Who might this choice be relevant for?

People who exercise and keep an eye on sugar

You fancy something sweet after the gym and are comparing a stroopwafel labelled ‘less sugar’ or ‘low sugar’ with a regular version. Albert Heijn lists products with both claims; compare the nutrition information on the current packaging.

People who exercise and want to manage their protein intake

After an intense workout, you’re mainly checking whether your snack or meal fits your protein needs. The Netherlands Nutrition Centre says getting enough protein is important; you can consider a stroopwafel separately as a treat.

People who check portions and ingredients

You want to know how much you’re eating at a time, or whether you need to check the ingredients and allergens. Read the label on the pack you choose, even if you already know the product name.

What should you look for when choosing?

First decide whether you’re looking for a sweet treat or want to top up your nutrition after an intense workout. Then compare your chosen portion and the label.

Lower-sugar stroopwafel

A good fit if: you’re specifically watching your sugar intake but fancy a stroopwafel after exercise.

Worth considering: a sugar claim alone tells you nothing about the protein content; compare the latest nutrition information.

Regular stroopwafel

A good fit if: lower sugar isn’t your main priority and you’re choosing a stroopwafel as a treat.

Worth considering: compare the portion and nutrition information; consider your protein intake separately from the treat.

Everyday food as an addition

A good fit if: you want to get some protein from a snack or meal after an intense workout.

Worth considering: the Netherlands Nutrition Centre says most people who exercise don’t need a special protein bar or shake if they eat a varied diet; you can enjoy a stroopwafel as a treat alongside this.

What to consider What to check when buying Who it matters to
Sugars Compare the sugar content per 100 g and per wafer on the current packaging. I fancy something sweet after exercise, but sugar is my main priority. For around 40% of consumers, this comes first.
Protein and post-workout nutrition Check the protein per serving and what else you’re having as a snack or meal. The Netherlands Nutrition Centre stresses the importance of getting enough protein after intense exercise. After an intense workout, I mainly want to know whether my snack fits my protein needs. Protein is the main concern for around 40% of consumers.
Portion and label Check the weight per wafer, ingredients and allergens on the pack you choose. If I’m planning my portion or need to avoid an ingredient, I want to know exactly what I’m eating. For around 20% of consumers, checking the portion or label comes first.

Common mistakes

  • Assuming ‘less sugar’ means complete post-workout nutrition

    A sugar claim doesn’t tell you how much protein a stroopwafel provides. The Netherlands Nutrition Centre highlights the importance of getting enough protein after intense exercise.

    Consider the wafer as a sweet snack, then separately check whether your snack or meal fits your protein needs.

  • Comparing figures per 100 g only

    Wafers and packs come in different sizes. A figure per 100 g doesn’t tell you how much sugar or energy is in the portion you’ve eaten.

    Compare the same nutrition figures per 100 g and per wafer, and decide how many wafers you want to eat.

  • Relying on a label you read previously

    Albert Heijn and PLUS state that product information, including ingredients and allergens, can change.

    Check the pack of the version you choose when you buy it, especially if you need to avoid an ingredient.

  • Overlooking a warning about sweeteners

    A reduced-sugar product may contain added polyols. The Netherlands Nutrition Centre says that, at certain levels, the label may warn about the effect of excessive consumption.

    Read the ingredients and any warning on the pack, especially if you plan to eat several wafers.

Brands and shops to compare

Albert Heijn

Albert Heijn lists AH Roomboter minder suiker stroopwafels and Céréal Stroopwafels suikerarm.

  • A useful starting point if you want to compare products labelled as having less sugar.
  • The product name is no substitute for comparing sugar per serving or checking the current label.

Jumbo

Jumbo lists regular stroopwafels from its own brand and Bakker Joop, among others.

  • Offers options to compare by size and nutrition information.
  • For any product you choose, check whether the pack specifically claims to contain less sugar.

Daelmans

PLUS lists Daelmans stroopwafels in both regular and mini sizes.

  • The different sizes make portion size a useful point of comparison.
  • Don’t assume a smaller size means less sugar per 100 g; check the label for the version you choose.

PLUS

PLUS lists regular stroopwafels from its own brand, Daelmans and Bakker Joop, among others.

  • You can compare different versions and pack sizes side by side.
  • PLUS says that ingredients, nutrition information and allergen details can change, so check the packaging.

Lidl

Lidl lists Sondey butter stroopwafels and mini butter stroopwafels.

  • These versions come in different sizes, making portion size relevant when comparing them.
  • Check the nutrition information on the pack you choose before drawing conclusions about sugar.

Joybuy products

Related products coming soon.

Frequently asked questions

Is a lower-sugar stroopwafel a good choice after strength training?

Yes, if you fancy a sweet snack and want to take the sugar content into account, a stroopwafel like this could be a good choice. If post-workout nutrition is your main concern after an intense session, also look at the protein in your overall snack or meal; the Netherlands Nutrition Centre says getting enough protein is important.

Do I need to eat extra carbohydrates after every workout?

No, not automatically. The Netherlands Nutrition Centre says that people who exercise very actively may need more carbohydrates; choose a stroopwafel, if you have one, based on how much you’ve trained and what else you’re eating.

Does ‘less sugar’ also mean more protein?

No, a sugar claim alone tells you nothing about the protein content. Compare the sugar and protein per 100 g and per serving on the current packaging.

How do I check for allergens in a stroopwafel?

Read the ingredients list and allergen information on the pack of the version you choose. The Netherlands Nutrition Centre lists allergens to watch out for depending on your circumstances, including cereals containing gluten, milk, eggs, peanuts and nuts; don’t rely on the brand name alone.

What should I look for if a stroopwafel contains polyols?

Check the ingredients and any warning on the label. The Netherlands Nutrition Centre states that foods containing more than 10% added polyols carry a warning that excessive consumption may have a laxative effect.