Who is this for?

Gamers looking to cut down significantly on sugar

You want to add chocolate sprinkles to bread, yoghurt or another snack, so you compare the sugar content per 100 g. The difference between lower sugar and sugar-free determines which product is right for what you’re looking for.

Gamers who keep an eye on polyols

You’re looking for less sugar, but also want to consider maltitol or other polyols during a longer gaming session. Voedingscentrum states that consuming large amounts of polyols can cause digestive problems.

Gamers looking for a supermarket product

You want to be able to pick up a pack during your regular food shop. It’s important to check whether the specific lower-sugar version is available, rather than relying on the brand name alone.

What should you look for when choosing?

Start with the ‘of which sugars’ figure per 100 g, then check whether the ingredients and availability of the version you’ve chosen suit you.

What to consider What should you check? Who is it important for?
Sugar content Compare the ‘of which sugars’ figure per 100 g; don’t treat ‘less sugar’ as a synonym for ‘sugar-free’. If I want chocolate sprinkles on my snack without losing sight of my aim to cut down on sugar, I want to know the actual amount. This is the top priority for around 42% of consumers.
Polyols Read the ingredients and any warning about excessive consumption; Céréal Puur lists 40 g of polyols per 100 g. During a long gaming session, I want to take polyols into account if I know I’m sensitive to them. For around 33% of consumers, this matters more than reducing sugar further.
Availability Check the current product version and pack size at the shop where you’re buying it. For my regular food shop, I’m looking for a lower-sugar version that I can actually pick up. This convenience comes first for around 25% of consumers.

Common mistakes

  • Reading ‘less sugar’ as ‘sugar-free’

    Céréal lists 7.7 g of sugars per 100 g for its dark chocolate sprinkles; Albert Heijn lists 43 g per 100 g for AH Hagelslag Puur Minder Suiker. A sugar-reduction claim doesn’t tell you how much sugar the product actually contains.

    Check the ‘of which sugars’ figure per 100 g before choosing a pack.

  • Overlooking polyols

    According to Céréal, Céréal Puur contains maltitol and 40 g of polyols per 100 g. Voedingscentrum states that consuming large amounts of polyols can cause digestive problems.

    Check the ingredients and the warning on the packaging, especially if you know you’re sensitive to polyols.

  • Assuming an old product page means a product is currently available

    Albert Heijn lists Venz Hagelslag Melk 30% Minder Suiker 400 g on its product page as discontinued. So the page doesn’t show whether you can currently buy this version in a shop.

    Check the current availability of the exact pack you want.

  • Using ‘dark’ as a guide to sugar content

    Joybuy lists 64 g of sugars per 100 g for De Ruijter Chocoladehagelslag Puur 390 g. The flavour description alone doesn’t tell you how much sugar the chocolate sprinkles contain.

    Use the nutrition table to compare sugar content, and ‘dark’ to guide your flavour preference.

Brands compared

Always compare the specific chocolate sprinkles: sugar content, ingredients and availability vary from product to product.

Céréal

The dark chocolate sprinkles are worth considering if you mainly want to compare sugar content per 100 g.

  • According to Céréal, this version contains 7.7 g of sugars and 40 g of polyols per 100 g. The manufacturer says it contains 88% less sugar than a comparable standard product.
  • This version isn’t sugar-free, contains soya and may contain milk.

AH

AH Hagelslag Puur Minder Suiker is a supermarket option with a sugar-reduction claim compared with AH Chocolade Hagel Puur.

  • Albert Heijn states that it contains 30% less sugar than that reference product.
  • The nutritional information still lists 43 g of sugars per 100 g; the product contains milk and lactose.

Venz

Venz Hagelslag Melk 30% Minder Suiker 400 g shows why both a sugar-reduction claim and the status of a specific pack matter.

  • Albert Heijn’s product page lists 48 g of sugars per 100 g and a reduction compared with Venz Chocoladehagelslag Puur.
  • Albert Heijn marks this version as discontinued; the listed ingredients include soya and wheat.

De Ruijter

The 390 g pack of dark chocolate sprinkles is a useful reference if you want to compare a regular version with lower-sugar products.

  • Joybuy lists the nutritional information per 100 g for this specific version, so you can compare its sugar content.
  • With 64 g of sugars per 100 g, this version isn’t suited to a choice focused primarily on significantly reducing sugar.

Jumbo

Jumbo’s range of chocolate sprinkles includes a variety of brands and pack sizes to compare.

  • Jumbo’s range includes Céréal Hagelslag Puur 200 g.
  • A product being listed in the range tells you nothing about the sugar content of other versions; check the nutritional information for each product individually.

Joybuy products

Related products coming soon.

Frequently asked questions

Is Céréal Hagelslag Puur sugar-free?

No, Céréal lists 7.7 g of sugars per 100 g for this version. Use the nutritional information to compare that amount with other packs, even if they carry a sugar-reduction claim.

Is sugar content the only thing I should consider in a gaming snack?

No, sugar content is just one part of the nutritional information. Also check the ingredients, the nutritional values per 100 g and how much chocolate sprinkles you use in your snack. Voedingscentrum advises against relying on the front of the packaging alone.

What should I know about maltitol in chocolate sprinkles?

Maltitol is a polyol; Céréal Puur lists 40 g of polyols per 100 g. According to Voedingscentrum, consuming large amounts of polyols can cause digestive problems, so read the ingredients and any warning on the packaging.

Which allergens are listed for these lower-sugar options?

According to Céréal, Céréal Puur contains soya and may contain milk; Albert Heijn lists milk and lactose for AH Hagelslag Puur Minder Suiker. Check the packaging of the version you buy before eating it.

Can I still expect to find Venz Hagelslag Melk 30% Minder Suiker 400 g?

Not based on Albert Heijn’s product page, which lists this version as discontinued. Check with the shop where you plan to buy it to see whether this exact pack is available.