Looking for muesli for a quick weekday breakfast? First decide whether you mean strictly ‘sugar-free’ or simply want to avoid added sugars. Under Regulation (EC) No 1924/2006, ‘sugar-free’ can only be used when a product contains no more than 0.5 g of sugars per 100 g; a product with no added sugars can still contain naturally occurring sugars. Then compare the ingredients, nutrition information per 100 g, serving size and allergens of the product you’re considering.
You’re looking for a very low total sugar content and don’t want to confuse ‘sugar-free’ with ‘no added sugars’. Check the ‘of which sugars’ figure per 100 g, and look separately for sweeteners and polyols if you want to avoid them.
You want to have muesli with milk, yoghurt or a plant-based alternative on weekdays, and you’re considering the ingredients, fibre content and portion size as well as the sugar claim.
You choose breakfast cereals for a particular nutritional benefit. Compare the nutrition information per 100 g and per serving, while keeping an eye on fat, carbohydrates and allergens too.
Start by understanding the sugar claim, then compare what matters most for your breakfast: the contents of your bowl, a particular nutritional benefit or availability.
| What to consider | What to check when buying | Who is this important to? |
|---|---|---|
| Sugar claim | Check ‘of which sugars’ per 100 g and look for sweeteners or polyols in the ingredients. | If I’m looking for strictly sugar-free muesli, I don’t want to rely on ‘0% added sugar’ alone: the total sugar content must meet that requirement. For around 33% of consumers, checking this claim would be the main priority. |
| Breakfast base | Compare fibre per 100 g, ingredients and serving size; also consider your choice of milk, yoghurt or plant-based alternative. | For my everyday breakfast, I want to know how the muesli fits into my usual bowl, not just what’s on the front of the pack. This would be the top priority for around 27% of consumers. |
| Protein or carbohydrates | Check protein, carbohydrates, fat and energy on the same basis, as well as the allergens. | If I’m choosing mainly for protein or carbohydrates, I want to be able to take the other nutritional values of that same product into account too. For around 20% of consumers, this particular nutritional benefit would be the main reason for choosing it. |
| Availability | Check whether your preferred product is stocked by your usual shop, and check the current label there. | I want a breakfast product I can buy again on an ordinary weekday, without relying on a temporary offer. Availability would therefore be the most important factor for around 20% of consumers. |
Naturally occurring sugars count towards the total sugar content. Under Regulation (EC) No 1924/2006, the ‘sugar-free’ claim is limited to a maximum of 0.5 g of sugars per 100 g.
If that strict limit matters to you, check the ‘of which sugars’ figure per 100 g on the pack.
Albert Heijn states that AH Krokante muesli noten 0% suiker contains maltitol, despite listing 0 g of added sugar per 100 g.
Check the ingredients list separately if you’re looking for a product without sweeteners.
Albert Heijn lists ingredients including glucose syrup and sugar for AH Biologisch Krokante muesli naturel.
Consider the organic label and the sugar information separately.
An offer or a listing in an online range doesn’t guarantee that the same product will always be available at your usual shop.
Check availability when you shop and, if necessary, choose an alternative whose ingredients and allergens you’ve also checked.
Finding an alternative can take extra time if your planned choice isn’t on the shelf.
The Zero Sugar Added range includes Naturel, Nuts & Seeds and Strawberry & Peach, among others, for anyone looking for crunchy muesli with no added sugars.
The own-label range includes several types of crunchy muesli, including a nut variety labelled 0% suiker.
Jumbo’s Crunchy Muesli Noten is a specific nut variety you can compare for sugar and fibre content.
Crunchy Muesli Protein and Low Carb Seeds offer different nutritional values to compare.
ALDI has featured Golden Bridge Krokante muesli labelled ‘0% suiker toegevoegd’.
These Quaker Cruesli varieties may suit you if you’re looking for crunchy muesli for a weekday breakfast. Check the sugar claim and allergens on each pack; a name such as Zero Sugar or Zero Sugar Added doesn’t in itself confirm that a product is strictly sugar-free.
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A Choco variety for anyone looking for crunchy muesli to enjoy in a breakfast bowl.
Check the ‘of which sugars’ figure per 100 g before interpreting the name Zero Sugar as strictly sugar-free. Also check the current ingredients and allergens.
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A fruit variety if you’re looking for crunchy muesli with no added sugars.
According to the product information at Albert Heijn, this variety contains no added sweeteners, but it does contain naturally occurring sugars. Check the total sugars per 100 g and the allergens on the current pack.
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A variety with apple, pecan and cinnamon if you fancy that combination in your breakfast bowl.
As well as the Zero Sugar Added claim, check the total sugar content per 100 g. If you have a nut allergy, check the current allergen information.
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A Natural variety to consider if you’re looking for crunchy muesli for a weekday breakfast.
Compare the current sugar content per 100 g and check the ingredients and allergens on this pack before choosing.
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A nut and seed variety if you’d like those ingredients in your crunchy breakfast.
Check the total sugars per 100 g separately from the sugar claim. If you have an allergy, read the current pack for information about nuts and other allergens.
No. Under Regulation (EC) No 1924/2006, ‘sugar-free’ means a maximum of 0.5 g of sugars per 100 g, whereas a product with no added sugar can still contain naturally occurring sugars. For example, Albert Heijn states that AH Krokante muesli noten 0% suiker contains 1.3 g of sugars per 100 g.
Check both separately on the pack. The product information at Albert Heijn states that Quaker Cruesli Zero Sugar Added Naturel and Nuts & Seeds meet both criteria, but also notes that they contain naturally occurring sugars. Check the current ingredients and allergens when you buy.
As well as sugars, compare fibre, fat, salt, ingredients and how much you eat. The Voedingscentrum lists muesli and porridge oats as examples of wholegrain breakfast cereals to have with milk, yoghurt or a fortified dairy alternative; the composition of your chosen muesli still matters.
Not necessarily: a sugar claim tells you nothing about allergens. The product information at Albert Heijn lists gluten-containing cereals and nuts, among other allergens, for Quaker Cruesli Zero Sugar Added Nuts & Seeds. If you have an allergy, always read the current label, including warnings about possible traces.
Only if you can also check that the product is available outside the offer period. The ALDI offer shown for Golden Bridge Krokante muesli ran until 4 October 2026; before buying it again, check the shelf and the label of the variety available then.
