Hotel guest looking to cut down on sugar
Wants to choose a biscuit to enjoy with coffee based on the stated amount of sugars per 100 g, rather than just the front of the packet.
Who might this choice matter to?
Hotelier providing biscuits for different guests
Needs to consider visible allergen information and ingredients, as well as the details guests can check for themselves on the packaging.
Guest looking for a familiar coffee biscuit
Values flavour and a practical portion size, but shouldn’t assume that a standard coffee biscuit is low in sugar.
What should you look for when choosing?
Start by comparing the nutritional values per 100 g of similar types of biscuit. Then check the portion size and whether the ingredients and allergens suit the way you plan to offer the biscuit.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Sugar content | For similar biscuits, compare ‘of which sugars’ per 100 g. Jumbo lists 0 g of sugars per 100 g for the Céréal Coconut reviewed, and 0.4 g for Céréal Speculoos with almond. | If I want less sugar with my coffee, I want to be able to compare the value on the label. Around 40% of consumers put this verifiable sugar value first. |
| Allergens and ingredients | Read the current ingredients list and allergen information. For varieties containing sweeteners, also check the warnings on the packaging. | If I’m putting out biscuits for hotel guests with different needs, I want them to be able to check the ingredients for themselves. This is the most important consideration for around 30% of consumers. |
| Coffee occasion and portion size | Check the portion size, other nutritional values per 100 g and storage instructions. Decide in advance how many biscuits to offer with each coffee. | With my coffee, I want a familiar biscuit in a manageable portion. This is the first consideration for around 30% of consumers. |
Common mistakes
-
Assuming ‘no added sugar’ means low in sugars
The product name doesn’t tell you how much sugar the biscuit contains overall. Different portion sizes can also make products hard to compare.
Compare similar biscuits by their ‘of which sugars’ value per 100 g, then check the other nutritional values.
-
Overlooking warnings on biscuits containing polyols
The varieties reviewed that contain maltitol or other polyols may carry a warning that excessive consumption can have a laxative effect.
Read the ingredients and warnings on the packaging before putting this type of biscuit out for guests.
-
Keeping allergen information separate from the biscuits
A low sugar value tells you nothing about the allergens present. Without the accompanying packaging, guests can’t easily check this information.
Keep the original packaging available, or choose products whose individual wrappers include the necessary information. Check the details again when you receive your next delivery.
Brands to compare
Céréal
The Coconut and Speculoos varieties reviewed are worth considering if a low stated sugar value is your priority.
- Jumbo lists 0 g and 0.4 g of sugars per 100 g respectively for these two varieties.
- The varieties contain polyols. Check the allergens and warnings on the packaging you choose.
Verkade
San Francisco zero is a specific variety to assess using its label information, not a description of all Verkade biscuits.
- The product information from Albert Heijn includes an ingredients list to check alongside the nutritional values.
- The variety reviewed contains sweeteners. The packaging warns that excessive consumption may have a laxative effect.
Albert Heijn
Albert Heijn product information can help you compare biscuits and their labels side by side.
- Check the ingredients, allergens, portion size and nutritional value per 100 g for each product.
- Don’t consider a standard digestive biscuit a low-sugar option without checking and comparing the current sugar value on the packaging.
Lotus Biscoff
Lotus Bakeries presents Biscoff as a crunchy biscuit to enjoy with coffee.
- This positioning makes it clear which coffee occasion the brand has in mind.
- Don’t take the coffee association as a sign of lower sugar content. Check the nutritional information on the packaging you choose.
Joybuy products related to this topic
Related products coming soon.
Frequently asked questions
Does ‘no added sugar’ mean the same as low in sugar?
No. Those words don’t tell you the total amount of sugars on their own. Check the ‘of which sugars’ value per 100 g for the biscuit you’ve chosen, and compare it with a similar product.
Can I offer a low-sugar biscuit to every hotel guest?
No. The sugar value tells you nothing about allergens or individual tolerances. Keep the current ingredients and allergen information available so guests can check the packaging for themselves.
What should I look for in biscuits containing maltitol?
Read the ingredients list and check for any warning about excessive consumption. A lower stated sugar value doesn’t remove the need to check allergens and other nutritional values.
How should I store biscuits for coffee in a hotel room?
Follow the storage instructions on the packaging of the product you choose. If the pack has been opened, check whether it needs to be resealed as instructed, and don’t leave damaged packaging out for guests.