When choosing lower-fat crisps for a mid-morning snack, don’t rely on the claim on the front of the pack alone. Compare fat, saturated fat, salt and energy per 100 g, then decide how much you want to eat. Lay's Oven Baked Naturel is an unseasoned option; Chio Oven Chips Paprika states a greater reduction in fat than standard potato crisps, but also contains more salt per 100 g. Lower fat doesn’t automatically make a larger portion a good choice.
Want a savoury crisp for mid-morning, but with less fat than standard potato crisps? Compare the fat content per 100 g, the flavour and the portion you plan to have. Lay's and Chio state that their oven-baked crisps contain less fat than standard potato crisps.
If salt and saturated fat matter to you too, a claim about reduced fat doesn’t tell you enough. Compare the nutritional information per 100 g for the flavour you’ve chosen, then work out what those figures mean for the amount you want to eat.
Want to compare a lentil-based option with potato crisps too? Albert Heijn states that BioToday Lentil Crisps Sea Salt contain 12 g of protein and 3.2 g of fibre per 100 g, but also 1.7 g of salt per 100 g. So a lentil base doesn’t replace the need to check the label.
Start with the nutritional information per 100 g so you can compare flavours on a like-for-like basis. Then consider what those figures mean for the portion you plan to have mid-morning.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Reduced fat | Compare the grams of fat per 100 g and check which product the fat reduction is being compared with. | I want to keep eating crisps, but base my choice mainly on lower fat. Around 42% of consumers put reduced fat first as their main priority. |
| Overall nutritional value | Compare saturated fat, salt and energy per 100 g too; check the ingredients for seasoned flavours. | A lower fat content isn’t enough to sway me if the flavour I’ve chosen contains more salt. For around 33% of consumers, this broader comparison matters most. |
| Portion and snack time | Decide how much you’ll have before opening the pack and use the serving size on the packaging as a comparison point. | I want something savoury mid-morning, without accidentally treating the whole bag as one portion. Portion size comes first for around 25% of consumers. |
A fat reduction is a comparison with another product; on its own, it doesn’t tell you how much salt or energy the crisps contain.
Check the fat, saturated fat, salt and energy per 100 g, then consider the portion you plan to have.
A pack may contain several portions. For example, Albert Heijn lists five 30 g portions for Lay's Oven Baked Naturel.
Serve yourself the amount you want in a bowl first, then put the rest away.
The type of pulse used doesn’t tell you how much salt the finished product contains. Albert Heijn lists 1.7 g of salt per 100 g for BioToday Lentil Crisps Sea Salt.
Compare salt separately, even if the protein, fibre or ingredients are reasons you’re considering lentil crisps.
Nutritional values and allergens can vary between flavours. For Chio Oven Chips Paprika, Albert Heijn lists barley among the ingredients.
Check the ingredients, allergens and nutritional information on the pack each time you choose a different flavour.
Oven Baked offers potato crisps in a range of flavours, including unseasoned and seasoned options. The nutritional information for Naturel doesn’t automatically apply to other flavours.
Oven Chips is a range of oven-baked potato crisps for anyone who wants to compare different flavours and their nutritional values.
AH Ribbelchips naturel minder vet is an unseasoned ridged crisp option which Albert Heijn compares with its standard AH Ribbelchips Naturel.
Lentil Crisps Sea Salt is an option for anyone who wants to compare lentil-based crisps with potato crisps.
This selection includes oven-baked crisps in a range of flavours. Compare the nutritional information for the specific flavour on the pack; figures for the unseasoned or paprika flavours mentioned elsewhere in this article don’t automatically apply to these products.
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For anyone looking for oven-baked crisps with a sea salt flavour. The pack contains 125 g; check the fat and salt content for this specific flavour on the label, and choose your own portion size.
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For anyone wanting to compare oven-baked crisps with a herby flavour. The bag contains 150 g; check the nutritional information per 100 g for this flavour and read the ingredients if allergens are important to you.
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For anyone looking for a barbecue flavour from the Oven Baked range. The bag contains 150 g; compare fat, salt and energy on the same basis as other flavours, and decide on your portion in advance.
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For anyone considering paprika crisps from the Oven Baked range. The pack contains 150 g; use the nutritional information and allergen details for this paprika flavour, not those for Naturel.
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For anyone looking for an unseasoned option in oven-baked crisps. The bag contains 150 g; check the nutritional information on the current pack to compare fat, saturated fat and salt.
No. ‘Less fat’ describes a reduction compared with a reference product; it doesn’t necessarily mean the finished product is low in fat. Check the amount of fat per 100 g and for the portion you plan to eat.
Compare saturated fat, salt and energy per 100 g too. For example, Albert Heijn lists 0.85 g of salt per 100 g for Lay's Oven Baked Naturel, 1.6 g for Chio Oven Chips Paprika and 1.7 g for BioToday Lentil Crisps Sea Salt. Always check the flavour you’ve chosen and your portion size.
No, a reduced-fat claim can’t make that decision for you. The Voedingscentrum points out that many snack products are high in energy, salt or saturated fat. Compare the nutritional information and how much you eat; vegetables, fruit, nuts and bread are other snack options.
Yes, check the pack for the specific flavour before eating it. Ingredients can vary between flavours: for Chio Oven Chips Paprika, Albert Heijn lists barley and possible traces of milk, sesame, soya and wheat.
