Choose a half multigrain loaf that weighs the right amount for what your household will eat on Sunday and in the days that follow. If you specifically want to compare wholemeal bread or fibre, don’t rely on the name or dark colour: check the description on the packaging and the nutritional information per 100 g. Also read the ingredients and allergen information for the loaf you choose.
If you don’t need a whole loaf for Sunday breakfast, you can compare the weight of a half loaf with how much you’ll eat over the following days. The half loaves from PLUS and Lidl in this guide each weigh 400 g.
The name multigrain doesn’t tell you whether a loaf is wholemeal. According to the Netherlands Nutrition Centre, multigrain refers to bread made with at least three types of grain. If you want wholemeal bread, check the description of the specific loaf and compare the fibre per 100 g.
If particular grains, seeds or sesame matter to you, the ingredients and allergen information for the loaf you choose are more important than its name. You can also check the current label to see whether baker’s salt has been used.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Portion size and leftovers | Check the weight and estimate how many slices you’ll eat on Sunday and afterwards. PLUS and Lidl each list a half loaf weighing 400 g. | In a small household, I want enough bread for breakfast without being left with lots of leftovers. Around 36% of consumers put portion size first. |
| Wholemeal bread and fibre | Look for the wholemeal description and compare fibre per 100 g. The name multigrain or a dark colour alone isn’t enough. | If wholemeal bread is my main priority, I want to be able to see that on the packaging rather than guess from its appearance. For around 29% of consumers, this comes before other considerations. |
| Ingredients and allergens | Read the ingredients and allergen information for the exact loaf. Check the label too if you want to know whether baker’s salt has been used. | I need to be able to tell whether the grains or seeds used are suitable for me. For around 21% of consumers, checking the ingredients is the top priority. |
| Availability | Check whether the half loaf you’ve chosen is available at your shop or for your preferred delivery time. | When I need bread for Sunday, I want to know whether this particular half loaf will be available in time. For around 14% of consumers, this is the main concern. |
According to the Netherlands Nutrition Centre, multigrain bread is made with at least three types of grain. That alone doesn’t tell you whether the whole grain has been used or how much fibre the bread contains.
Check whether the specific loaf is described as wholemeal and compare the fibre per 100 g if that matters to your choice.
A dark colour and visible seeds don’t confirm that a loaf is wholemeal. For example, Lidl’s half dark multigrain loaf contains various grains and seeds, but the product name alone says nothing about whether it is wholemeal.
Check the product description, ingredients and nutritional information rather than judging by appearance alone.
According to the Netherlands Nutrition Centre, bread doesn’t have to be baked with baker’s salt. So the type of bread alone won’t tell you whether it has been used.
Read the ingredients list for the loaf you choose if you want to know whether it contains baker’s salt or iodised salt.
Jumbo’s online category lists both an own-brand half multigrain loaf and a half Waldkorn loaf.
PLUS Korenlanders Donker Meergranen Rond 1/2 is a 400 g half loaf described as a completely wholemeal multigrain loaf.
Dirk describes Bakker van der Akker Bakkers meergranen half as a loaf for breakfast or lunch.
Lidl describes a 400 g half dark multigrain loaf sold in store, containing wheat, barley and buckwheat, among other ingredients.
No. According to the Netherlands Nutrition Centre, multigrain refers to at least three types of grain; it doesn’t automatically mean the whole grain has been used. Check whether the bread you want to buy is described as wholemeal and, if necessary, compare the fibre per 100 g.
No. According to the Netherlands Nutrition Centre, there’s no requirement to bake bread with baker’s salt. Check the ingredients list for the loaf you choose if you want to know whether baker’s salt or iodised salt has been used.
Compare the listed weight with how many slices you expect to eat on Sunday and over the following days. The half loaves mentioned from PLUS and Lidl each weigh 400 g; don’t assume every half loaf weighs the same.
Check the allergen information for the exact product, as recipes can vary. For Korenlanders Donker Meergranen Rond 1/2, PLUS lists wheat, barley, oats and sesame, among other ingredients.
Follow the storage instructions on the packaging of the loaf you choose. PLUS advises storing Korenlanders Donker Meergranen Rond 1/2 in a cool, dry place away from light; check the use-by information on your own packaging too.
