Who are these choices relevant to?

People with coeliac disease

For you, the gluten-free label comes first. After buying the bread, you’ll also want to prevent it coming into contact with crumbs from ordinary bread via a toaster, knife or spread.

Fans of a sweet breakfast

You’re looking for a type of bread that’s easy to top with things like jam or fruit. As well as the format, compare the ingredients and nutritional information: gluten-free white breads don’t all have the same ingredients.

Households that like to plan ahead

You want a pack size that suits how often you eat bread. Storage and freezing advice can help you decide whether you’ll use the product in time, but don’t skip checking the gluten-free label.

What should you look for when choosing?

If you have coeliac disease, always start by checking the gluten-free label on the packaging. Then choose your preferred bread format and compare the features that matter most for your breakfast.

What to look for What to check when buying Who it matters most to
Gluten-free labelling and cross-contact Look for the ‘gluten-free’ label on the current packaging and read the ingredients and allergen information. At home, think about shared kitchen utensils too. When I’m making breakfast for someone with coeliac disease, I want to be sure which bread I’m using and avoid ordinary bread crumbs getting near it. Around 42% of consumers say this is their main concern when buying.
Bread format for sweet toppings Compare slices with rolls or mini baguettes, and check whether the product needs to be prepared before eating. I want to spread my usual sweet toppings easily, without having to prepare a different breakfast format first. For around 25% of consumers, this practical choice is the deciding factor.
Nutritional information Compare fibre, sugars and salt on the same basis, such as per 100 g; also check the portion size. With my sweet breakfast, I want to know what’s in the bread itself rather than relying on the name ‘white bread’. This is the main comparison for around 17% of consumers.
Packaging and availability Check the pack weight, storage or freezing advice, and the shop’s current range. I don’t eat bread every day, so I want to choose a pack I can use or store before it goes out of date. Around 16% of consumers give this their highest priority.

Common mistakes

  • Confusing ‘white’ or ‘wheat-free’ with ‘gluten-free’

    These terms don’t mean the same thing. Under Commission Implementing Regulation (EU) No 828/2014, a product can be labelled ‘gluten-free’ if it contains no more than 20 mg/kg of gluten for the final consumer.

    If you’re buying bread for someone with coeliac disease, choose one with that label and check the current packaging every time.

  • Checking the bread but forgetting about crumbs at home

    Even bread bought as gluten-free can come into contact with crumbs from ordinary bread at home. The Netherlands Nutrition Centre highlights the importance of avoiding these crumbs if you have coeliac disease.

    Use a clean knife and a clean breadboard. Use a separate toaster or a toast bag, and make sure shared spreads don’t come into contact with a knife that has been used on ordinary bread.

  • Treating a mini baguette like sliced white bread

    A small roll and sliced bread differ in portion size and how you use them. If a product needs to be baked before eating, you’ll also need to allow time for preparation.

    Check the product format and preparation instructions before choosing, and look at the storage advice if you won’t use the whole pack at once.

  • Assuming a product range page means it’s available in store

    A product shown online might not be available at your shop on the day you do your shopping.

    Check the current range before you set off, and have another shop or bread format in mind if necessary.

Relevant brands and shops to explore

These examples can help you narrow down your search; check the packaging and current availability of each individual bread.

Albert Heijn

Albert Heijn lists AH Glutenvrij Wit brood half as an option if you’re looking for sliced white bread.

  • The product information gives a pack size of 480 g, 10 g of fibre per 100 g, and says the bread can be frozen at home.
  • Albert Heijn warns that ingredients, nutritional values and allergen information can change, so check the packaging.

Jumbo

Jumbo’s Lekker Vrij van Gluten range includes a white bread option to compare with other types of bread.

  • Jumbo lists Lekker Vrij van Gluten Wit in a 500 g pack, with 6.2 g of fibre per 100 g.
  • For your final choice, use the nutritional and allergen information on the current packaging.

PLUS

PLUS lists its own gluten-free white bread alongside other gluten-free bread formats.

  • If you’re deciding between slices and another breakfast format, you can compare the individual product packs.
  • The online range doesn’t tell you which products are available at a specific branch.

Dirk

Dirk lists products such as Schär Mini baguette glutenvrij as an alternative bread format.

  • The mini baguette shown comes in a 150 g pack.
  • A mini baguette isn’t sliced white bread; check the preparation instructions and portion size for your breakfast.

Lidl

Lidl is only a useful place to search if its current range includes the bread you need.

  • Check the product information for a specific bread before comparing it with other options.
  • Don’t count on a fixed selection of additional gluten-free products; check availability before you shop.

A Joybuy product to consider

This mini baguette is a different breakfast format from sliced white bread. If you have coeliac disease, check the gluten-free label on the packaging before eating it, and make sure you know which product format and preparation method to expect.

Gv Baguette Mini 7 Pieces

Gv Baguette Mini 7 Pieces

An option to consider if you’d prefer a mini baguette to a slice of bread with your sweet breakfast.

Before buying, check whether the packaging says ‘gluten-free’, which allergens it lists, and whether you’ll receive ready-to-eat rolls or a product that needs preparing.

View at Joybuy

Frequently asked questions

Can I eat ordinary white bread if I have coeliac disease?

Ordinary white bread isn’t automatically suitable if you have coeliac disease. Choose bread labelled ‘gluten-free’ on the packaging. Under Commission Implementing Regulation (EU) No 828/2014, products carrying this label must contain no more than 20 mg/kg of gluten for the final consumer.

Do I need to watch out for crumbs with gluten-free bread?

Yes, prevent gluten-free bread from coming into contact with crumbs from ordinary bread. The Netherlands Nutrition Centre highlights this for people with coeliac disease. At home, use a clean breadboard and a clean knife, for example, and take care with shared toasters and jars of spread.

Is gluten-free white bread always low in fibre?

No, fibre content varies between products. Albert Heijn lists 10 g of fibre per 100 g for AH Glutenvrij Wit brood half, while Jumbo lists 6.2 g per 100 g for Lekker Vrij van Gluten Wit. If fibre is important to your choice, compare the current nutritional information per 100 g.

Does all gluten-free bread in the Netherlands contain iodised salt?

Don’t assume so. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may be present in bread and other baked goods when baker’s salt is added. Check the ingredients list for the specific bread if you want to know which salt it contains.