What should you look for when choosing?
First decide whether sugar per 100 g, the portion you’ll hand out or the ingredients matter most to you. Then compare the labels of stroopwafels that meet your priorities.
| What to consider |
What should you check? |
Who is this most relevant to? |
| Comparing sugars |
Compare the sugars per 100 g in similar stroopwafels. Also check energy and saturated fat if these values matter to your choice. |
I want to choose an option with less sugar without relying on the product name alone. Around 42% of consumers say this comparison is their main priority. |
| Portions for handing out |
Check the number of pieces, the weight of each waffle if stated, and how many you want to offer. |
When handing them out, I want to decide in advance how many each person will get. For around 33% of consumers, choosing portions is the main priority. |
| Ingredients and allergens |
Read the ingredients list, check for any sweeteners and review the allergen information on the packaging. |
If certain ingredients matter to me, I want to know what’s in the stroopwafel before I choose. For around 25% of consumers, checking this is the top priority. |
Stroopwafels for a pre-decided portion
These two Kanjers packs let you decide in advance how many stroopwafels to hand out at a King's Day gathering. If you’re mainly comparing sugar, check the nutritional information per 100 g on the packaging.
No image available
Kanjers Extra Delicious Stroopwafels, 10 pieces
A pack of 10 lets you decide in advance how many stroopwafels to hand out.
If you’re choosing based on sugar, compare the nutritional values per 100 g and read the ingredients and allergen information on the packaging.
View at Joybuy
No image available
Kanjers Original Stroopwafels, 8 pieces
This pack contains 8 pieces, so you can decide in advance how many waffles to hand out.
Check the packaging if the packaging format, ingredients or allergens matter to you. For a sugar comparison, use the values per 100 g.
View at Joybuy
Frequently asked questions
Does ‘less sugar’ mean a stroopwafel contains little sugar?
No. The claim refers to a reduction compared with a similar product, not to the amount of sugar the stroopwafel actually contains. So, compare the current nutritional values per 100 g on the packaging.
How do I compare stroopwafels when the portion sizes on the packaging differ?
First compare the values per 100 g. The Voedingscentrum notes that portion sizes on labels can differ; then decide how many waffles you want to offer.
Does choosing a smaller stroopwafel make it easier to choose one with less sugar?
A smaller size can make it easier to hand out a set number of pieces, but it doesn’t, by itself, tell you anything about sugars per 100 g. For a sugar comparison, check the nutrition table; to work out how many you’ll hand out, check the number of waffles.
What should I look for if sweeteners matter to me?
Read the ingredients list on the packaging you buy. The Voedingscentrum distinguishes between, among other things, polyols and high-intensity sweeteners. The claim ‘less sugar’ doesn’t tell you which ingredients a particular stroopwafel contains.
Is online product information enough to make a purchase?
Use product listings to find options, but check the packaging for the current nutritional values, ingredients and allergen information. Albert Heijn notes that this information may change.