cake be low in sugar if I use lower-sugar syrup waffles?

No. The sugar comparison applies to the syrup waffles, not the whole recipe. Consider how many waffles you use and the other ingredients, such as cake batter, cream, caramel or chocolate.

Which allergens should I check in a syrup waffle cake?

Check the latest packaging for every type of syrup waffle you use. Albert Heijn lists wheat, milk and soya among the ingredients in its lower-sugar variety, and notes that it may contain spelt; the product information for the Céréal variety mentioned lists egg, milk, soya and wheat.

How should I store syrup waffles from an opened pack?

According to the product information, store AH Roomboter minder suiker stroopwafels in a cool, dry place and keep them in a sealed tin after opening. If you’re using another product, follow the storage advice on its packaging.