What should you look for when choosing?
For your Easter breakfast, first decide what matters most: the quantity you need, a quick, pre-measured portion or the product’s ingredients.
| What to consider |
What to check before buying |
Who it matters to |
| Quantity and portions |
Check the net weight and number of portions, and decide whether you want to measure them out yourself. |
If I’m making breakfast for several people, I want to have enough oats in the house and be able to serve them myself. The quantity needed would be the main consideration for around 36% of consumers. |
| Preparation and convenience |
Read the preparation instructions and check what liquid and equipment you’ll need. |
For an early Easter outing, I want to prepare a portion quickly without weighing anything. A set portion and quick preparation would matter most to around 29% of consumers. |
| Ingredients and allergens |
Check the current ingredients and allergen information, and look for an explicit gluten-free label if needed. |
If a guest needs a product with specific allergen information, I need to be able to check the exact variety. For around 21% of consumers, checking this would be the first requirement. |
| Flavour or added protein |
Compare the ingredients and nutritional values per 100 g and per portion. |
I want a ready-made flavour or am specifically looking for a variety with added protein, rather than plain oats. For around 14% of consumers, this choice of recipe would be the main consideration. |
Instant oats at Joybuy
These two Quaker packs are instant options if you’re looking for a quick breakfast portion. Compare the plain oat base with the variety containing added soya protein in terms of ingredients and portion size.
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Quaker Express Oatmeal 324 g
An instant option if you don’t want to measure out oats from a large pack for Easter breakfast. The pack contains 324 g; check the portion size, preparation instructions and allergens on the label.
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Quaker Oats Express Protein 302 g
An instant variety to consider if added soya protein suits your needs. The pack contains 302 g; check the ingredients, allergens and amount of protein per portion on the label.
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Frequently asked questions
Are plain instant oats the same as regular porridge oats?
Not necessarily: the ingredients and individual packaging depend on the exact product. Quaker Oats Express Original lists wholegrain oats as an ingredient, while other instant varieties may contain additional ingredients. Check the ingredients list if you’re looking for a simple oat base.
Can I choose regular oats if a guest needs to eat gluten-free?
Don’t rely on the product category alone: check for an explicit gluten-free label and the current allergen information on the exact pack. AH Wholegrain Fine Rolled Oats mentions the possible presence of other cereals containing gluten, while Albert Heijn labels Elovena Natural instant oatmeal as gluten-free.
How do I prepare instant oats for a quick Easter breakfast?
Follow the instructions on the pack you choose, as the amount of liquid varies by product. For Quaker Oats Express Original, 180 ml of milk is specified for microwave preparation; for Elovena Natural, Albert Heijn recommends 200 ml of boiling water or milk.
When should I choose an instant variety with added protein?
Choose this type if you’re specifically looking for those ingredients, rather than assuming the product name says something about the meal as a whole. Quaker Oats Express Protein contains added soya protein; compare the nutritional information per portion and check the full ingredients and allergens list.