Who might find these options useful?

If lower sugar is your main priority

You want to serve stroopwafels at your Christmas party and are looking for a product whose sugar content and stated comparison you can check on the packaging.

If you’re planning treats for a group

You want to know how many you can serve with coffee, tea or at a dessert buffet. The number and size of the waffles will help you work out how many packs you’ll need.

If you need to consider allergens

If guests need to avoid certain ingredients, check the packaging first. A lower-sugar stroopwafel won’t necessarily meet their requirements.

What should you look for when choosing?

First, find out which ingredients your guests need to avoid. Then compare the sugars per 100 g and choose a size and quantity that suit the way you plan to serve them.

What to consider What to check Who is this most important for?
Demonstrably lower sugar Compare sugars per 100 g and check which stroopwafel the claim is being compared with. I want to serve a familiar stroopwafel, but any claim of lower sugar needs to be specific. For around 38% of consumers, a demonstrably lower sugar content comes first.
Portions and sharing Check the number of waffles, the net weight and the size of each one. At a busy coffee table, I want everyone to be able to take a suitable portion easily. That’s why around 31% of consumers give the easy-to-share size top priority.
Allergens and dietary requirements Read the current ingredients list and allergen information for each option you choose. If a guest needs to avoid certain ingredients, that determines which stroopwafel I can serve. For around 16% of consumers, suitability is the most important factor.
Availability and quantity Check that your chosen option is available and how many packs you’ll need. I don’t want to be looking for a different treat just before the party or find I haven’t bought enough. For around 15% of consumers, practical planning is the main concern.

Common mistakes

  • Assuming ‘less sugar’ means ‘sugar-free’

    Albert Heijn still lists 23 g of sugars per 100 g for its AH Roomboter minder suiker stroopwafels. The comparison is with regular AH butter stroopwafels, not every other option.

    Before choosing, check both the product used for comparison and the nutrition information and ingredients list.

  • Assuming mini stroopwafels are lower in sugar

    A smaller size can make them easier to hand out, but it doesn’t tell you anything about the sugar content. Lidl lists around 37 Sondey Mini-roomboter stroopwafels per pack.

    Use the number of waffles to plan portions, and compare the sugars per 100 g on the packaging separately.

  • Checking just one allergen when catering for dietary requirements

    Jumbo also lists egg and lupin in its gluten-free stroopwafels, and says they may contain nuts and sesame. The AH lower-sugar option contains, among other ingredients, wheat, milk and soya.

    Ask which ingredients your guests need to avoid, then check the allergen information on the current packaging before serving.

  • Adding a product to your shopping list without checking availability

    Albert Heijn lists Céréal Stroopwafels suikerarm as ‘Discontinued’. So a stated sugar claim doesn’t mean you can order that product there.

    Check current availability when working out how much you’ll need for the party.

Brands to consider

Albert Heijn

AH Roomboter minder suiker stroopwafels are worth considering if you’re looking for stroopwafels with a clearly stated sugar comparison.

  • Albert Heijn states that they contain 32% less sugar than AH Roomboter stroopwafels, with 23 g of sugars per 100 g and 10 waffles in a 315 g pack.
  • They aren’t sugar-free and contain, among other ingredients, wheat, milk and soya. Check the current packaging before serving.

Céréal

Céréal Stroopwafels suikerarm is another product range with a sugar claim, but it isn’t an obvious choice for your shopping list.

  • Albert Heijn states that this product contains 65% less sugars than a regular stroopwafel. Because it uses a different product for comparison, this percentage isn’t directly comparable with the claim for the AH option.
  • Albert Heijn lists the product as ‘Discontinued’.

Daelmans

The regular Daelmans stroopwafels reviewed are a good fit if you mainly want to serve a large stroopwafel with coffee or tea.

  • According to the product information, the pack contains 10 waffles weighing 29 g each.
  • Albert Heijn lists 38 g of sugars per 100 g for this option. The waffles contain wheat, milk and soya, and don’t have a stated sugar-reduction claim.

Jumbo

Jumbo Lekker Vrij van Gluten Stroop Wafels is aimed at a different requirement than lower sugar.

  • Jumbo states that this gluten-free option carries the Crossed Grain symbol.
  • Jumbo lists 42.4 g of sugars per 100 g, as well as egg and lupin, and possible traces of nuts and sesame. So be sure to check for other allergens too.

Sondey

Sondey Mini-roomboter stroopwafels are a handy small size to put out on a serving plate.

  • Lidl lists around 37 mini stroopwafels in a 316 g pack.
  • A mini size doesn’t demonstrate a sugar reduction. Lidl says this product is sold in store; check the nutrition information on the packaging to compare its sugar content.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Does ‘less sugar’ mean that a stroopwafel is sugar-free?

No. Albert Heijn lists 23 g of sugars per 100 g for AH Roomboter minder suiker stroopwafels; the claim of 32% less sugar is compared with AH Roomboter stroopwafels. Check the nutrition information and ingredients list to find out what’s in the option you’ve chosen.

How do I work out how many stroopwafels I’ll need for a Christmas party?

Start with the number of guests and decide how many you’d like to serve per person. According to Albert Heijn, a pack of AH Roomboter minder suiker stroopwafels contains 10 waffles weighing 31.5 g each. Use your serving plan to work out how many packs you’ll need.

Can I serve the AH lower-sugar stroopwafels to guests with allergies?

That depends on which ingredients they need to avoid. Albert Heijn’s product information lists wheat, milk and soya, among other ingredients, and notes possible traces of spelt. Ask your guests about their dietary restrictions and check the allergen information on the pack you’ll be serving.

Is a gluten-free stroopwafel also a lower-sugar option?

Not necessarily. Jumbo lists 42.4 g of sugars per 100 g for Lekker Vrij van Gluten Stroop Wafels. Choose a gluten-free option when gluten needs to be avoided, but assess the sugar content separately and check for other allergens too.