Who is a larger pack suitable for?

Households that often need a quick breakfast

If you regularly eat cornflakes on weekdays, choose a pack size that is easy to store at home and that you can finish.

Shoppers comparing fibre content

If nutritional information matters to you, compare fibre, sugar and salt per 100 g. Cornflakes, bran flakes and wholegrain cereal are different types of product.

Households checking for allergens

If ingredients or possible traces affect your choice, always check the current allergen information on the packaging rather than relying on the product name or an image online.

What should you look for when choosing?

First decide whether you want crunchy cornflakes, bran flakes or another type of cereal. Then check that the pack size suits how often you eat it and compare the labels of the products you are considering.

What to consider What should you check? Who is this important for?
Pack size Check the net weight and storage instructions. Think about whether you can reseal the pack after opening and finish it in good time. If I often eat the same breakfast on busy mornings, I want a pack that is practical to keep at home. Around 34% of consumers prioritise convenient packaging.
Nutritional information Compare fibre, sugar and salt per 100 g, and read the ingredients list. The Netherlands Nutrition Centre recommends comparing nutritional values for the same quantity. I want to choose my quick breakfast based on the label, not just the name on the front. For around 33% of consumers, this comparison is their top priority.
Use and allergens Check the preparation instructions and, if you have relevant dietary restrictions, read the allergen information on the current packaging. When I have little time to prepare breakfast or need to avoid certain ingredients, the product has to fit my morning routine. This is the most important consideration for around 33% of consumers.

Common mistakes

  • Focusing only on the fibre content

    Even products with more fibre can contain sugar and salt. According to Albert Heijn’s product information, AH Bran flakes volkoren 500 g contains 15 g of fibre and 13 g of sugar per 100 g.

    Compare the full nutritional information per 100 g for the products you are considering, and read the ingredients list too.

  • Assuming a product page means the product is currently available

    Albert Heijn listed AH BASIC Cornflakes 500 g as discontinued, while Lidl says its Cornflakes 500 g is only available in store. A product page does not necessarily tell you where you can buy the pack.

    Check availability at your chosen shop shortly before you go shopping.

  • Checking for allergens only after buying

    The name of a cereal does not tell you which ingredients and allergens are listed on the current packaging. The Netherlands Food and Consumer Product Safety Authority stresses the importance of clear allergen information on labels.

    Before buying, read the ingredients list and allergen information on the pack, especially if wheat, barley or other ingredients are relevant to your household.

Brands and product ranges to consider

These brands offer different types of breakfast cereal. Compare specific products and pack sizes: the nutritional values of one variety do not apply to the entire range.

Brinta

Brinta Volkoren graanontbijt is an alternative if you do not want a crunchy cornflake breakfast.

  • The product information for the 500 g pack lists wholewheat and 10 g of fibre per 100 g.
  • This is not a cornflake product; check the current packaging if you need to avoid wheat or gluten.

Kellogg's

The range includes both Corn Flakes and All-Bran products, so first decide which type of cereal you are looking for.

  • According to Jumbo’s product information, Kellogg's All-Bran Fibre Plus 500 g contains 26 g of fibre per 100 g.
  • The same variety contains 15 g of sugar and 0.9 g of salt per 100 g. Check the allergen information too.

Albert Heijn (AH-huismerk)

Within the own-brand range, you can choose between cornflakes and wholegrain bran flakes.

  • According to Albert Heijn, AH Bran flakes volkoren 500 g contains 15 g of fibre per 100 g.
  • The same variety contains 13 g of sugar per 100 g; check the full label rather than relying on the product name alone.

Jumbo (huismerk)

Jumbo Cornflakes 500 g is an example of a basic option if you are specifically looking for cornflakes.

  • The product information lists 3.8 g of fibre and 5.9 g of sugar per 100 g.
  • Jumbo no longer listed this variety in its online range; check which pack is available before counting on it.

Golden Bridge (ALDI-huismerk)

Golden Bridge offers cornflakes in a 500 g pack if you are looking for a basic option.

  • The pack shown by ALDI clearly states the net weight of 500 g.
  • When buying, check the current nutritional information and availability of the variety you have chosen.

Lidl

Lidl lists cornflakes in a 500 g pack as an in-store product.

  • The product page gives the pack weight and says the product is only available in store.
  • Check the label in store if you want to compare nutritional values or allergens.

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Frequently asked questions

How do I compare nutritional information on packs of different sizes?

Compare the nutritional values per 100 g. The Netherlands Nutrition Centre recommends using this standard quantity, as portion sizes can vary between manufacturers. Check the net weight separately to see whether the pack size suits how you use the product.

Do all cornflakes contain the same amount of fibre?

No, fibre content varies by product. According to the relevant product information, AH BASIC Cornflakes contains 2.5 g of fibre per 100 g and Jumbo Cornflakes contains 3.8 g per 100 g. Bran flakes and wholegrain cereal are different product types; compare their labels separately if you are considering them too.

Can I rely on the product name if I have a food allergy?

No, check the allergen information and ingredients list on the current packaging. The Netherlands Food and Consumer Product Safety Authority highlights the importance of allergen information on labels; ingredients and information can vary between products.

How should I store a larger pack of cereal once it is open?

Follow the storage instructions on the packaging and seal the pack or inner bag securely after use. Also check the use-by or best-before date on the pack you buy, so the size suits how often you eat the cereal.