Who is a mixed selection useful for?

Hosts catering for different tastes

If you’d like to offer both white and wholemeal Kaiser rolls, tailor the number of each to your guests. Albert Heijn, PLUS and Jumbo show examples of these individual options; check which pack sizes will suit your gathering.

Shoppers comparing fibre

If wholemeal is your first choice, check the product description and the fibre per 100 g. The wholemeal Kaiser rolls listed by Albert Heijn, PLUS and Jumbo contain 7,1 g, 6,9 g and 6,7 g of fibre per 100 g respectively.

Anyone planning when to serve them

If you’d like to bake the rolls just before coffee time or keep some in stock, compare the preparation and storage instructions for the exact product. Jumbo states that its frozen Kaiser rolls must not be refrozen once thawed.

What should you look for?

First, decide whether your guests would like a choice; then, for each type, choose between serving it straight away or baking it at home. The table will help you identify your main priority when buying rolls for coffee time.

What to consider What to check when buying Who is this important for?
Combining white and wholemeal Check whether both types are available and how many rolls of each you’ll need. If my guests don’t all want the same type, I’d rather give them a choice without ending up with lots of rolls left over. For around 31% of consumers, choosing between white and wholemeal is the top priority.
Wholemeal and fibre Check that the product is labelled wholemeal and compare the fibre per 100 g in the nutritional information. I want to choose a wholemeal Kaiser roll deliberately, rather than judging it by its colour. For around 31% of consumers, wholemeal and fibre information are the main considerations.
Preparation and storage Read the preparation instructions and check how the rolls should be stored and, if applicable, thawed. If I haven’t decided when coffee time will be, I want to be able to plan when to bake and prepare only what I need. This is the main priority for around 23% of consumers.
Choosing the right quantity Compare individual rolls with smaller and larger packs, and check how many are included. If I’m catering for a small group, I don’t want to be left with lots of rolls. Avoiding leftovers is the top priority for around 15% of consumers.

Common mistakes

  • Assuming every Kaiser roll contains iodised salt

    The type of roll alone doesn’t tell you which salt has been used in that product.

    Check the ingredients list for iodised salt or baker’s salt, or ask the baker.

  • Mistaking dark or multigrain bread for wholemeal

    A dark colour or a multigrain label is no substitute for a wholemeal product description. Fibre content also varies from product to product.

    Read the product name and ingredients list, and compare the fibre per 100 g in the nutritional information.

  • Buying a large pack without a plan for the leftovers

    Albert Heijn lists a pack of ten white bake-at-home rolls, but individual rolls and smaller packs are also available. A pack could therefore be larger than you need for one coffee break.

    Work out how many rolls you want to serve in advance, and follow the storage instructions if you have any left over.

  • Refreezing thawed rolls

    Jumbo states that its frozen Kaiser rolls must not be refrozen once thawed.

    Take only the quantity you need out of the freezer and follow the instructions on the packaging for your chosen option.

Brands to consider

Albert Heijn

Compare an individual wholemeal Kaiser roll with a pack of white bake-at-home Kaiser rolls.

  • Albert Heijn lists 7,1 g of fibre per 100 g for its wholemeal roll, with iodised salt among the ingredients.
  • The pack of white bake-at-home rolls contains ten rolls and needs to be prepared at home; check the current packaging.

Jumbo

The frozen Kaiser rolls mentioned are available in separate white and wholemeal options, making them suitable if you want to keep some in stock.

  • Jumbo lists 6,7 g of fibre per 100 g for its frozen wholemeal option.
  • Jumbo says the frozen rolls mentioned must not be refrozen once thawed.

PLUS

An individual wholemeal Kaiser roll is an option if you only want to buy a small number.

  • PLUS lists 67% wholemeal wheat flour and 6,9 g of fibre per 100 g for this roll.
  • If you want to combine it with white rolls, check which other Kaiser rolls are available at your shop.

Dirk

A pack of four bake-at-home Kaiser rolls could suit a smaller gathering.

  • Dirk lists four rolls weighing 200 g in total, with a cooking time of 6 to 8 minutes in an oven or air fryer.
  • If you’d also like to serve wholemeal Kaiser rolls, check your shop’s range.

ALDI

The options mentioned are a fresh white Kaiser roll sold individually and white bake-at-home Kaiser rolls from De Afbakker.

  • ALDI therefore offers both an individual white roll and a 300 g pack of white bake-at-home rolls.
  • To combine them with wholemeal rolls, check which other options are available.

Lidl

The in-store bake-off is one way to pick up rolls shortly before coffee time.

  • Lidl says that almost all its shops have a bake-off section.
  • Check your local shop’s information to see whether it sells fresh rolls and which Kaiser rolls are available.

Kaiser rolls on Joybuy

Related products will be available soon.

Frequently asked questions

Does every Kaiser roll contain iodised salt?

No, don’t assume that every Kaiser roll does. The Voedingscentrum says that bakers aren’t required to use baker’s salt, so check the ingredients list for iodised salt or baker’s salt, or ask the baker.

Should I serve only wholemeal Kaiser rolls at coffee time?

No, you can offer both white and wholemeal rolls if your guests have different tastes. If you’re mainly interested in comparing fibre, check the wholemeal description and fibre per 100 g for each product, rather than assuming all Kaiser rolls have the same nutritional value.

Can I freeze Kaiser rolls in advance?

It depends on the product and the instructions on the packaging. Albert Heijn says to freeze its white bake-at-home Kaiser rolls on the day of purchase and use them within one month. For the Jumbo frozen options mentioned, it says not to refreeze them once thawed.

What should I check for wheat and other allergens?

Check the allergen information on the exact packaging before serving. The wholemeal rolls mentioned from Albert Heijn, PLUS and Jumbo contain wheat; some Jumbo options also list possible traces of other allergens.

Does every Lidl shop have fresh Kaiser rolls?

You can’t assume that. Lidl says that almost all its shops have a bake-off section and directs customers to its shop finder to check whether their local shop sells fresh rolls. Check the local range for the Kaiser roll option you’re after.