Who should consider these points?

Film-night viewers keeping an eye on sugar

You want to share egg cakes or eat more than one, so you compare the sugars per 100 g rather than judging by the look of the packaging.

Shoppers who value fibre

You’re considering a wholemeal egg cake, but want to assess its fibre and sugars separately.

Shoppers planning to share portions

You want to serve a clearly defined portion to each person. In that case, a crisp texture or individual packaging may matter more than the lowest sugar content per 100 g.

What should you look for when choosing?

First compare similar egg cakes per 100 g. Then use the information per cake to decide what portion to serve during your film night.

What to consider What to look for Who should consider this?
Sugars Compare ‘of which sugars’ per 100 g. For ‘light’ products, check which nutrient has been reduced and what the product is being compared with. If I’m serving several egg cakes, I don’t want to judge by the size or name of a cake. Around 50% of consumers prioritise less sugar when making this choice.
Fibre and wholemeal Check both fibre and sugars per 100 g; the word ‘wholemeal’ alone says nothing about the sugar content. Fibre matters more to me, as long as I can see what that means for the sugar comparison. This is the most important consideration for around 30% of consumers.
Portion and texture Check the weight and sugars per cake, as well as the figures per 100 g. Look at the packaging if you want to hand out individual portions. I want everyone to have a clear portion during the film, and texture matters to me too. This is the main priority for around 20% of consumers.

Common mistakes

  • Assuming wholemeal means less sugar

    The regular and wholemeal Albert Heijn egg cakes described here both list 31 g of sugars per 100 g. At Jumbo, the wholemeal version described lists 33.6 g per 100 g, compared with 29.5 g for the regular version.

    Check the fibre and sugar figures side by side before choosing a wholemeal version.

  • Looking only at the figure per cake

    The Bolletje Crisp Egg Cake with milk coating described at Jumbo lists 58 kcal and 6.6 g of sugars per cake weighing around 15.5 g, but 42 g of sugars per 100 g. So a small portion doesn’t necessarily mean a low sugar content by weight.

    Use the figure per cake to plan your portions and the figure per 100 g to compare products.

  • Assuming ‘light’ means ‘less sugar’

    According to the Netherlands Nutrition Centre, ‘light’ can refer to energy, fat or sugar: the nutrient named must be at least 30% lower than in a comparable product. The term alone doesn’t tell you which nutrient has been reduced.

    Check which nutrient the packaging refers to, then read the full nutritional information.

  • Checking allergens only when it’s time to serve

    The Jumbo egg cakes described here list egg, wheat, milk and soya, among other ingredients. The Bolletje Crisp Egg Cake with milk coating may also contain traces of nuts and sesame.

    Before buying, check the allergen information on the packaging of the product you’re actually purchasing, especially if you’re bringing it for other people.

Brands compared

Albert Heijn

The regular and wholemeal egg cakes described here show why you should compare fibre and sugars separately.

  • According to Albert Heijn’s product information, both versions list 31 g of sugars per 100 g; the wholemeal version lists 3.5 g of fibre per 100 g, compared with 1.4 g for the regular version.
  • The higher fibre content doesn’t make the wholemeal version described here lower in sugar. Also check whether the version you’re looking for is available.

Jumbo

The regular and wholemeal egg cakes described here allow you to compare sugars and fibre per 100 g.

  • According to Jumbo, the regular egg cakes list 29.5 g of sugars per 100 g; the wholemeal version lists 3.9 g of fibre per 100 g.
  • The wholemeal version described here lists 33.6 g of sugars per 100 g. So if less sugar is your main criterion, don’t choose it just because it’s labelled ‘wholemeal’.

Bolletje

The Crisp Egg Cake with milk coating described here is a crunchy, individually wrapped option if you want to hand out portions.

  • The product information at Jumbo lists 6.6 g of sugars and 58 kcal per cake weighing around 15.5 g.
  • The same version lists 42 g of sugars per 100 g. The allergen information includes egg, milk, soya and wheat, and may also mention traces of nuts and sesame.

Lidl / Sondey

A supermarket option if you want to check and compare egg cakes in store.

  • Lidl Netherlands describes a 360 g pack of egg cakes containing 12 cakes.
  • Check the nutritional and allergen information on the current packaging in store before comparing the sugar content of these egg cakes.

Egg cakes on Joybuy

Related products coming soon.

Frequently asked questions

Does wholemeal mean less sugar?

No, that isn’t the case for the egg cakes described here. Albert Heijn lists 31 g of sugars per 100 g for both its regular and wholemeal versions. Among the Jumbo versions described, the wholemeal egg cake actually lists more sugars per 100 g than the regular one. So check the nutritional information for wholemeal products too.

Does ‘light’ mean less sugar in egg cakes?

Not necessarily: according to the Netherlands Nutrition Centre, ‘light’ can mean at least 30% less energy, fat or sugar than in a comparable product. Check the packaging to see which nutrient has been reduced, and compare sugars per 100 g if that’s the deciding factor for you.

Should I compare sugars per cake or per 100 g?

First compare different egg cakes per 100 g, then use the figure per cake to decide on your portion. The Netherlands Nutrition Centre points out that manufacturers set their own portion sizes, so figures per portion aren’t always directly comparable.

Which allergens should I check for a film night?

Always check the label on the egg cakes you buy. The Albert Heijn and Jumbo versions described here list egg, milk, wheat or gluten, and soya, among other ingredients. The Bolletje Crisp Egg Cake with milk coating described here may also contain traces of nuts and sesame, among other allergens.

How should I store egg cakes until film night?

Follow the storage instructions on the packaging you buy. The Albert Heijn and Jumbo product information described here recommends storing the cakes in a cool, dry and dark place; the Bolletje Crisp Egg Cake described here should also be protected from heat.