First, decide which sugar claim suits your Sunday breakfast. For solid foods, European rules define ‘low sugar’ as no more than 5 g of sugars per 100 g; ‘less sugar’ requires a comparison with a similar standard stroopwafel. Then check the energy, fibre, ingredients and allergens on the packaging too: a lower sugar value doesn’t tell you everything.
If you want a specific sugar claim for a sweet Sunday breakfast, look for ‘low sugar’ on the particular stroopwafel. Under European rules on nutrition claims, this means no more than 5 g of sugars per 100 g for solid foods.
Want to choose a stroopwafel with less sugar without overlooking other qualities? Compare sugars, energy and fibre per 100 g, and read the ingredients and allergen information on the packaging. The Netherlands Nutrition Centre recommends using the same quantity as a basis when comparing labels.
If taste and the number of waffles for Sunday breakfast are your priorities, a standard stroopwafel can serve as a comparison. Don’t treat it as a low-sugar option unless it has the relevant claim and nutritional information to support that.
When choosing lower-sugar stroopwafels for Sunday breakfast, first decide whether you want a fixed upper limit or simply want to compare two similar products. Then use the nutritional information on the packaging to make your final choice.
| What to consider | What should you check? | Who is this important for? |
|---|---|---|
| A clear sugar limit | Look for the ‘low sugar’ claim on the specific product, and check the ‘of which sugars’ figure per 100 g on the packaging. | If I’m looking for a set upper limit for Sunday breakfast, ‘less sugar’ on its own doesn’t give me the same clarity. For around 40% of consumers, having a specific sugar value is the priority. |
| Nutritional information and allergens | Compare sugars, energy and fibre per 100 g; also read the ingredients and allergen information. | If I’m choosing based on ingredients or have an allergy, I want to check the composition before serving a stroopwafel. For around 30% of consumers, checking the label matters most. |
| Portion size and taste | Check the number of waffles and the pack weight; use nutritional values per waffle only as a supplement to those per 100 g. | For a shared Sunday breakfast, I want to know how many waffles I’m serving without losing sight of the taste I’m after. This is the most important consideration for around 20% of consumers. |
| Availability | Check whether your chosen variety is available at your shop or for delivery in your area, and look at the current pack. | If I want to add the stroopwafels to my usual shopping, that particular variety needs to be available. This is the top priority for around 10% of consumers. |
Under European rules, ‘low sugar’ for solid foods has an upper limit of 5 g of sugars per 100 g. A ‘less sugar’ claim doesn’t state this absolute limit.
If you’re looking for a set sugar limit, check for the explicit ‘low sugar’ claim and the nutritional information on the current pack.
A stroopwafel with less sugar doesn’t automatically contain less energy. The Netherlands Nutrition Centre points out that ‘light’ doesn’t always mean fewer calories either.
Compare both sugars and energy per 100 g when weighing up different stroopwafels.
It’s difficult to compare a value per waffle if the waffles or stated portions aren’t the same size.
Start with the values per 100 g, then check how many waffles you want to serve.
A sugar claim doesn’t tell you which allergens a stroopwafel contains. For example, Markus Stroopwafels lists soya and egg as allergens for its Light variety.
Read the ingredients and allergen information on the packaging of the variety you’re buying.
Albert Heijn lists Céréal Stroopwafels suikerarm as a product.
Markus Stroopwafels offers a Light variety in a pack of 6.
Albert Heijn lists both AH Roomboter minder suiker stroopwafels and Céréal Stroopwafels suikerarm.
PLUS Karamel stroopwafels can serve as a reference point for a standard stroopwafel.
Albert Heijn lists Daelmans Stroopwafels as a standard product option.
Under European rules, the ‘low sugar’ claim can only be used for solid foods containing no more than 5 g of sugars per 100 g. Check the nutritional information on the packaging of the stroopwafel you’re buying.
No. ‘Low sugar’ refers to a set upper limit, while a relative claim such as ‘less sugar’ needs to be assessed against a similar product. So check the sugars per 100 g for both products.
Start by comparing the nutritional values per 100 g. The Netherlands Nutrition Centre recommends this as a basis for comparing products. Then consider your planned portion and read the ingredients and allergens on the current pack.
No, that doesn’t automatically follow from a sugar claim. Compare the energy per 100 g for the specific stroopwafels; the Netherlands Nutrition Centre also notes that ‘light’ doesn’t always mean fewer calories.
Markus Stroopwafels lists soya and egg for the Light variety. Before buying, read the allergen information on the packaging of the specific product.
