Festival-goers keeping an eye on fat
You want to take crisps with you or serve them, and are looking for a verifiable claim about reduced fat. Then compare the fat content per 100 g, so the claim on the front of the pack isn’t your only guide.
Who might be interested in these crisps?
Anyone looking for crisps to share
You’re looking for an original-flavour option to serve alongside other snacks. Pack size and the stated number of servings can help you plan, but they won’t tell you exactly how many people one pack will serve.
Snack buyers comparing labels
If salt, ingredients or allergens matter to your group, check the information for each flavour. Nutritional information and storage instructions are also worth checking when you’re taking the crisps with you.
What should you look for when choosing?
Start with what matters most to you: a verifiable fat-reduction claim, a pack that suits sharing, or specific information on the label. Then check the other details for the flavour you’ve chosen.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Fat reduction | Check what the claim is comparing the product with and read the fat content per 100 g. | I want to choose a lower-fat option, but also know how much fat the crisps themselves contain. Around 50% of consumers put this check first. |
| Sharing and flavour | Compare the pack size and serving information; choose a flavour that goes well with the other snacks. | When I’m sharing crisps with a group, I want to estimate how much I’ll need and choose a suitable flavour. This is the first consideration for around 30% of consumers. |
| Labelling and storage | Check the salt per 100 g, ingredients, allergens and storage instructions for the specific flavour. | If someone has an allergy or I want to compare salt levels, I need the information for that exact flavour. Around 20% of consumers put this label check first. |
Common mistakes
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Assuming ‘lower fat’ means ‘low fat’
‘Lower fat’ compares a product with a reference product. For the ‘low fat’ nutrition claim on solid foods, the European Commission sets a separate limit of no more than 3 g of fat per 100 g. The figures listed by Albert Heijn for Lay's Oven Baked Original and AH Ridged Crisps Original Lower Fat are both above this limit.
Check what the claim is comparing the product with, as well as its fat content per 100 g, before comparing the options.
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Overlooking salt and allergens
A fat-reduction claim doesn’t tell you how much salt a flavour contains or which allergens it includes. This is especially important if not everyone in your group can eat the same ingredients.
Compare the salt per 100 g and read the current ingredients and allergen information for each flavour you choose.
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Assuming the serving count tells you how many people a pack will feed
Albert Heijn lists 5–6 servings for a 150 g pack of Lay's Oven Baked Original, and six 25 g servings for a 150 g pack of AH Ridged Crisps Original Lower Fat. These serving suggestions don’t tell you how much your group will actually share.
Use the serving information to help you plan, but also take the size of your group and the other snacks into account.
Relevant brands and ranges
Lay's
The Oven Baked range is worth considering if you’re looking for crisps with a relative fat reduction. According to Lay's, its oven-baked crisps contain 50% less fat than regular potato crisps.
- According to Albert Heijn, the 150 g Original flavour pack contains 5–6 servings and 13 g of fat per 100 g.
- The reduction claim doesn’t mean the crisps are low in fat; compare the salt and ingredients for each flavour too.
Albert Heijn
AH Ridged Crisps Original Lower Fat is a 150 g pack in the original flavour. Albert Heijn states that it contains 35% less fat than AH Ridged Crisps Original.
- The product information lists six 25 g servings.
- The stated fat content is 20 g per 100 g, so don’t assess the relative claim separately from the nutritional information.
Jumbo
Jumbo groups several flavours, including Lay's Oven Baked and Chio Oven Chips, in its lower-fat crisps range.
- The range makes it easier to find different flavours.
- Check the fat, salt and allergen information for the individual product.
Pringles
Pringles’ Dutch product range includes Original, Paprika and Sour Cream & Onion, among other flavours.
- The product range offers several flavours to consider for a group.
- If lower fat is your main priority, check the claim and nutritional information for the specific flavour before choosing it.
Crisps to browse on Joybuy
These 150 g Lay's flavours include original and seasoned options to share. Start by choosing a flavour that suits your group, then check the fat per 100 g and allergen information on each pack.
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Lay's Oven Baked Mediterranean Herbs – 150 g
A Mediterranean herb flavour for sharing when you’re looking for something seasoned.
150 g pack. The product information lists milk as an allergen; if you have an allergy, check the current packaging. Compare fat and salt using the figures per 100 g.
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Lay's Oven Baked Barbecue – 150 g
A barbecue flavour for sharing with a group who enjoy it.
150 g pack. The product information lists soya as an allergen; if you have an allergy, check the current label. Compare fat and salt per 100 g.
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Lay's Oven Baked Paprika – 150 g
A paprika flavour if you’d like to offer something different alongside original crisps.
150 g pack. The product information lists milk as an allergen; if you have an allergy, check the current packaging. Check fat and salt per 100 g before comparing flavours.
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Lay's Oven Baked Original – 150 g
An original-flavour option to share alongside a variety of festival snacks.
150 g pack. Joybuy’s product information states a claim of 50% less fat; check what the comparison is based on and the fat content per 100 g on the current packaging. If you have an allergy, check the allergen information too.
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Lay's Oven Cheese Onion – 150 g
A bold cheese and onion flavour for sharing.
150 g pack. The product information lists milk as an allergen; if you have an allergy, check the current label. To compare, read the fat and salt figures per 100 g.
Frequently asked questions
Does ‘lower fat’ mean the same as ‘low fat’?
No. ‘Lower fat’ compares a product with a reference product; for the ‘low fat’ nutrition claim on solid foods, the European Commission sets a limit of no more than 3 g of fat per 100 g. Albert Heijn lists 13 g of fat per 100 g for Lay's Oven Baked Original and 20 g per 100 g for AH Ridged Crisps Original Lower Fat.
What should I check when ordering crisps online for a group?
Check the ingredients, allergens, nutritional information, pack size and storage instructions for each flavour. If you have an allergy, check the current packaging again before serving the crisps.
Are lower-fat crisps automatically a different choice for all nutritional values?
No. A relative reduction in fat doesn’t tell you anything by itself about salt or other nutritional values. So compare the nutritional information per 100 g for the specific flavours you’re considering.
How should I store an opened pack of crisps for a festival?
Follow the storage and best-before information on the specific packaging. For Lay's Oven Baked Original, the product information says to store in a cool, dry place; seal the pack securely again once opened.