Which option is right for you?

Solo breakfast eater looking for pre-measured portions

You want to prepare or take one portion with you for each breakfast, without opening a large bag. Check that the product really is granola and contains individual portions; portion-packed porridge oats are a different product category.

Solo shopper comparing nutritional information

You choose mainly by ingredients or nutritional values, and don’t mind measuring out your own portions. The Netherlands Nutrition Centre points out that breakfast cereals vary in things such as sugars, fibre, salt and fat.

Weekly shopper who portions it out themselves

You buy granola for several breakfasts and can measure out a portion each time. When choosing a bag, check its net weight and how much you actually use for each breakfast.

What should you look for when choosing?

First decide whether granola or a pre-measured portion matters more to you. Granola in a regular bag means portioning it yourself. If you’d rather not do that and enjoy porridge oats too, consider portion-packed oats.

What to consider What to check when buying Who it matters to
Individual portions Check whether the packaging mentions individual sachets and whether the product is granola. I want to take my breakfast with me without measuring it out of a bag. For around 36% of consumers, a pre-measured portion comes first.
Weekly supply Compare the net weight with the number of breakfasts you’re buying for and the portion you usually have. I eat granola several times a week and want to choose a bag that suits how I use it. For around 29% of consumers, having a practical supply for the week matters most.
Nutritional information Compare the exact varieties per 100 g, and also check the stated portion size and ingredients list. I care more about the ingredients than the convenience of a sachet, and want to compare sugars, fibre, salt and fat. That’s the top priority for around 21% of consumers.
Allergens Check the ingredients, allergen information and any warning that the product may contain other allergens on the current packaging. I need to know which ingredients and allergens are in the variety I’ve chosen before I buy it. For around 14% of consumers, checking this comes first.

Common mistakes

  • Assuming a small pack is single-serve granola

    A small pack or smoothie bowl doesn’t automatically contain individual portions of granola. You may still have to measure it out yourself, or end up buying a different type of breakfast.

    Check both the product category and whether individual portions are explicitly mentioned.

  • Relying only on a claim on the front of the pack

    A claim about added sugar doesn’t tell you on its own how much sugar, fibre, salt or fat the exact variety contains. The Netherlands Nutrition Centre points out that breakfast cereals vary.

    Compare the nutritional information per 100 g and the ingredients lists of the varieties side by side.

  • Skipping the allergen information

    Ingredients vary between varieties. For Granola Amandel Cashew, Zonnatura lists wheat, almonds, cashew nuts and soya, among other ingredients, along with a warning that other allergens may also be present.

    When you buy it, check the allergen information on the current packaging of the exact variety.

Brands to consider

Quaker Cruesli

A range of crunchy varieties, including Zero Sugar Added. Compare the specific variety rather than judging the range as a single product.

  • For Cruesli 4 Nuts, Quaker lists 208 kcal and 5,4 g sugars per 45 g serving; these figures apply to this variety and serving size.
  • A variety’s name doesn’t tell you whether the pack contains individual breakfast portions.

Zonnatura

Worth considering if you want to assess the ingredients in a specific granola variety, such as Amandel Cashew.

  • For Amandel Cashew, Zonnatura provides information about ingredients and allergens.
  • According to Zonnatura, this variety contains wheat, almonds, cashew nuts and soya, and may also contain other nuts, milk and sesame seeds. Check the current label.

Golden Bridge

A granola from ALDI to consider as a regular bag for several breakfasts.

  • ALDI lists Golden Bridge Granola in a 500 g pack.
  • If you need individual breakfast portions, check separately whether the pack contains them.

Products to portion yourself, or alternatives

These products show two options for your weekly shop: granola to measure out for each breakfast, and porridge oats if you’d rather have a pre-measured portion than granola.

Quaker Express Oatmeal, 324 g pack

Quaker Express Oatmeal, 324 g

For anyone who values a pre-measured breakfast portion more than granola: this is porridge oats, not granola. The pack contains 324 g; check the label for the size of each individual portion and the preparation instructions.

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Holie's Granola Glutenfree Peanut Chocolate, 330 g pack

Holie's Granola Glutenfree Peanut Chocolate, 330 g

For anyone who wants granola and can measure out their own portions. The pack contains 330 g; check the current packaging for individual portions and any dietary or allergen information rather than relying on the product name alone.

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Quaker Cruesli Zero Sugar Added Apple, Pecan and Cinnamon, 400 g pack

Quaker Cruesli Zero Sugar Added Apple, Pecan and Cinnamon, 400 g

For anyone looking for this Cruesli variety and happy to measure out a breakfast portion themselves. The pack contains 400 g; compare the ingredients and nutritional information for this specific variety, and check whether it contains individual portions.

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Frequently asked questions

Does a small pack of granola automatically count as one portion?

No. A small pack doesn’t mean the contents are individually portioned. Look for an explicit mention of individual portions and check that the product is actually granola.

What can I choose if I mainly want pre-measured breakfast portions?

Portion-packed porridge oats are an alternative if granola isn’t essential. Albert Heijn lists Quaker Oats Express Naturel, 324 g, with 12 portion packs; however, porridge oats have a different composition and texture from granola.

How do I compare the nutritional information of two granolas?

Compare the exact varieties per 100 g, and also check the stated portion size and ingredients list. According to the Netherlands Nutrition Centre, breakfast cereals can vary in sugars, fibre, salt and fat.

Where can I find the allergens in a granola variety?

Check the allergen information and any warnings on the current packaging of the exact variety. The Netherlands Food and Consumer Product Safety Authority says that allergens must be clearly listed on the labels of prepacked foods; the product name alone isn’t enough.