Who might be interested in lower-sugar biscuits?

Coffee and tea drinkers keeping an eye on sugar

You’re looking for a sweet biscuit and want to compare products on a like-for-like basis. Check the ‘of which sugars’ figure per 100 g; the Netherlands Nutrition Centre recommends using this basis when comparing labels too.

Hosts putting together a mixed spread

You’d like to offer something sweet alongside savoury snacks. Serve the biscuits separately as an extra, for example with coffee or tea, rather than as a substitute for the savoury snacks.

Shoppers with ingredient or allergen requirements

You want to know whether the ingredients and sweeteners are suitable for your guests before serving. The biscuits reviewed differ in this respect; a low sugar figure doesn’t answer that question.

What should you look for in biscuits for a drinks occasion?

First decide whether you’re putting together a savoury snack platter or planning a separate sweet occasion. Then compare the biscuits’ nutritional information and ingredients for that sweet occasion.

What to consider What to check when buying Who it matters to
Sugars listed Compare ‘of which sugars’ per 100 g and check the rest of the nutritional information too. I want to choose a biscuit to have with coffee based on its stated sugar content, not just the front of the pack. For around 36% of consumers, the sugar figure is the most important factor.
Occasion and flavour Decide whether the biscuit will be served separately with coffee or tea, then choose a suitable flavour and portion size. If my guests are expecting savoury snacks, I want to offer a sweet biscuit only on a separate occasion. This is the top priority for around 29% of consumers.
Ingredients and allergens Read the latest ingredient and allergen information, and check for sweeteners such as maltitols. When catering for guests with an allergy or a specific dietary requirement, I want to know what I’m serving in advance. For around 21% of consumers, these questions about ingredients are most important.
Pack size and ease of sharing Check the net weight, number of biscuits and whether they’re individually wrapped. If I’m putting out something sweet for several guests, I want to know how many biscuits I can hand out. Packaging and quantity are the deciding factors for around 14% of consumers.

Common mistakes when choosing

  • Serving sweet biscuits as savoury drinks snacks

    A biscuit doesn’t serve the same purpose as the savoury snacks that Woorden.org classifies as snacks served with drinks.

    Keep the savoury platter separate from the sweet treat you serve with coffee or tea if you’d like to offer both.

  • Relying on the sugar claim alone

    A sugar claim doesn’t tell you what else the biscuit contains. For example, Albert Heijn lists 14 g of polyols and 465 kcal per 100 g for AH Digestive 0% suiker.

    As well as checking ‘of which sugars’, read the rest of the nutritional information and the ingredients list for each product.

  • Checking allergens only after you’ve bought them

    Albert Heijn lists wheat for AH Digestive 0% suiker. For Céréal Speculoos Stukjes Amandel, Jumbo lists almonds, barley, egg, milk, soya and wheat, among other ingredients.

    Check the current packaging before serving and keep the ingredient information available for your guests.

Brands and product ranges compared

Albert Heijn

AH Digestive 0% suiker is a specific digestive biscuit; its characteristics don’t apply to Albert Heijn’s entire biscuit range.

  • Albert Heijn lists 0.3 g of sugars per 100 g for this variety and describes it as vegan and lactose-free.
  • The biscuit contains wheat. Albert Heijn also lists 14 g of polyols and 465 kcal per 100 g, and warns that excessive consumption may have a laxative effect.

Céréal

The Kokos and Speculoos Stukjes Amandel varieties reviewed offer different flavours and ingredient profiles.

  • Jumbo lists 0 g of sugars per 100 g for Kokos and 0.4 g per 100 g for Speculoos Stukjes Amandel.
  • Both varieties contain maltitols. The speculoos variety contains almonds, barley, egg, milk, soya and wheat, among other ingredients; check the allergens for each variety.

Lotus Biscoff

The standard speculoos biscuit reviewed is a flavour reference, not the choice for anyone prioritising lower sugars.

  • The familiar speculoos flavour can help you decide what kind of taste you’re looking for.
  • Jumbo lists 38.1 g of sugars per 100 g for this Lotus Biscoff variety, and identifies wheat and soya as allergens.

Goud Gebakken

The lower-sugar variety described by ALDI consists of individually wrapped koekhappers, not classic biscuits.

  • ALDI lists six individually wrapped koekhappers and a claim of 30% less sugar.
  • A comparative claim doesn’t tell you how many grams of sugars the product contains per 100 g; check the nutritional information on the pack for that.

Joybuy biscuits for a separate sweet occasion

This oat biscuit could be a sweet extra alongside savoury snacks, but it isn’t a substitute for them. Check the sugar information on the current packaging before choosing it based on a sugar claim.

Panpan oat biscuits 216 g

Panpan oat biscuits 216 g

For anyone who’d like to serve a sweet biscuit separately with coffee or tea. The ‘Sugar-Free’ claim in the title conflicts with the listed 11.7 g of sugars per 100 g, so check the current packaging. Also look for the listed sweetener maltitol and the allergen information, which includes wheat, soya, oats and egg.

View on Joybuy

Frequently asked questions

Can lower-sugar biscuits replace savoury drinks snacks?

No, not if you mean the usual savoury snacks served with drinks. Woorden.org describes these as snacks served with drinks, consisting of fried foods; it’s better to serve a sweet biscuit separately with coffee or tea.

How do I compare the sugar content of two biscuits?

Compare the ‘of which sugars’ figure per 100 g on both packs. The Netherlands Nutrition Centre recommends comparing products per 100 g; then check the portion size and any other nutritional information relevant to your choice.

Do biscuits labelled ‘sugar-free’ contain sweeteners?

They can: Albert Heijn lists polyols for AH Digestive 0% suiker, while Jumbo lists maltitols for the Céréal varieties reviewed. Check the ingredients list for each biscuit; Albert Heijn also warns that excessive consumption of its digestive biscuit may have a laxative effect.

Does ‘30% less sugar’ mean a koekhapper is low in sugars?

Not necessarily: the claim ALDI makes for Goud Gebakken Koekhappers is a relative comparison and doesn’t state the amount of sugars per 100 g. Check the nutritional information on the pack for that, and bear in mind that a koekhapper isn’t a classic biscuit.

What should I check when serving biscuits to a group?

Check the current allergen information for each variety before serving. Albert Heijn lists wheat for AH Digestive 0% suiker; for Céréal Speculoos Stukjes Amandel, Jumbo lists almonds, barley, egg, milk, soya and wheat, among other ingredients.