Who might be weighing up this choice?

Sporty shoppers looking for a savoury snack

If protein matters to you around exercise, compare the amount per portion. Check the carbohydrates, energy and portion size too; a product name aimed at sporty shoppers doesn’t replace these comparisons.

Shoppers who plan their carbohydrate intake

If you’ve planned a snack, what matters is the amount of carbohydrates in the portion you eat, not just a mention of sugars on the front of the pack. Compare that amount with your personal eating plan. Diabetes Fonds recommends that people with type 2 diabetes discuss their eating pattern with a healthcare professional.

Crisp lovers who consider the full nutritional picture

If you’re mainly in the mood for crisps, you can compare energy, salt and saturated fat per portion as well as protein and carbohydrates. A reduced-fat claim doesn’t tell you about these other factors.

What should you consider when buying?

When choosing a savoury crisp snack with diabetes-aware choices in mind, what you need to weigh up depends on what matters most to you at that snack moment.

What to considerWhat to check when buyingWho it matters to
Carbohydrates and portion size Compare carbohydrates per 100 g and per portion, and consider how much you actually plan to eat. I want to know how many carbohydrates are in my planned snack portion so I can compare it with my own eating plan. For around 45% of consumers, planning carbohydrate intake comes first.
Protein around exercise Check the stated amount of protein per portion and compare it with the energy and carbohydrates. When I exercise, I look for a savoury snack with a clear protein content, without overlooking the rest of its nutritional value. For around 33% of consumers, protein is the top priority.
Other nutritional information Compare energy, salt and saturated fat per portion, and check what any fat claim refers to. If crisps are mainly a planned treat, I want to weigh up what else that portion contains. For around 22% of consumers, this broader view of the portion matters most.

Common mistakes

  • Looking only at the protein figure

    High-protein crisps can also contain carbohydrates, energy, salt and saturated fat. The European Commission lists these as elements of the nutritional information on prepacked foods.

    Compare the figures for specific products using the same portion size before deciding which snack fits your plans.

  • Assuming less fat means fewer carbohydrates

    According to Lay's, Oven Baked contains 50% less fat than regular potato crisps. This comparison is about fat and says nothing about the carbohydrate content or amount of protein.

    For those figures, check the nutrition table for the flavour and pack you want to buy.

  • Relying on an old product listing

    Ingredients and nutritional values can change. Albert Heijn also points out that dietary and allergy information may change.

    Check the current packaging again, especially if you choose a different flavour or pack size.

  • Treating a brand comparison as a general conclusion

    XXL Nutrition compares its Protein Chips with regular supermarket crisps. A brand comparison like this doesn’t necessarily tell you how the specific variants and portions you’ve chosen compare with each other.

    Compare the current nutritional information for both specific products, using the same amount as your basis.

Brands to consider

Albert Heijn

Albert Heijn offers products including AH Proteïne Crisps Paprika.

  • A specific product you can compare by portion size and nutritional value.
  • Albert Heijn says that ingredients, nutritional values and allergy information may change; check the current packaging before making your choice.

Body & Fit

The Smart Protein Chips range includes an Original variant listed by Albert Heijn.

  • A range to explore if protein is a priority when you’re shopping.
  • Check the current nutritional information for your chosen flavour to assess the carbohydrates and protein per portion.

XXL Nutrition

XXL Nutrition offers Protein Chips in a range of flavours.

  • According to XXL Nutrition’s own product information, a 50 g portion contains approximately 180 kcal.
  • Compare brand claims about nutritional value with the current packaging and a specific alternative product, using the same portion size.

Lay's

Here, Lay's is a reference for regular and oven-baked crisps, not a confirmed high-protein option.

  • According to Lay's, Oven Baked contains 50% less fat than regular potato crisps.
  • This fat comparison doesn’t show a lower carbohydrate content or a higher amount of protein.

Pringles

Pringles makes regular stackable crisps in flavours including Original, Paprika and Sour Cream & Onion.

  • These flavours offer a useful reference if taste is your main reason for buying.
  • Check the nutritional value of the specific variant rather than assuming it offers a protein or carbohydrate benefit.

Related products at Joybuy

Related products coming soon.

Frequently asked questions

Are high-protein crisps automatically suitable for people with diabetes?

No. The high-protein label doesn’t tell you about the carbohydrates or the rest of the nutritional value of your portion. Check the label in the context of your personal eating plan. For type 2 diabetes, Diabetes Fonds recommends discussing which eating pattern is right for you with a healthcare professional.

Which nutritional values should I compare on the label?

Compare energy, fat, saturated fat, carbohydrates, sugars, protein and salt per 100 g and for the portion you plan to eat. This helps prevent different portion sizes from skewing the comparison.

Does less fat also mean fewer carbohydrates?

No, a fat claim doesn’t tell you about the carbohydrate content. Lay's statement that Oven Baked contains 50% less fat than regular potato crisps refers specifically to fat. Check the nutrition table for the product you’ve chosen to find out about its carbohydrates.

Should I check the label again the next time I buy the product?

Yes. Check the current packaging if nutritional values, ingredients or allergens matter to your choice. Albert Heijn says this product information can change, so take extra care if you choose a different flavour or pack size.