Who is this comparison for?

Families comparing fibre content

For households that want to check the amount of fibre per 100 g and take the sugar content per 100 g into account too.

Larger households stocking up

For families comparing pack sizes and stated serving numbers to make sure they have enough granola for several breakfasts.

Households checking allergens

For families where someone needs to check the ingredients and any cross-contamination warnings before buying. The fibre content alone does not tell you whether a product is suitable.

What should you look for when choosing?

First compare the nutritional information on the same basis, then check that the pack size and ingredients suit your household.

What to consider What to check before buying Who it matters to
Fibre and sugars Check the fibre and sugar content per 100 g. Make sure any ‘high fibre’ claim meets the requirements of EU Regulation 1924/2006. If I choose granola specifically for its fibre content, I want to be able to compare it with the sugars on the label. This comparison is the top priority for an estimated 45% of consumers.
Pack size Compare the weight in grams and, if stated, the number of servings. When planning several family breakfasts, I want to know how long one pack will last. Around 36% of consumers prioritise this practical need to stock up.
Allergens Read the current ingredients list and any ‘may contain’ warnings on the pack. If a family member needs to avoid an allergen, the label determines which granola is suitable. This check is the top priority for an estimated 19% of consumers.

Common mistakes

  • Assuming granola with oats or nuts is automatically high in fibre

    The ingredient name does not tell you how much fibre the finished product contains. For a ‘high fibre’ claim, EU Regulation 1924/2006 specifies at least 6 g of fibre per 100 g or 3 g per 100 kcal.

    Check the fibre content in the nutritional information before using that claim to choose products.

  • Reading ‘no added sugars’ as ‘sugar-free’

    The nutritional information published by Quaker for Cruesli Granola Zero Sugar Added Naturel states that it contains 3.2 g of sugars per 100 g. So the product name alone does not give you the full sugar content.

    For the variant you choose, compare the ‘of which sugars’ figure per 100 g on the current packaging.

  • Relying on an allergen list you checked previously

    The variants reviewed differ in the allergens they contain and their ‘may contain’ warnings. A different flavour or updated packaging means you need to check again.

    Read the current label every time you buy, even if you have bought the same granola before.

Brands compared

Cruesli (Quaker)

Quaker Cruesli Granola Zero Sugar Added Naturel is one option to compare for fibre and sugars.

  • Quaker states that this variant contains 22 g of fibre and 3.2 g of sugars per 100 g.
  • The product information says it may contain milk, barley, wheat and various nuts. Check the nutritional values and allergens on the packaging of the variant you buy.

Zonnatura

Published nutritional values for Granola Classic Crunchy make it possible to compare the product per 100 g.

  • Zonnatura states that Granola Classic Crunchy contains 22 g of fibre and 1.6 g of sugars per 100 g.
  • This variant contains wheat and soya and may contain nuts, milk and sesame.

Albert Heijn

AH Granola noten is a supermarket own-brand option, sold in a 500 g bag.

  • Albert Heijn states that this variant contains 8.1 g of fibre and 11 g of sugars per 100 g.
  • This variant contains nuts. Check the current packaging for full allergen information.

Jumbo

Jumbo offers Granola Noten, Pitten en Zaden and Granola Haver, Pitten en Bessen, both in 500 g bags.

  • These pack sizes make the variants worth considering for households planning several breakfasts.
  • For each variant you choose, check the fibre, sugar and allergen information on the current label before comparing it with other granola.

Lidl

Lidl lists Super Berry and Super Nutty as granola variants available in store only.

  • You can check the packaging while you shop.
  • Check the fibre, sugar and allergen information for your chosen variant in store.

ALDI / Golden Bridge

ALDI lists Golden Bridge Granola in a 500 g pack.

  • The stated pack size can help you plan several family breakfasts.
  • Check the nutritional information on the packaging to assess the fibre and sugar content of this variant.

Granola options at Joybuy

These variants and multipacks offer different quantities of granola for family breakfasts. For every option, check the current label, especially if fibre content or allergens are a deciding factor.

Quaker Zs Cruesli Natural, 400 g

Quaker Zs Cruesli Natural, 400 g

A 400 g pack for anyone who prefers to buy a smaller quantity at a time. Check the fibre and sugar content on the current packaging, as published values for related Quaker product names vary. If you have allergies, also read the ingredients list and any ‘may contain’ warnings.

View at Joybuy
TastyBasics Granola Nuts & Seeds, 350 g

TastyBasics Granola Nuts & Seeds, 350 g

The 350 g bag is a good option if you prefer to buy smaller quantities. If you’re specifically looking for granola with nuts and seeds, also check the full ingredients list and allergen information on the packaging.

View at Joybuy
Quaker Cruesli Zero Sugar Added Apple, Pecan and Cinnamon, 400 g

Quaker Cruesli Zero Sugar Added Apple, Pecan and Cinnamon, 400 g

A different flavour in a 400 g pack. Alongside the product name, check the sugar and fibre content on the current packaging. Also check the allergen information, as this variant contains pecans.

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Holie's Granola Glutenfree Peanut Chocolate, 6 x 330 g

Holie's Granola Glutenfree Peanut Chocolate, 6 x 330 g

Six 330 g bags make it easy to spread your supply across several breakfasts. If you need gluten-free granola, don’t rely on the product name alone: check the current packaging and look out for the peanut information too.

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Holie's Granola Nuts & Seeds, 6 x 350 g

Holie's Granola Nuts & Seeds, 6 x 350 g

With six 350 g bags, this multipack is ideal for households that like to keep granola in stock. Check the fibre and sugar content per 100 g, and before buying, check which nuts and grains are listed on the current label.

View at Joybuy

Frequently asked questions

When can granola be labelled ‘high fibre’?

For a ‘high fibre’ claim, EU Regulation 1924/2006 requires at least 6 g of fibre per 100 g or 3 g of fibre per 100 kcal. Check the nutritional information for your chosen granola to confirm the amount.

Does one serving of granola provide your daily fibre intake?

You can’t tell from the ‘high fibre’ claim alone. The amount of fibre per serving depends on the serving size, and other foods also contribute fibre throughout the day.

Should I check the allergens on every bag?

Yes. If a family member needs to avoid an allergen, check the current label for the specific variant you’re choosing. The Netherlands Food and Consumer Product Safety Authority explains how allergens are listed in the ingredients; also check for any ‘may contain’ warnings.

How should I store an opened large bag of granola?

Seal the packaging tightly after use and follow the product’s storage instructions. Albert Heijn advises sealing the packaging tightly for AH Granola noten.