For a children’s party, choose individually wrapped breakfast cake if you want to hand out equal portions without cutting anything up. Before buying, check the venue’s rules and the label on the product you’ve chosen, especially if any of the children need to avoid allergens. If you’d also like to compare nutritional values, look at the figures per 100 g and per portion. A different nutritional profile doesn’t automatically mean the cake is suitable for every child.
Individually wrapped portions can be counted in advance and handed out. Jumbo lists a Peijnenburg Naturel 10-pack containing ten 28 g slices; a Joybuy listing describes a Peijnenburg pearl sugar pack with four individual 36 g portions.
When you’re catering for a group of children, you’ll want to know which ingredients and possible cross-contamination warnings are listed on the exact product you’ve chosen. The Netherlands Nutrition Centre lists rye as a grain containing gluten, among other examples.
If you’re choosing based on more than flavour or ease of handing out, you can compare sugars, fibre, ingredients and portion size. The Netherlands Nutrition Centre also recommends fruit and vegetables as snacks for children aged 4 to 12.
Work out how many portions you need and whether they really have to be individually wrapped. Then check that the breakfast cake you’ve chosen meets the party’s requirements and matches the current label.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Handing out and portions | Count the portions, check the weight per piece and see whether each slice has its own wrapper. | I want to have a portion ready for every child without having to cut anything up during the party; around 42% of consumers would put ease of handing out first. |
| Allergens and requirements | Ask about dietary requirements and read the ingredients and any possible cross-contamination warnings for the product you’ve chosen. | If the children have different dietary needs, I want to know before handing it out whether the cake is suitable for them; this would be the main concern for around 33% of consumers. |
| Nutritional information | Compare sugars and fibre per 100 g and per portion; for products with no added sugars, check the ingredients too. | I want to weigh up which ingredients and nutritional profile I’d prefer in a party treat, even if another bar is easier to hand out. Around 25% of consumers are expected to prioritise nutritional profile. |
Breakfast cake can contain grains that contain gluten, and packaging may also carry warnings about the possible presence of other allergens. The product name alone isn’t enough to check whether it’s suitable.
Before buying, ask parents and the venue about their requirements. Then read the current label on the exact product you intend to hand out, including any warnings.
These words don’t tell you how much sugar a portion contains, and on their own they say nothing about the other ingredients. A product with a different nutritional profile isn’t necessarily individually wrapped either.
Compare the nutritional information per 100 g and per portion, and check the ingredients, warnings and packaging at the same time.
What you choose for a children’s party doesn’t have to be the same as what you’d choose for an everyday snack. The Netherlands Nutrition Centre recommends fruit and vegetables as snacks for children aged 4 to 12.
Decide whether you’re looking for a one-off party treat or a regular snack, then compare products for that particular occasion.
You can’t tell from the product category which type of salt has been used in a particular cake. NBC / brood.net’s information about bakers’ salt isn’t an ingredients list for the product you’re buying.
If the presence of iodised salt matters to your choice, check the ingredients list on the specific product’s packaging.
The range includes individually wrapped plain and pearl sugar portions, as well as a sliced wholemeal version. Check which product you’re buying: the same brand name doesn’t mean the portion size or packaging will be the same.
Lidl Netherlands lists cake bars, including a ‘breakfast cake, less sugar’ variety.
PLUS lists breakfast cake bars in its range, including ‘gingerbread, less sugar, 5-pack’ and ‘gingerbread zero, 4-pack’.
That depends on the rules at the venue. Ask in advance what children are allowed to bring or receive; according to the Netherlands Nutrition Centre, such rules may form part of the venue’s policy on treats.
Yes. Having its own wrapper doesn’t automatically make a cake suitable for every child. Read the ingredients and warnings on the current packaging, and check with parents if a child needs to avoid anything.
No. That wording doesn’t mean the product is sugar-free. Check the nutritional information per 100 g and per portion for the product you’ve chosen, and read the ingredients to see whether it contains sweeteners.
No. The type of product alone doesn’t tell you which salt has been used in a particular variety. If this matters to your choice, check the ingredients list on the packaging.
