If you mainly want to serve less sugar with your coffee, choose a stroopwafel explicitly labelled ‘less sugar’ or ‘low sugar’. Albert Heijn lists its own reduced-sugar option and Céréal Stroopwafels suikerarm. Before choosing, compare the sugars per 100 g and per serving on the packaging, and check the ingredients and serving size too. A mini stroopwafel isn’t automatically a low-sugar stroopwafel.
Want a stroopwafel with your coffee, and is reducing sugar your main reason for choosing a different one? Look for an explicit claim on the packaging and compare the nutritional information with that of a standard version.
If you’re serving stroopwafels to several people, the size of each one may matter more than the size of the pack. Minis are a different serving size, not proof of lower sugar content.
Is a standard butter or caramel version more important to you than a reduced-sugar claim? Choose based on the product type and size, without assuming these features mean it contains less sugar.
First decide whether your priority is less sugar, a smaller serving size or a traditional stroopwafel. Each choice can make a difference to your coffee break.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Less sugar | Check what the claim refers to and compare sugars per 100 g and per serving. Check the ingredients too. | If I specifically want to cut down on sugar, that should guide my choice, rather than the size of the biscuit alone. Around 42% of consumers prioritise a demonstrable reduction in sugar. |
| Serving size | Compare the number of biscuits, the weight of each one and the nutritional information per serving. | When serving coffee to several people, I want a size that’s easy to hand out. A suitable portion is the main concern for around 33% of consumers. |
| Traditional version | Check the product description and separately confirm whether it actually carries a reduced-sugar claim. | I’m mainly looking for a standard stroopwafel, the kind my guests expect, even if cutting down on sugar isn’t the main priority. For around 25% of consumers, this traditional choice matters most. |
A lower sugar content doesn’t tell you everything about a biscuit’s nutritional value. The Netherlands Nutrition Centre gives 14.7 g of sugars and 189 kcal as general reference values for one extra-large 40 g stroopwafel; these aren’t the values for the reduced-sugar versions mentioned here.
Check the sugars and energy per serving on the packaging of the stroopwafel you’re actually serving.
‘Mini’ describes the size, while ‘butter’ describes an ingredient. Neither tells you how much sugar the product contains per 100 g.
If you want less sugar, look for an explicit claim and compare the nutritional information. If you want smaller portions, check the weight of each biscuit.
Ingredients and nutritional information can change. This is particularly important if you need to check an ingredient or allergen for your guests.
Check the label on the pack you’ve chosen just before serving. Albert Heijn also recommends checking the packaging for up-to-date product information.
Albert Heijn lists AH Roomboter minder suiker stroopwafels and Céréal Stroopwafels suikerarm as two differently labelled options.
Céréal Stroopwafels suikerarm is a specifically named version listed by Albert Heijn.
PLUS lists products including Daelmans Stroopwafels and Daelmans Mini Stroopwafels Caramel.
Jumbo lists several stroopwafels, including a butter version and a gluten-free version.
Lidl lists Sondey Roomboter stroopwafels and a mini version.
No. A reduced-sugar claim doesn’t make portion size irrelevant. Also compare the energy per serving on the packaging and decide how many biscuits you want to offer with coffee.
Check which feature the claim describes and read the sugars per 100 g and per serving. The Netherlands Nutrition Centre points out that ‘light’ can refer to a reduction in energy, fat or sugar. The claim alone therefore doesn’t tell you everything about a stroopwafel’s nutritional value.
Yes, especially if you want to know whether sweeteners have been used. According to the Netherlands Nutrition Centre, sweeteners can replace some or all of the sugar. The ingredients list on the pack you’ve chosen shows what that version contains.
Read the allergen information on the current packaging of each version you’ve chosen. Don’t rely on the product type or on information for another stroopwafel: ingredients can vary from one product to another.
