Who is this for?

Bakers looking to avoid added sugars

If you want to decide for yourself how to sweeten your Christmas bake, a product with oats as its only ingredient gives you a good starting point for your recipe. Check the other ingredients too: the sugar content of the finished bake depends on more than just the oats.

People who want a quick breakfast and something to bake with

Sachets can be handy for a quick breakfast. Loose oats may be more practical for baking recipes where you measure out the amount yourself. For flavoured varieties, check the ingredients list again, as it may differ from the plain version.

People who need gluten-free products

A product with no added sugars is not automatically gluten-free. Voedingscentrum warns that regular oats can be contaminated with gluten and, for coeliac disease, recommends looking for the official Crossed Grain symbol on the packaging.

What should you look for?

First, decide whether you want to avoid added sugars or set a limit for all sugars. Then compare the packaging and ingredients with the amount of oats and other ingredients your recipe calls for.

What to consider What to check when buying Who it matters most to
Added and total sugars Read the ingredients list and compare the ‘of which sugars’ figure per 100 g with any claims on the packaging. If I want to choose how to sweeten my Christmas bake, I don’t want to use sweetened oats as the base. Around 40% of consumers prioritise keeping control over added sugars.
Preparation and portions Check the preparation instructions and serving size; work out how many packs you’ll need for the recipe. On a busy Christmas morning, I want to be able to make a portion of porridge quickly, even if I’m baking later. For around 30% of consumers, ease of preparation and portioning matters most.
Plain base for baking Check whether the product contains only oats and choose an amount to suit your recipe. For my Christmas bake, I want to add the spices and other ingredients myself, without the oats already being flavoured. That flexibility is the top priority for around 20% of consumers.
Allergens Read the allergen information; if you need a gluten-free product, look for the official Crossed Grain symbol and check for soya in protein varieties. If I need to avoid certain ingredients, the packaging determines whether I can use an oat product. Allergens and gluten-free suitability come first for around 10% of consumers.

Common mistakes

  • Reading ‘no added sugars’ as ‘sugar-free’

    A product with no added sugars may still contain sugars. According to Voedingscentrum, ‘sugar-free’ means no more than 0.5 g of sugars per 100 g or 100 ml.

    Decide which of the two you’re looking for and check both the ingredients list and the nutritional information per 100 g.

  • Assuming all porridge oats from a brand are the same

    Quaker Oats Express Naturel lists wholegrain oats as its only ingredient, while Quaker says Quaker Oats Express Banaan en Kaneel contains sugar. So the exact variety matters if you want to avoid added sugars.

    Check the name and ingredients of the flavour you’re buying, even if you know another variety from the same product range.

  • Automatically assuming regular oats are gluten-free

    Voedingscentrum points out that oats can become contaminated with gluten during processing. An ingredients list showing oats as the only ingredient is therefore no guarantee that the product is suitable for a gluten-free diet.

    If you have coeliac disease, check for the official Crossed Grain symbol on the packaging and read the allergen information.

  • Checking only the oats, not the whole recipe

    Milk, fruit, honey, chocolate and other additions all affect the sugar content of the finished dish. An oat base with no added sugars says nothing about the finished Christmas bake as a whole.

    Check each recipe ingredient individually if the sugar content of the finished product matters to your choice.

Brands to consider

Quaker

The ingredient information listed by Albert Heijn shows Quaker Oats Express Naturel as containing only wholegrain oats. This particular plain variety may suit you if you want to choose the other ingredients in your recipe yourself.

  • The sachets are designed for quick preparation and individual portions.
  • Quaker lists sugar in the Banaan en Kaneel varieties. Oats Express Naturel may contain soya, barley and wheat.

Brinta

According to the ingredient information listed by Albert Heijn, Brinta Havermout contains 100% oat flakes. It’s a plain base for recipes where you want to choose the other ingredients yourself.

  • Loose oat flakes can be measured out to match the amount your recipe calls for.
  • The product may contain traces of wheat and rye, so don’t assume it’s gluten-free.

Albert Heijn

Albert Heijn lists AH Biologisch Havermout as containing 0 g of added sugars per 100 g. Check which variety you’re choosing for your recipe.

  • The organic porridge oats are a separate option to compare if you’re looking at the ingredients and nutritional information for a plain base.
  • AH Volkoren havermout proteïne is a different variety; Albert Heijn lists it as containing 0.8 g of added sugars per 100 g.

Crownfield (Lidl)

Lidl lists Crownfield Biologisch Havermout in a 500 g pack. It’s one option to consider when comparing oat bases for your own recipe.

  • The stated pack size helps you work out how much you’ll need for your recipe.
  • Check the ingredients and nutritional information on the packaging before deciding whether this variety meets your requirements for sugar.

Golden Bridge (ALDI)

ALDI lists Golden Bridge Fijne volkoren havermout in a 500 g pack as an oat option to consider for a baking recipe.

  • The product name specifies fine wholegrain oats, and the pack size is listed.
  • If you want to avoid added sugars, check the ingredients list and sugar information on the packaging.

Oat products for breakfast and Christmas baking

This Joybuy option may suit you if you want to prepare a portion of oats quickly and are also considering using oats as the base for your own recipe. Before buying, compare the ingredients and allergen information for this exact pack with your requirements.

Quaker Express Oatmeal, 324 g pack

Quaker Express Oatmeal 324 g

An option for anyone who wants to prepare a portion of oats quickly and use oats in their own Christmas baking recipe.

Pack size: 324 g. For this variety, check the ingredients list, sugars per 100 g and allergen information. If you need a gluten-free product, also look for the official Crossed Grain symbol.

View at Joybuy

Frequently asked questions

Does ‘no added sugars’ mean the same as ‘sugar-free’?

No. According to Voedingscentrum, ‘sugar-free’ means no more than 0.5 g of sugars per 100 g or 100 ml. A product with ‘no added sugars’ may still contain naturally occurring sugars. If the total amount of sugars matters to you, check the nutritional information per 100 g.

Which Quaker Oats Express variety is suitable if I want to avoid added sugars?

According to the ingredient information listed by Albert Heijn, Quaker Oats Express Naturel contains only wholegrain oats. Quaker, however, lists sugar in Oats Express Banaan en Kaneel, so choose based on the exact variety, not just the product range.

Are regular porridge oats suitable if I need gluten-free oats?

Not without checking the packaging. Voedingscentrum says oats can be contaminated with gluten and recommends choosing oats with the official Crossed Grain symbol if you have coeliac disease.

Will my Christmas bake still have no added sugars if I use these oats?

That also depends on the other ingredients in your recipe. Check milk, fruit, honey, chocolate and toppings individually, for example. The information on the oat packaging doesn’t describe the ingredients in the finished bake.