Sugar-conscious commuter
You’re looking for something sweet to eat on the go, but the amount of sugar is the deciding factor. Compare the nutritional information per 100 g and check whether any claim applies to the exact product.
Who are these considerations relevant to?
Practical Kano buyer
You want to take a traditional biscuit in your bag or lunchbox. In that case, the pack size and the portion you take out matter more than a search term about less sugar.
Allergen-conscious buyer
You check the ingredients and information about possible traces on the specific pack before buying. The regular Kano biscuits from Albert Heijn, Jumbo and PLUS list several allergens, and the information varies by product.
What should you look for when choosing?
First decide whether less sugar is a must-have or whether you simply want to take a Kano with you. Then compare the nutritional information, how much you’ll eat on the go and the ingredients in the product you choose.
| What to consider | What to check before buying | Who is this most important to? |
|---|---|---|
| Less sugar | Read any claim on the pack and compare the sugar content per 100 g for the exact product. | I want to take a sweet snack with me, but only if I can assess how much sugar it contains. This is the top priority for around 33% of consumers. |
| Portion for on the go | Check the number of portions or pieces and decide how much you’ll actually take with you. | If I want something to eat during a day at work or while travelling, I want to be able to decide on my portion in advance. This is the main need for around 27% of consumers. |
| Pack size | Compare the pack weight with the amount you expect to use. | I’d rather buy a pack that suits how often I take Kano biscuits with me than buy more than I need. This is the main consideration for around 20% of consumers. |
| Ingredients and allergens | Read the current ingredients list and information about possible traces on the pack. | If I need to avoid certain ingredients, I need to be able to check the specific pack before taking it with me. This is the first thing around 20% of consumers look for when buying. |
Jumbo’s product information says its 275 g pack of butter Kano biscuits contains five 55 g portions. Don’t assume the same portion size applies to another brand. If you’re considering an alternative to a sweet Kano, check the type of product too: a cracker won’t have the same taste or ingredients as a biscuit with almond paste.
Common mistakes
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Mistaking a search result for a less-sugar product claim
A search term doesn’t tell you what’s on the pack. Albert Heijn, Jumbo and PLUS list 39 g, 36.8 g and 38.9 g of sugars per 100 g, respectively, for their regular butter Kano biscuits.
Before choosing a product to help you reduce your sugar intake, check any claim and the nutritional information per 100 g for that exact product.
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Assuming all Kano biscuits have the same allergen information
The regular varieties from Albert Heijn, Jumbo and PLUS list, among other things, wheat or gluten, milk, egg, soya and almond, or possible traces of nuts. The information that matters depends on the product you buy.
Check the ingredients and warnings on the current pack, even if you’ve checked another brand before.
Brands and product ranges to consider
Albert Heijn
Albert Heijn lists AH butter Kano biscuits in a 270 g pack.
- The product information includes ingredients, allergens and nutritional values, and lists 39 g of sugars per 100 g.
- This information relates to the regular butter variety, not a Kano biscuit with a less-sugar claim.
Jumbo
Jumbo lists butter Kano biscuits in a 275 g pack.
- Jumbo gives nutritional values per 100 g and per 55 g portion; according to the product information, the pack contains five portions.
- The stated 36.8 g of sugars per 100 g applies to this regular variety and is not a less-sugar claim.
PLUS
PLUS lists butter Kano biscuits with almond paste and an almond decoration in a 275 g pack.
- The product information includes ingredients, allergens and nutritional values, including 38.9 g of sugars per 100 g.
- The stated Nutri-Score E describes this variety. On its own, the score doesn’t show whether it’s suitable for your lunch or whether it has a less-sugar claim.
Sondey
Lidl lists Sondey Kano biscuits as butter biscuits with almond paste in a 325 g pack.
- The product listing helps you identify the type of product and pack weight.
- Check the sugar and allergen information on the pack of the specific product.
Heerlijck Banket
ALDI lists Kano biscuits from its own-brand range Heerlijck Banket in a 330 g pack.
- The product listing makes it easy to identify the pack as a Kano product.
- Check the nutritional and allergen information on the current pack if these affect your choice.
Alternative snacks on Joybuy
These products are alternatives if you’re considering something other than a Kano for lunch. The sachima is a sweet snack; the other products are crackers. Compare the nutritional information per 100 g on the product itself, and don’t choose based only on words such as ‘Light’ or ‘Less Sugar’ in a name.
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HSU FU CHI Crispy Egg Sachima (30% Less Sugar), 526 g
A sweet snack to take with you if you’re looking beyond the Kano category. The name includes a relative sugar claim; check what it’s being compared with on the pack before relying on that claim when making your choice.
This isn’t a Kano. When taking it with you, consider the portion you’ll have from the 526 g pack. The product information warns that excessive consumption may have a laxative effect.
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Hollandia Matzo Crackers Natural, 16 pieces
A cracker for anyone who doesn’t want a sweet biscuit with almond paste for lunch. According to the product name, the pack contains 16 pieces; decide how many you’d like to take with you.
This isn’t a Kano. If you have an allergy, check the current ingredients and allergen information on the pack.
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Bolletje Light Whole Grain Crackers, 190 g
A 190 g pack of crackers for anyone looking for a different kind of snack to take with their lunch. ‘Light’ is part of the product name; don’t assume it means a specific sugar claim without checking the label.
This isn’t a Kano. Check the pack if portioning it for the journey or allergen information is important to you.
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Yuki & Love Rice Cracker with Seaweed, 70 g
A savoury rice cracker for anyone who’d rather eat something other than a sweet Kano while out and about. The product name states that the pack contains 70 g.
Bear in mind that it has a different flavour profile, and check the product’s nutritional information if sugar or salt will affect your choice.
Frequently asked questions
Does ‘less sugar’ mean a Kano is low in sugar?
No. A comparison with another product isn’t the same as a ‘low sugar’ claim. The Netherlands Nutrition Centre defines ‘low sugar’ as no more than 5 g of sugars per 100 g and ‘sugar-free’ as no more than 0.5 g per 100 g. For a specific Kano, check both the exact claim and the nutritional information; don’t rely on a search term.
How much sugar do the regular Kano biscuits from Albert Heijn, Jumbo and PLUS contain?
Albert Heijn lists 39 g of sugars per 100 g for AH butter Kano biscuits, Jumbo lists 36.8 g per 100 g for its butter Kano biscuits, and PLUS lists 38.9 g per 100 g for its butter Kano biscuits. These values apply to the varieties named; check the current pack of the product you’re buying.
Can I take regular Kano biscuits with me for lunch?
Yes. If you fancy a sweet biscuit with almond paste and the ingredients suit you, you can decide in advance how many to take. Jumbo says its 275 g pack contains five 55 g portions; other Kano biscuits aren’t necessarily divided in the same way. Also follow the storage instructions on the pack you choose.