Who is this choice relevant for?

People avoiding wheat or gluten

Check whether the Kaiser roll is labelled gluten-free, then read the rest of the allergen information. For example, the gluten-free Schär Kaiserbrötchen we looked at contains soya and may contain mustard.

People with multiple food allergies

A gluten-free label does not answer all your questions. Check the ingredients and warnings about the possible presence of allergens against the ingredients you need to avoid.

Households choosing bake-at-home rolls for everyday use

As well as checking the allergens, look at the preparation and storage instructions for your chosen product. If you specifically want pre-sliced rolls, check whether this is stated on the packaging; don’t assume Kaiser rolls come in a standard slice thickness.

What should you look for when choosing?

First, identify the ingredients you need to avoid. Then check the other allergen warnings, and only after that compare how the rolls should be prepared and stored.

What to consider What to look for Who it matters to
Wheat and gluten Check the gluten-free label and the ingredients. The standard versions from Albert Heijn and Jumbo that we looked at list wheat and rye. If I need to avoid wheat or gluten, a standard roll containing wheat is not suitable for me. Avoiding these ingredients is the top priority for around 42% of consumers.
Other allergens Read both the ingredients and the warnings about the possible presence of allergens on the current packaging. If I have multiple allergies, I don’t want to rely on the gluten-free label alone, as another ingredient may also be a concern. This broader check is the top priority for around 33% of consumers.
Preparation and storage Compare the preparation method and storage instructions for your chosen bake-at-home or frozen product. When I buy rolls for everyday use, I want to know whether defrosting, baking and storage will fit into my routine. For around 25% of consumers, practical use is the most important factor.

Common mistakes

  • Assuming gluten-free means free from all allergens

    The Schär Kaiserbrötchen we looked at contains soya and may contain mustard. The frozen version we looked at also warns that it may contain egg, hazelnut and milk.

    Even with a gluten-free product, check the full allergen information for the exact version you choose.

  • Relying only on an earlier online listing

    Albert Heijn states that ingredient and allergy information can change. An earlier listing may therefore not match the packaging you have in front of you.

    Use the product page to narrow down your options, then read the label on the product you buy before using it.

  • Assuming every Kaiser roll contains iodised salt

    According to the Netherlands Nutrition Centre, bread does not have to be made with baker’s salt. So the fact that the products we looked at list iodised salt does not mean every other roll does.

    If iodine is relevant to your choice, check the ingredients list for the specific product.

  • Mixing up storage instructions for different versions

    The AH Kaiser rolls we looked at are not suitable for freezing at home. Once defrosted, the frozen Schär version we looked at must not be refrozen and should be used within one day.

    Choose a version whose storage and preparation instructions fit your routine, and follow the guidance on that packaging.

Brands to help you choose

These brand names can help you distinguish between the standard and gluten-free versions mentioned here. The allergen information applies to each specific product.

Albert Heijn

Albert Heijn stocks both standard AH Kaiser rolls and Schär Kaiserbrötchen.

  • For the AH Kaiser rolls we looked at, the ingredients, allergens, and preparation and storage instructions are listed.
  • This standard version contains wheat and rye and may contain sesame and oats. Albert Heijn advises customers to check the packaging, as product information can change.

Jumbo

Jumbo lists standard own-brand Kaiser rolls and the gluten-free Schär versions we looked at.

  • For each product, you can compare the ingredients and allergen warnings with the preparation and storage instructions.
  • The standard version we looked at contains wheat and rye. The Schär versions we looked at contain soya; other warnings and instructions for use vary between versions.

Schär

The Schär Kaiserbrötchen and Kaisersemmel we looked at are gluten-free Kaiser rolls, but their allergen warnings and storage instructions are not identical.

  • The Kaiserbrötchen we looked at is labelled gluten-free and wheat-free.
  • This Kaiserbrötchen contains soya and may contain mustard. The frozen version we looked at also contains soya and warns that it may contain egg, hazelnut, milk and mustard.

Related products on Joybuy

Related products will be available soon.

Frequently asked questions

Can I choose a standard Kaiser roll if I need to eat gluten-free?

The standard Kaiser rolls from Albert Heijn and Jumbo that we looked at are not suitable if you avoid gluten: both list wheat and rye. If you choose a version labelled gluten-free, check the other ingredients and allergen warnings too.

Is a gluten-free Kaiser roll free from other allergens?

No. The gluten-free label does not mean that it is free from other allergens. The Schär Kaiserbrötchen we looked at contains soya and may contain mustard, so check the allergen information for the version you choose.

Where can I find allergen information if rolls are sold loose?

According to the Netherlands Food and Consumer Product Safety Authority, sellers of unpackaged food must be able to give you information about any allergens present before you buy. Ask before choosing a roll if the information is not readily available.

Do Dutch Kaiser rolls always contain iodised salt?

No. According to the Netherlands Nutrition Centre, bread does not have to be made with baker’s salt. If iodised salt is important to your choice, check the ingredients list for the Kaiser roll.

Can I store bake-at-home and frozen Kaiser rolls in the same way?

Follow the storage instructions for the version you choose rather than assuming one rule applies to all rolls. The AH Kaiser rolls we looked at are not suitable for freezing at home; once defrosted, the frozen Schär version we looked at must not be refrozen and should be used within one day.