Who are these options for?

Students who are mainly watching their sugar intake

You want to compare the stated sugar content per 100 g as you stock your new cupboard, and you’re happy to have sweeteners as an ingredient.

Busy students who want biscuits they can take with them

You’re looking for something easy to take along while moving in or heading to lectures. The packaging and number of biscuits per portion matter to you.

Students who consider fibre and ingredients too

You’re considering wholegrain breakfast cake as an alternative to biscuits, or want to check in advance which allergens and polyols a product contains.

What should you look for when choosing?

First decide whether you’re mainly looking for a low stated sugar content, packaging that’s easy to take with you, or a different kind of snack. Then compare the nutritional information for products in the same category.

What to consider What to check when buying Who it matters to
Stated sugar content Compare ‘of which sugars’ per 100 g for similar biscuits. If a low figure is a deciding factor for you, check the ingredients too. When choosing biscuits for my cupboard, I mainly want to know how much sugar the label states. For around 42% of consumers, the lowest possible figure is the top priority.
Portions and taking them with you Check the number of biscuits, the weight per portion and whether they’re individually wrapped. A biscuit should be easy to take with you on moving day or to lectures; around 33% of consumers give this convenience the highest priority.
Fibre and ingredients Check the fibre content per 100 g, the allergen information and the ingredients list for polyols. If you’re considering wholegrain breakfast cake or need to watch out for certain ingredients, the full packaging text is more useful than a sugar claim alone. This is the most important consideration for around 25% of consumers.

Common mistakes

  • Assuming ‘no added sugars’ means sugar-free

    A product with no added sugars may still contain sugars. Jumbo states that Peijnenburg wholegrain breakfast cake with no added sugars contains 4,9 g of sugars per 100 g.

    Read the ‘of which sugars’ line and compare breakfast cake with breakfast cake, or biscuits with biscuits.

  • Looking only at the sugar content

    A low sugar content doesn’t tell you how much energy a biscuit provides. Albert Heijn states that AH Digestive 0% suiker contains 0,3 g of sugars and 465 kcal per 100 g.

    For similar products, check the energy, saturated fat, fibre and salt per 100 g too.

  • Overlooking a warning about polyols

    Labels for several of the products mentioned warn that excessive consumption of products containing polyols may have a laxative effect.

    Check which sweeteners the product contains and follow the warning on the packaging, especially if you plan to take several portions with you.

  • Assuming an individually wrapped biscuit is a standard portion

    An individually wrapped biscuit is easy to take with you, but the weight and number of biscuits in a stated portion can vary from product to product.

    Check how many grams are in a portion before comparing nutritional information per portion.

Brands and product ranges to consider

Albert Heijn

AH Digestive 0% suiker is a biscuit worth comparing if the stated sugar content matters to you.

  • Albert Heijn states that this variety contains 0,3 g of sugars per 100 g.
  • According to Albert Heijn, the product also contains wheat and 14 g of polyols per 100 g. Check the label on the pack you buy.

Céréal

The Céréal varieties mentioned are biscuits with a range of flavours and stated sugar contents.

  • Jumbo states that Zonder Suikers Kokos contains 0 g of sugars per 100 g, while Minder Suikers Choco Delight Puur contains 0,5 g of sugars per 100 g.
  • Check the sweeteners, polyols and allergens for each variety; the figures for one flavour don’t automatically apply to another.

Peijnenburg

The pre-sliced wholegrain breakfast cake with no added sugars is an alternative if you’re not looking for biscuits.

  • Jumbo states that this variety contains 17 g of fibre per 100 g.
  • According to Jumbo, the breakfast cake also contains 4,9 g of sugars per 100 g, rye and xylitol. The packaging carries a warning about excessive consumption and about keeping xylitol away from animals.

Verkade

San Francisco Zero is a biscuit variety with a claim about added sugar.

  • Albert Heijn states that this variety contains 1,7 g of sugars per 100 g.
  • The same product information states that it contains 401 kcal per 100 g, maltitols and allergens including cereals containing gluten, milk and soya.

Goud Gebakken

De Koekhappers minder suiker from this ALDI own brand are aimed at anyone who wants cakes they can take with them individually wrapped.

  • ALDI describes a pack of six individually wrapped cakes and states that they contain less sugar than a comparable product.
  • Use the nutritional information on the packaging to compare the sugar content per 100 g with other De Koekhappers products.

Lotus Biscoff

Lotus Bakeries describes Biscoff as a crunchy biscuit with a caramelised flavour, for those who prioritise taste.

  • It offers a different flavour option alongside the biscuits and cakes mentioned above.
  • Don’t assume a regular Biscoff biscuit is lower in sugar based on its name; check the nutritional information on the relevant pack.

Related products on Joybuy

Related products will be available soon.

Frequently asked questions

Is a biscuit with no added sugars also sugar-free?

No. No added sugars doesn’t mean the product contains no sugars at all. Voedingscentrum advises checking the nutritional information; for example, Jumbo states that Peijnenburg wholegrain breakfast cake with no added sugars contains 4,9 g of sugars per 100 g.

How do I compare lower-sugar biscuits?

Compare biscuits of the same type per 100 g rather than comparing just one biscuit at a time. Voedingscentrum recommends comparing per 100 g; as well as sugars, check energy, saturated fat, fibre, salt and ingredients.

Does zero also mean low in calories?

No. A low stated sugar content doesn’t determine the energy content. Albert Heijn states that AH Digestive 0% suiker contains 0,3 g of sugars and 465 kcal per 100 g; consider these two figures separately.

What should I look for if a product contains maltitol or xylitol?

Read the ingredients and warnings on the packaging before taking several portions with you. Labels for the products mentioned warn that excessive consumption may have a laxative effect; Peijnenburg also states that xylitol is not suitable for animals.

How should I store biscuits after moving in?

Follow the storage instructions for your chosen product and seal an opened pack well. For AH Digestive 0% suiker, Albert Heijn recommends a cool, dark and dry place, and a sealed tin after opening.