Choose a multiseed croissant if you want to offer a distinctive seeded alternative alongside the plain croissant, and can check the current ingredients, allergens and portion size. If you want to keep the classic croissant and offer a separate seeded bread option, pair it with a multiseed roll. Seeds on a croissant alone do not show that it is wholemeal or high in fibre.
For hotels that want to offer a distinctive seeded alternative alongside a plain croissant, without changing the entire bread selection. Albert Heijn and Lidl both list a multiseed croissant; check the latest product information before serving it at the buffet.
For hotels that need to make allergen information for unpackaged products clearly available. The Netherlands Food and Consumer Product Safety Authority explains how food businesses can inform guests about allergens present, for example with shelf labels or menus.
For hotels that want to keep the plain croissant and also offer a separate multiseed loaf or roll. This makes it easy for guests who prefer bread to recognise it as a separate option.
A good choice when: you want a croissant topped with visible seeds to complement the existing breakfast selection.
Consider: the product name does not tell you the nutritional value, allergens or portion size of the specific variety.
A good choice when: you want to keep the classic croissant while giving guests the option of a distinct seeded bread.
Consider: two separate products need more space and separate product information on the buffet.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Variety and texture | Check which seeds are in the specific croissant and whether the portion size suits the buffet. | Guests who like to choose something different from a plain croissant are usually looking for a distinctive seeded variety. This variety is the top priority for around 45% of consumers. |
| Allergen information | Check the latest allergen information for each variety and make sure the buffet label matches the product being served. | If ingredients affect my choice, I want to know which allergens are present before serving myself. Around 33% of consumers give this information top priority. |
| A separate bread option | For the specific roll and croissant, compare the type of flour and nutritional information, including fibre per 100 g or per portion. | Guests who would rather have seeded bread than a different croissant want to be able to choose it as a separate buffet option. This bread choice matters most to around 22% of consumers. |
The product name does not prove that it is made with wholemeal flour or support a fibre claim. Nutritional values listed by the Netherlands Nutrition Centre for multigrain bread with seeds and kernels do not automatically apply to a seeded croissant.
Only use the latest information for the specific croissant to support a nutritional claim. If guests are mainly looking for a seeded bread option, choose a separate bread product and check its label too.
The name ‘multiseed’ does not tell you which allergens are present in a particular variety. The Netherlands Food and Consumer Product Safety Authority says information about allergens present in unpackaged products must be available to guests.
Use the latest supplier information. Whenever a product or supplier changes, check that the information on the buffet still matches the product being served.
The fact that bakers’ salt is iodised table salt does not tell you which salt was used in a particular croissant or how much iodine it contains.
Do not base information about a croissant on the product category alone. If the type of salt used is relevant to your buffet information, ask for the specification of the exact variety.
A suitable product name alone does not tell you whether the unit weight, pack size and delivery method suit the planned number of breakfast portions.
Before ordering, ask about the pack size, preparation instructions and delivery options. Also check how the portions and product information will be presented during breakfast service.
Albert Heijn lists AH Multiseed Croissant as a separate product.
Lidl Netherlands lists a product called Multiseed Croissant.
Jumbo lists plain, mini and frozen croissants, among other options, for comparing size and preparation.
ALDI lists croissants and bake-at-home products, as well as Bakkersgoud Rustic Light Multiseed Bread.
PLUS lists Korenlanders Light Multiseed as a bread product for a separate bread option.
Dirk lists butter croissants and Bakker van der Akker Multikorn multigrain rolls as different types of product.
Yes. Guests must be able to get information about allergens present in unpackaged food. According to the Netherlands Food and Consumer Product Safety Authority, this can be provided, for example, on shelf labels or menus. If the information is given verbally, it must be clear that guests can ask for it. Make sure the information relates to the variety being served.
No, you cannot tell from the name. Check the type of flour and nutritional information for the specific croissant before making any claims about its ingredients or nutritional value on the buffet label; information about multigrain bread is not a substitute.
You cannot tell from the product category. Bakers’ salt is iodised table salt, but you will need to check the latest ingredient or supplier information for the specific croissant to find out which salt was used.
This combination works well if you want to keep the classic croissant and also give guests a clearly separate seeded bread option. Bear in mind that you will need space for two products, and check the ingredients, allergens and buffet label for each one separately.
