Who is this for?

Buying for someone with coeliac disease

You’re looking for taaitaai biscuits clearly labelled gluten-free, and want to check the current packaging before serving them.

Home bakers who want to make shaped biscuits

You want to roll out the dough and cut out shapes yourself. You’ll need to choose gluten-free ingredients rather than use a standard taaitaai recipe or baking kit.

Shoppers choosing a shop in advance

You’re looking for a specific gluten-free taaitaai option around Sinterklaas and don’t want to mistake a regular taaitaai product for a gluten-free one.

What should you look for when choosing?

First decide whether you want to buy ready-made taaitaai biscuits or bake your own. Then check the gluten-free label and the current packaging of every product or ingredient you use.

What to consider What to check when buying Who it matters most to
Gluten-free suitability Check for a ‘gluten-free’ label on the current packaging and read the ingredients and allergen information. Under European Commission Implementing Regulation (EU) No 828/2014, ‘gluten-free’ means the food as sold contains no more than 20 mg/kg of gluten. When I buy taaitaai for someone with coeliac disease, I want to rely on the label on the packaging rather than the shape of the product. For around 36% of consumers, gluten-free suitability comes first.
Baking your own Check that every ingredient is labelled gluten-free, and keep your worktop, cutters and baking equipment free from crumbs and flour containing gluten. I want to cut out shapes myself, while making sure no gluten from other baking gets into the dough. Around 29% of consumers put safe home baking first.
Choosing a shop Look for a specific gluten-free taaitaai listing and check the current product page. Being listed online doesn’t guarantee that it’s in stock at a branch. When I’m planning my Sinterklaas shopping, I want to know which shop to look in for gluten-free taaitaai. For around 21% of consumers, being able to find a specific product is the biggest consideration.
Pack size Check the net weight after confirming the product is gluten-free. For example, Jumbo lists Gluten Free Bakery Holland Taai Taai Glutenvrij as weighing 130 g. If I’m sharing the biscuits, I want to know how much is in the pack without considering a standard taaitaai pack as an alternative. For around 14% of consumers, the quantity needed is the first thing they consider.

Common mistakes

  • Mistaking regular taaitaai for gluten-free taaitaai

    The shape or name doesn’t tell you whether a product is gluten-free. For example, Jumbo’s standard taaitaai baking kit lists wheat flour and rye flour.

    Use ‘gluten-free’ as your first selection criterion, then check the current packaging.

  • Checking only the ingredients when baking at home

    Glutenvrij.nl explains that cross-contamination can introduce gluten into food that doesn’t itself contain a gluten-containing ingredient.

    Bake separately from products containing gluten, and use a thoroughly cleaned worktop and clean kitchen utensils.

  • Relying on an old product page as a current label

    Ingredients and allergen information can change. Seasonal products may also vary in availability.

    Check the product page shortly before buying and inspect the packaging when it arrives. If you’re unsure, ask the supermarket or manufacturer for up-to-date allergen information.

Brands to consider

Consenza

Albert Heijn lists Consenza Taai taai poppetjes gluten free. It’s a ready-made option to consider if you don’t want to bake your own.

  • The product name explicitly states that it’s gluten-free.
  • Check the current packaging for ingredients and allergen information before serving the product.

Gluten Free Bakery Holland

Jumbo lists Gluten Free Bakery Holland Taai Taai Glutenvrij in a 130 g pack.

  • The product name clearly states both that it’s gluten-free and its net weight.
  • Read the ingredients and allergen information on the packaging; the product name alone doesn’t give you the full picture.

Maître Mathis

Albert Heijn lists Maître Mathis Taai taai glutenvrij as another ready-made taaitaai option.

  • The product name includes a gluten-free label.
  • Check the current packaging when you buy it, even if you’ve looked at the product online before.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Does ‘gluten-free’ mean taaitaai contains absolutely no gluten?

No, the label doesn’t literally mean zero gluten. Under European Commission Implementing Regulation (EU) No 828/2014, a food can be labelled ‘gluten-free’ if, as sold, it contains no more than 20 mg/kg of gluten. If you’re buying for someone with coeliac disease, check the label on the current packaging.

Can I replace just one ingredient in a standard taaitaai recipe?

Not without reviewing the whole recipe. A standard taaitaai recipe from Albert Heijn uses wheat flour, while Jumbo’s standard taaitaai baking kit lists wheat flour and rye flour. For gluten-free baking, check every ingredient individually and review your preparation method too.

What should I look out for when baking gluten-free taaitaai at home?

Make sure no crumbs or flour containing gluten get into the dough. Glutenvrij.nl explains that cross-contamination can introduce gluten into food that shouldn’t contain it. Use a clean work surface, kitchen utensils and baking equipment.

Is an ingredients list I viewed online earlier enough?

No, check the packaging of the product you actually buy too. Albert Heijn warns in its product information that ingredients and allergen information may change. If you’re unsure, ask for up-to-date information before serving the taaitaai.