What should you look for when buying?
When choosing bread for a takeaway night, a clear gluten-free label and separate preparation come first if someone has coeliac disease. Then you can match the shape of the bread, its ingredients and the nutrition information to what you’re planning to serve.
| What to consider | What to check when buying | Who is this important to? |
| Gluten-free labelling and separate preparation |
Look for a clear gluten-free label on the packaging, and use clean, separate preparation equipment. |
If I have coeliac disease, I want to enjoy the meal without crumbs from regular bread getting onto my bread. This precaution is a top priority for around 46% of consumers looking for gluten-free bread for a takeaway night. |
| Wholemeal base and fibre |
Read the product description and ingredients; compare fibre on a like-for-like basis, per 100 g. |
I want to know whether my gluten-free bread really has a wholemeal base, rather than judging by its colour or seeds. This is a key consideration for around 27% of these consumers. |
| Shape and preparation |
Choose a pitta, slice or roll to suit the planned filling, and follow the preparation instructions on the packaging. |
For a filled snack, I want bread I can prepare separately and in good time. Around 18% of these consumers focus most on this practical consideration. |
| Local availability |
Check the specific product at your chosen shop, and read the label again if you choose an alternative. |
If I’m shopping on the same evening, I want to be able to pick up suitable bread without relying on an out-of-date product page. This is the first thing around 9% of these consumers consider. |
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Frequently asked questions
Can someone with coeliac disease eat regular wholemeal bread?
No. Regular bread made with wheat, rye, barley or spelt is not a gluten-free alternative. Choose bread clearly labelled gluten-free, and avoid contact with regular bread when serving it.
What does ‘gluten-free’ mean on packaging?
Under European rules for the gluten-free label, the finished product may contain no more than 20 mg of gluten per kg. Terms such as ‘wheat-free’ or ‘seeded’ are no substitute for that label. If you have coeliac disease, check the rest of the information on the packaging too.
Is gluten-free seeded bread also wholemeal?
Not necessarily. PLUS describes its gluten-free seeded bread as being made with tapioca starch. If you’re specifically looking for a wholemeal base, check the product description and ingredients.
How do you heat gluten-free bread alongside regular rolls?
Use clean, separate preparation equipment to prevent crumbs from regular bread getting onto the gluten-free bread. Always follow the instructions on the packaging of the product you choose for cooking times and temperatures.
Does all bread in the Netherlands contain iodised baker’s salt?
Don’t assume so. Check the ingredients list on the specific loaf if you want to know which salt has been used. The rules described by the Netherlands Food and Consumer Product Safety Authority don’t mean that every loaf contains iodised baker’s salt.