Who are these options for?

Households looking to stock up

If you use oats often, the price per kilo, pack size and space to store an opened pack properly matter more than simply the amount you pay at the till.

Breakfast eaters who want set portions

If measuring out oats doesn’t fit into your morning routine, portion sachets could be a good option. Check how to prepare them, though, and compare their price per kilo with loose rolled oats.

Shoppers who need gluten-free oats

If you have coeliac disease or need to follow a gluten-free diet for medical reasons, the word ‘oats’ alone isn’t enough. Voedingscentrum warns that oats may be contaminated with gluten. Choose a product explicitly labelled gluten-free and check the current ingredients and allergen information.

What should you look for when choosing?

First decide whether you need oats for a recipe, regular use or quick individual portions. Then compare packs based on the features that matter for how you’ll use them.

What to consider What to check before buying Who it matters to
Price and pack size Compare the current price per kilo and choose a quantity you expect to use. If I use oats often, I don’t want to be left with a large pack I can’t finish. Price and pack size are the top priorities for around 33% of consumers.
Preparation and portions Check the portion size and preparation instructions on the pack. On a busy morning, I want a set portion without having to measure it out first. Speed and portion size are the main considerations for around 20% of consumers.
Gluten-free labelling Check for an explicit gluten-free label and read the current ingredients and allergen information. If I need to eat gluten-free, I don’t want to rely on the assumption that standard oats are suitable. This is the most important consideration for around 20% of consumers.
Versatility Read the ingredients list if you’re looking for plain rolled oats so you can decide how to flavour them yourself. I want to use the same neutral base for different breakfast ideas or bakes, without being tied to one ready-made flavour. This is what makes the difference for around 27% of consumers.

Common mistakes

  • Looking only at the price on the pack

    A smaller pack may cost less at the till but still have a higher price per kilo. This matters most if you eat oats regularly.

    Compare the net weight and current price per kilo, and think about how many portions you’ll actually use.

  • Assuming standard oats are gluten-free

    According to Voedingscentrum, oats may be contaminated with gluten. So a pack of standard oats isn’t automatically suitable if you need to eat gluten-free.

    Choose a product explicitly labelled gluten-free and check the ingredients and allergen information on the pack when you buy it.

  • Buying a large bag without a plan for using it

    A low price per kilo is less of a bargain if you don’t use most of the contents.

    Work out in advance how many portions you’ll get from the pack and follow the storage instructions on the label. Seal the pack properly after use.

    A pack that isn’t sealed properly, or a stockpile you don’t use, can lead to waste.

  • Automatically adding oats to your Asian night shopping list

    Oats aren’t an essential ingredient for every Asian evening meal. Voedingscentrum lists them as a breakfast food and as an ingredient in dishes and bakes, among other uses.

    Let the evening meal you’ve chosen guide your shopping list. Buy oats only if you need them for that recipe or have another planned use for them.

Brands to consider

Quaker

Quaker offers both standard 600 g oats and 324 g Oats Express portion sachets.

  • The 600 g version described by Jumbo is made with wholegrain oats; Albert Heijn lists twelve individual portions in Oats Express.
  • Portion sachets save you measuring, but compare their current price per kilo separately with loose oats.

Brinta

Brinta offers 450 g oats made with extra-fine flakes.

  • Albert Heijn describes the flakes as extra fine and designed for making hot porridge quickly.
  • These standard oats aren’t necessarily gluten-free. If this matters to you, check the current allergen information.

Albert Heijn

Albert Heijn offers 500 g packs of standard fine wholegrain oats, as well as a separate 450 g version explicitly labelled gluten-free.

  • The standard version lists wholegrain oats as an ingredient; the gluten-free version is explicitly labelled as such.
  • Don’t confuse the two versions: if you need gluten-free oats, check the label on the exact pack you’re buying.

Jumbo

Jumbo offers fine wholegrain oats in a 1 kg pack.

  • Jumbo lists 25 portions per pack, which can help you estimate how much of your stock you’ll use.
  • Even with a large pack, consider whether you’ll use all the contents and whether the allergen information meets your needs.

ALDI

ALDI lists Golden Bridge fine or coarse wholegrain oats in a 1 kg pack.

  • This product range lets you choose between fine and coarse flakes.
  • Check the current ingredients, allergens and price per kilo for the specific pack.

Oats and portion sachets at Joybuy

These products include portion sachets for anyone who doesn’t want to measure out oats, and packs of loose oats for anyone who prefers to portion them out themselves. Choose a quantity that suits how you use oats and check the current price per kilo. None of these products needs to be a standard addition to your Asian night shopping list.

Quaker Express Oatmeal 324 g

Quaker Express Oatmeal 324 g

An option for anyone who’d rather use portion sachets than measure out oats each time.

324 g pack. Check the preparation instructions, allergen information and current price per kilo on the product packaging.

View at Joybuy
Quaker Oats 600 g

Quaker Oats 600 g

For anyone who prefers to measure out their own portions from a pack of oats.

600 g pack; the Quaker version in this size described by Jumbo is made with wholegrain oats. Compare the current price per kilo and read the label if you need gluten-free oats.

View at Joybuy
Brinta Oats 450 g

Brinta Oats 450 g

For anyone who wants loose rolled oats and prefers to choose their own portion size and toppings.

450 g pack. Albert Heijn describes the Brinta oats in this size as extra-fine flakes; check the preparation instructions and allergen information on the current packaging.

View at Joybuy
Quaker Oats 375 g

Quaker Oats 375 g

For anyone looking for a smaller pack of standard oats and wanting to measure out their own portions.

375 g pack. Compare the current price per kilo with larger packs and check the label if allergens or gluten-free labelling are important to you.

View at Joybuy

Frequently asked questions

Are standard oats automatically gluten-free?

No. According to Voedingscentrum, oats may be contaminated with gluten. If you need to eat gluten-free, choose oats explicitly labelled gluten-free and check the current ingredients and allergen information.

How do I compare a large bag with instant portion sachets?

Compare the current price per kilo and consider how many portions you realistically expect to use. Portion sachets save you measuring; a large bag is a better fit if you portion it out yourself and use all the contents.

How should I store an opened large pack?

Follow the storage instructions on the label and seal the pack properly after use. Check the best-before date too, and choose a pack size that suits how much you use.

Do I need instant oats for an Asian night?

No, not for an Asian night in general. Buy oats if your chosen recipe calls for them, or if you’ll also use the pack for breakfast, snacks or baking. Base the rest of your shopping on your evening meal.