What should you look for when choosing?
First compare the ‘of which sugars’ figure per 100 g, then read the ingredients and decide what role the chocolate sprinkles will play in your after-school snack.
| What to consider |
What to check when buying |
Who might consider this most important? |
| What ‘sugar-free’ means |
Compare the sugars per 100 g. Under the EU condition set out in Regulation (EC) No 1924/2006, solid foods can only be called ‘sugar-free’ if they contain no more than 0.5 g of sugars per 100 g. |
If I’m looking for chocolate sprinkles because they’re labelled ‘sugar-free’, I want to avoid mistaking a relative sugar reduction for that claim. Around 42% of consumers are said to consider checking this claim their main reason for buying. |
| Sweeteners and ingredients |
Check the ingredients list for sweeteners such as maltitol, and check the allergen information on the packaging. |
I want a stated sugar reduction, but would rather not serve chocolate sprinkles containing maltitol. Around 33% of consumers are said to prioritise avoiding sweeteners. |
| The after-school snack |
Decide how you’ll use chocolate sprinkles as a topping. If the product contains polyols, also read the warning about excessive consumption. |
After school, I want to offer a planned snack, with chocolate sprinkles at most as a small addition. Around 25% of consumers are said to put keeping treats in check first. |
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Frequently asked questions
Are the chocolate sprinkles discussed sugar-free?
No. Albert Heijn lists 7.7 g of sugars per 100 g for Céréal Hagelslag Puur Minder Suikers and 43 g per 100 g for AH Hagelslag Puur Minder Suiker. Both are above the EU condition of no more than 0.5 g of sugars per 100 g for a ‘sugar-free’ claim.
What does ‘88% fewer sugars’ mean for Céréal?
It’s a relative comparison with comparable standard plain chocolate sprinkles, not a claim that the product contains no sugars. Jumbo’s product information states the reduction; Albert Heijn also lists 7.7 g of sugars per 100 g for the variant reviewed.
What should I look out for with chocolate sprinkles containing maltitol?
Read the warning about excessive consumption and decide how much to use based on the current packaging. The Céréal variant reviewed contains maltitol; the product information warns that excessive consumption may have a laxative effect.
Are lower-sugar chocolate sprinkles suitable as an everyday after-school snack?
A lower sugar content doesn’t automatically make chocolate sprinkles the basis of a snack. For children aged 4 to 12, the Voedingscentrum recommends choosing mainly foods from the Dutch Wheel of Five between meals, such as fruit, vegetables or wholemeal bread, and having set mealtimes.
Which allergens should I check in the variants discussed?
For Céréal, check particularly for soya and the statement that the product may contain milk; for AH Hagelslag Puur Minder Suiker, Albert Heijn lists milk and lactose. Always check the allergen information on the packaging of the variant you’ve bought before serving it.