What should you look for when choosing?
First, compare the dry products by fibre per 100 g. Then consider which preparation method and ingredients suit your evening bowl.
| What to consider |
What to check |
Who it matters to |
| Fibre and base |
Compare the fibre per 100 g of dry product and check whether you’re buying plain wholegrain oats or a blended mix. Under EU Regulation (EC) No 1924/2006, the claim ‘high fibre’ requires at least 6 g of fibre per 100 g or 3 g per 100 kcal. |
I want to start with plain oats and choose what to add to my evening bowl. For around 37% of consumers, the fibre content of a simple base like this comes first. |
| Preparation time |
Check the stated preparation time and the amount of liquid needed. If you’re using a microwave, also check the wattage shown on the pack. |
After a long day, I want my oats to be ready quickly. A short preparation time is the deciding factor for around 27% of consumers. |
| Extra protein |
Compare protein and fibre per 100 g, and check where the extra protein comes from. Albert Heijn lists AH Volkoren havermout proteïne as containing 20 g of protein and 9.1 g of fibre per 100 g; the mix includes soya protein isolate. |
If I also want extra protein, I look beyond the word ‘protein’ on the pack. For around 18% of consumers, this is the main reason for comparing different options. |
| Allergens |
Read the current allergen information. If you need to eat gluten-free, check specifically for a gluten-free label; the Dutch Coeliac Association recommends looking for the Crossed Grain symbol. |
If I need to avoid certain ingredients, I want to know what the label says before I start preparing my meal. For around 18% of consumers, allergens or the need for a gluten-free label are the main considerations. |
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Frequently asked questions
When can porridge oats be labelled ‘high fibre’?
Under EU Regulation (EC) No 1924/2006, the claim ‘high fibre’ can be used for products containing at least 6 g of fibre per 100 g or 3 g of fibre per 100 kcal. Before you buy, compare the nutrition information for the specific product; ‘wholegrain’ on its own doesn’t indicate an exact fibre content.
Are plain porridge oats suitable for people with coeliac disease?
Plain porridge oats are not automatically suitable for people with coeliac disease, as oats may come into contact with cereals containing gluten. The Dutch Coeliac Association recommends looking for the Crossed Grain symbol; even pure oats are not tolerated by everyone with coeliac disease.
Which oats should I choose for a quick, warm evening bowl?
Fine oats or individual sachets are good options if a short preparation time is your priority. Brinta Havermout is listed as taking around two minutes in the microwave at 900 W, while Quaker Oats Express Naturel takes two minutes at 800 W. Check the amount of liquid needed for your pack too.
What should I look for in porridge oats with extra protein?
Compare protein and fibre per 100 g, and read the ingredients and allergen information. Albert Heijn lists AH Volkoren havermout proteïne as containing 20 g of protein and 9.1 g of fibre per 100 g; the mix also contains soya protein isolate, linseed and sunflower seeds.