Who is this relevant for?

A host with a guest who has coeliac disease

You want to offer a bread roll labelled gluten-free and prevent it coming into contact with regular breadcrumbs or shared kitchen utensils. The Netherlands Nutrition Centre also highlights the risk of a stray breadcrumb.

An organiser catering for different dietary needs

You want to know how many gluten-free rolls you’ll need, when you can bake them and how to serve them separately alongside the other dishes.

A consumer who checks for iodised salt

You want to be able to see from the ingredients list whether iodised salt has been added to the bread roll. According to the Netherlands Nutrition Centre, bakers don’t always use baker’s salt.

What should you look for when choosing?

Start by checking that the product is labelled gluten-free and can be prepared safely for your guest with coeliac disease. Then check the other allergens for each pack and plan how many you’ll need and when to bake them for the evening.

What to consider What to check before buying Who should pay particular attention?
Gluten-free and prepared separately Check for the ‘gluten-free’ label, and make sure you use clean kitchen utensils at home and serve the rolls somewhere free from regular breadcrumbs. If a guest has coeliac disease, I want to know that the roll is labelled gluten-free and won’t come into contact with regular crumbs. This is the main concern for around 50% of consumers.
Allergens and ingredients Read the latest ingredients and allergen information; look for iodised salt or baker’s salt if that’s relevant to your choice. If guests have other allergies too, I want to check the ingredients of each product. I also check the label for iodised salt. Around 30% of consumers give these ingredients top priority.
Quantity and baking plan Check the number of rolls, availability at your shop and the cooking instructions on the pack. With several dishes on the menu, I want to make sure I have enough rolls and can bake them in time. Availability and planning are the most important factors for around 20% of consumers.

Common mistakes

  • Assuming a spelt or sourdough roll is gluten-free

    Spelt is a type of wheat. A regular roll made with wheat, spelt, rye or barley isn’t a gluten-free alternative for a guest with coeliac disease.

    Choose a roll labelled ‘gluten-free’ and read the latest ingredients and allergen information.

  • Serving gluten-free rolls with the same tongs

    According to the Netherlands Nutrition Centre, even a stray breadcrumb can cause problems for someone with coeliac disease. Shared tongs or a crumb-covered serving area can undo the separation between the rolls.

    Use clean, separate utensils and serve gluten-free rolls apart from regular rolls.

  • Assuming baker’s salt will provide iodine

    According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. So a ‘gluten-free’ label tells you nothing about whether iodised salt has been added.

    Check the ingredients list on the bread roll you’re buying.

  • Assuming a product listing means it’s available locally

    A product in an online range isn’t necessarily available at your local shop. PLUS stated that the Ouni Glutenvrij pistolet was unavailable at the local shop shown.

    Check availability before deciding how many rolls to buy and finalising the rest of the menu.

Brands to compare

Albert Heijn

Albert Heijn describes its AH Glutenvrij Pistolets wit as rolls to finish baking at home.

  • The product information mentions a gluten-free bakery, iodised salt and instructions for the oven and air fryer.
  • The product may contain egg, milk, soya, almonds and hazelnuts; check the latest packaging before serving it to your guests.

PLUS

PLUS lists own-brand white and multiseed gluten-free rolls, as well as an Ouni Glutenvrij pistolet.

  • The gluten-free range lists the own-brand varieties in packs of two; the Ouni product information says there’s one roll per bag.
  • According to the product page shown, the Ouni roll wasn’t available at the local shop in question. Check availability and allergens for each product.

Jumbo

Jumbo has separate online categories for gluten-free products and bread rolls.

  • The gluten-free category can help you find alternatives to regular bread.
  • A roll in the regular bread category isn’t automatically gluten-free; check the individual product listing and packaging.

ALDI

ALDI lists gluten-free options in its bread range and also has a page for a white bread roll.

  • If you need a roll for a guest with coeliac disease, look specifically for a product labelled ‘gluten-free’.
  • Don’t assume the separately listed regular white roll is gluten-free unless the packaging says so.

Lidl

Lidl provides information about a gluten-free range and also lists white bread rolls.

  • The range information is a good starting point for looking at gluten-free products.
  • The listing of white bread rolls doesn’t confirm that they’re gluten-free. Check the current range in store and read the label.

Dirk

Dirk lists regular bread rolls and offers a search option for gluten-free products.

  • You can search specifically for a roll labelled gluten-free.
  • Don’t use the listed regular white rolls as an alternative for someone with coeliac disease unless they’re labelled gluten-free.

Gluten-free bread rolls at Joybuy

Related products coming soon.

Frequently asked questions

What does ‘gluten-free’ mean on a bread roll?

Under Commission Implementing Regulation (EU) No 828/2014, ‘gluten-free’ may be used when a product, as sold to the final consumer, contains no more than 20 mg of gluten per kg. Check the label when buying rolls for a guest with coeliac disease.

Is a gluten-free bread roll also suitable for someone with a wheat allergy?

You can’t tell from ‘gluten-free’ alone. For example, the Ouni Glutenvrij pistolet at PLUS lists wheat starch and wheat in its allergen information. If someone has a wheat allergy, check the ingredients and allergens for the specific product separately.

How should I serve gluten-free rolls alongside regular rolls?

Keep the gluten-free rolls separate during preparation and serving. Use clean utensils and a clean serving area so regular breadcrumbs don’t come into contact with the rolls for your guest with coeliac disease.

Does every gluten-free bread roll contain iodised salt?

No. Check the ingredients list for each product. Albert Heijn lists iodised salt for AH Glutenvrij Pistolets wit, but according to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt.

Should I check the label again, even for a product I know?

Yes. Check the latest packaging when choosing products for guests with coeliac disease or other allergies. PLUS warns that a product’s ingredients, nutritional information and allergen information can change.